Pomelo Fashion Betters Customer Experience with Amazon Personalize
Launched in 2013, Pomelo Fasion is Asia’s leading omnichannel fashion startup. Born with a global mindset, it is on-trend, online, on-the-go and currently serves customers across Southeast Asia, with stores across Thailand and Singapore. Using Amazon Personalize has allowed Pomelo Fashion to move from batched, segment-level personalization to near real-time user-level personalization that gets smarter as it learns from actions taken on its e-Commerce. An estimated 60% of product clicks are from features powered by Amazon Personalize.
To learn more, visit Amazon Personalize.