In order to increase revenue, companies that own websites, mobile applications, and streaming TV platforms sell advertising on their platforms. These companies face privacy challenges caused by signal loss and work with tech stacks that don’t give them the data insights they seek. With Ad Supported Monetization solutions on AWS, companies can build a successful advertising business, including customer data and partner interoperability, ad decisioning platforms, and revenue analytics tools. These solutions provide what companies need to develop a future-proof, transparent ad tech stack to sell their advertising.

AWS Solutions

Ready-to-deploy solutions assembling AWS Services, code, and configurations

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Partner Solutions

Software, SaaS, or managed services from AWS Partners

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  • SpringServe

    SpringServe is a video ad server used by some of the biggest CTV publishers in the world
  • SAS 360 Match

    Ad management platform for 1st party direct and programmatic advertising to websites, apps, and streaming services. 360 Match supports all ad types including display, video and mobile. In addition, 360 Match provides Open APIs, sales workflow, serving, forecasting, and advanced reporting to enable better-informed decisions.
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Guidance

Prescriptive architectural diagrams, sample code, and technical content

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  • Retail and Commerce Media Monetization on AWS

    This Guidance illustrates how retailers can setup a Media Insights platform that serves as a central hub for the retailer’s commerce and media monetization using their data and analytics.
  • Contextual Intelligence Advertising Using Generative AI…

    This Guidance shows how to use generative AI to derive contextual insights from multimedia assets and identify relevant audience segments for targeted advertising placements. By analyzing video, audio, and text, you can identify the most relevant audience segments and deliver personalized advertising experiences. Moreover, the use of multimodal large language models (LLMs) facilitates the extraction of insights from both visual and transcript components so you can align your media with the right advertising opportunities and monetize content more effectively.
  • Deploying a Prebid Server on AWS

    This Guidance helps publishers deploy a prebid server using a highly-available, multi-Region approach.
  • Building an Advertising Data Lake for Publishers on AWS

    This Guidance helps publishers monetize their assets effectively and create a foundation for broader internal and external data collaboration.
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