What does this Guidance do?
This guidance combines Amazon Pinpoint with AWS Lambda to help automate the process of segmenting customers and sending targeted messages to their connected devices through an IoT channel.
Guidance overview
The flow diagram below presents the architecture you can build using the example code on GitHub.

IoT Channel Using Amazon Pinpoint architecture
Use the architecture diagram to build an Amazon Pinpoint project that will contain the settings, segments, and campaigns for the solution’s customer engagements. The guidance also launches an AWS Lambda function that is configured as an Amazon Pinpoint custom channel. The function publishes your targeted messages to an MQTT topic. Connected devices subscribe to the topic to receive the messages. As of the date of publication, creating custom channels with AWS Lambda is a feature that is in public beta and subject to change.
IoT Channel Using Amazon Pinpoint
Version 1.0
Last updated: 10/2019
Author: AWS
Estimated deployment time: 5 min

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