Traditional supply chain planning is a "waterfall" process with many stages of sequentially planning. In this approach supply plans are not directly connected customer demand, except to ensure high-level demand-supply matching. Integrated Business Planning solutions on AWS take a different approach to planning by bringing together multiple perspectives of demand and supply, based on sales orders, promotions, inventory, manufacturing capacity, sourcing, and finance. Using a closed loop planning model, these solutions examine multiple demand and supply scenarios and sensitivity analytics to allocate constrained resources while mitigating risks of demand and supply variations.
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