Meltwater Suite
MeltwaterReviews from AWS customer
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Meltwater is an essential digital marketing multi-tool to keep in your back pocket
What do you like best about the product?
It's incredibly helpful to have a one-stop-shop for monitoring brand coverage (and being able to filter by coverage type!), setting up press release wires, and media list building all in one tool. I use meltwater virtually every day in my role and in many ways it blows other PR tools out of the water. It's easy to navigate and customer support is always on deck to help with any roadblocks.
What do you dislike about the product?
The only things I would change are the limitations - you can only download so many contacts per month, and adding more than 500 contacts to a given media list is tedious since you have to add them in batches, which can be difficult given the limitations of the search function. As someone who likes to build large, comprehensive media lists for cross-referencing, this can be a struggle.
What problems is the product solving and how is that benefiting you?
Meltwater is my go-to for anything to do with broadcast coverage - not only does it catch broadcast mentions that other platforms miss, but it gives me a look at the impact of that coverage through reach and social echo metrics that I can share with my team.
Meltwater has been great for the media side of our team
What do you like best about the product?
I like the amount of features and flexibility the platform has to accomodate our needs
What do you dislike about the product?
The AI side of the platform still needs some work as it implemented
What problems is the product solving and how is that benefiting you?
Getting better hits on where we are appearing in media
Better listening tool if looking within budget
What do you like best about the product?
I'e explored multiple listening tool and most of the are expensive, and dont give that good results, but meltwater pricing i liked and the features are satisfactory.
I personallt like:
Timely dashboards (ofc because theyr custmizable)
Open search feature for quick analysis of crisis or brand
Within hub that provides influecner list
I personallt like:
Timely dashboards (ofc because theyr custmizable)
Open search feature for quick analysis of crisis or brand
Within hub that provides influecner list
What do you dislike about the product?
Few months back there was a severe lag which was solved afyer many days which hampered work
What problems is the product solving and how is that benefiting you?
Helps us know inudstry talks, brand conversations, sentiements and demographics like age, gender and morr
Loving it so far
What do you like best about the product?
I love Meltwater primarily for ease of management of social channels while utilizing their social listening to keep tabs on our businesses as well as competitors.
What do you dislike about the product?
It's a beast to get onboarded, and can take a bit of time to get it set up to work for your needs.
What problems is the product solving and how is that benefiting you?
Management of social platforms, posting content, and keeping tabs on the industry.
Meltwater is awesome
What do you like best about the product?
I like that we can create and refine our searches with booleans and custom categories
What do you dislike about the product?
There seems to be some glitches with the dashboards
What problems is the product solving and how is that benefiting you?
Social scraping content affecting our industry
Meltwater is my biggest support in media monitoring
What do you like best about the product?
I like user friendly system and the 7/24 live support in case I am not able to generate new reports
What do you dislike about the product?
the limitation for the number of digest reports but I guess it is due to my company's plan and could be extended.
What problems is the product solving and how is that benefiting you?
easy to generate reports and reporting
Found Meltwater to be very helpful, especially in terms of finding media contacts in various fields.
What do you like best about the product?
I can usually get assistance 24 hours a day, regardless of the time.
What do you dislike about the product?
Sometimes you have to go through a bot before connecting with a real person and that can be time consuming.
What problems is the product solving and how is that benefiting you?
I need to know who writes about the cultural intelligence industry. Meltwater provides a list of who writes what, and allows me to select a time-frame. So I can find writers who authored a piece on Hispanic consumers last week or last month.
Helpful but clunky
What do you like best about the product?
The ability to dissect what audiences are saying about our and competitors products. Track sentiment and virality of a product to help determine the likelihood of success once we launch
What do you dislike about the product?
Not being able to track TikTok or stories which is where most of the content for our category is found so we are missing a massive piece of the puzzle.
What can and can't be downloaded from the platform to manipulate in excel.
Only being able to track 370 days at a time and only being able to compared saved searches.
What can and can't be downloaded from the platform to manipulate in excel.
Only being able to track 370 days at a time and only being able to compared saved searches.
What problems is the product solving and how is that benefiting you?
What is being said about our products and the categorand by who.
Essential Insights and Data: Meltwater’s Invaluable Support for Our Mission
What do you like best about the product?
Meltwater provides us with invaluable data and insights. With the Explore function, we can monitor online conversations about our organization and related areas, while also comparing those discussions to competitor activity and analyzing trends over different time periods. My favorite feature, however, is the "best time to post" recommendations within the Engage function. By analyzing our audience’s activity and peak online times, Meltwater suggests optimal posting times, significantly boosting our engagement across all social media platforms.
What do you dislike about the product?
There’s nothing I dislike about Meltwater. However, I do wish platforms like LinkedIn, Instagram, and Facebook had less restrictive privacy regulations, as accessing more data would be incredibly useful for our research and insights - but that's a social platform issue, not a Meltwater issue.
What problems is the product solving and how is that benefiting you?
Meltwater helps us gauge public perception of the foundation, its initiatives, and topics related to Primary Immunodeficiency (PI). With these insights, we can address misconceptions and strengthen our messaging.
By tracking conversations around similar foundations, Meltwater provides us with valuable benchmarks on how others in the industry are performing, what they’re focusing on, and where we can stand out.
Meltwater’s recommendations on optimal posting times enhance our engagement on platforms like Facebook, Instagram, LinkedIn, and Twitter. This allows us to refine our content strategy based on audience behavior and trends.
For campaigns like World Primary Immunodeficiency Week (WPIW), Meltwater enables us to measure reach, engagement, and overall impact. This data helps us assess what resonates with our audience and fine-tune future campaigns.
Meltwater also simplifies the process of identifying advocates and potential partners discussing PI or related healthcare topics. Engaging with these individuals amplifies our message and broadens our reach.
With Meltwater’s robust reporting capabilities, we can effortlessly create data-driven reports that showcase the foundation’s impact, outreach efforts, and engagement metrics—valuable for keeping stakeholders and donors informed.
If any negative narratives emerge, Meltwater allows us to quickly identify and address these issues before they escalate. This real-time insight is key to effectively managing the foundation’s reputation.
By tracking conversations around similar foundations, Meltwater provides us with valuable benchmarks on how others in the industry are performing, what they’re focusing on, and where we can stand out.
Meltwater’s recommendations on optimal posting times enhance our engagement on platforms like Facebook, Instagram, LinkedIn, and Twitter. This allows us to refine our content strategy based on audience behavior and trends.
For campaigns like World Primary Immunodeficiency Week (WPIW), Meltwater enables us to measure reach, engagement, and overall impact. This data helps us assess what resonates with our audience and fine-tune future campaigns.
Meltwater also simplifies the process of identifying advocates and potential partners discussing PI or related healthcare topics. Engaging with these individuals amplifies our message and broadens our reach.
With Meltwater’s robust reporting capabilities, we can effortlessly create data-driven reports that showcase the foundation’s impact, outreach efforts, and engagement metrics—valuable for keeping stakeholders and donors informed.
If any negative narratives emerge, Meltwater allows us to quickly identify and address these issues before they escalate. This real-time insight is key to effectively managing the foundation’s reputation.
Useful
What do you like best about the product?
It helps us monitoring the tv stations, the radios and websites. We use everyday. So that we can improve our reports for ours clients. Customer support is efficient when needed.
What do you dislike about the product?
Keywords and boolean are not always clear to use and efficient.
What problems is the product solving and how is that benefiting you?
we can have more media covered than we could have without it.
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