Category: Media Services

This post is co-authored by Girish Nair, SA, Media & Entertainment at Amazon Web Services and Vivek Yadav – Senior CDN Engineer at ZEE5 ZEE Entertainment is among the largest producers and aggregators of Hindi programming in the world, with an extensive library housing over 260k+ hours of television content with more than a billion […]

Registration now open for seventh annual event, raising awareness and support for nonprofits focused on increased diversity and inclusion and COVID-19 relief The 4K 4Charity Fun Run series is going virtual for the annual running and walking event hosted in collaboration with the International Broadcasting Convention (IBC) in 2020. The 4K 4Charity series leverages fun, […]

Customers are often overwhelmed with the amount of undifferentiated heavy-lifting involved in preparing their media for monetization and streaming. The traditional ad insertion process is repetitive, error-prone, and time-consuming, and ads are inserted in a non-intrusive way so that the attention of the audience is not disturbed when presented with ad content. A cloud-based monetization […]

Today AWS unveiled the AWS Cloud Digital Interface (AWS CDI), a new network technology that allows Independent Software Vendors (ISVs) and AWS Partners to build reliable, live video applications that can connect products and services within the AWS Cloud. Workloads that require high-performance connectivity and uncompressed live video transport have historically been deployed on-premises using […]

Introduction Amazon Interactive Video Service (Amazon IVS) makes creating live video streams simpler than ever. This means you can spend more time creating live content and features to inspire, engage, and entice viewers. Amazon IVS helps you build a compelling, interactive platform that goes beyond traditional eCommerce experiences. In this post, I show you how […]

Consumer viewing habits and media business models have shifted in recent years as smart phone technology and connectivity have advanced and over-the-top (OTT) services have proliferated. To keep pace with an ever-growing demand for content and adapt to rapid changes in viewer behavior, media companies are tapping into the cloud to reinvent the media pipeline, […]

Getting started Roswell Films and Therapy Studios partnered with Blackmagic Design and AWS to solve a prevalent problem: the nature of working from home limits access to editing suites and offices. A feature length film still has the same deadlines, however, and needs to be edited in a seamless fashion. Those edits used Blackmagic Design’s […]

Directed by Cinzia Angelini, Mila is a 3D animated short film produced over the course of a decade by the combined efforts of artists from studios across the globe. The production has resulted in a short that matches the visual quality of high-end feature films. But beyond the artistry of the animation, the core story […]

Authored by Ewa Bajbak, Insys Sales Manager at Insys Video Technologies. As the largest and one of the most popular football clubs in Greece, PAOK FC became its own rights holder for club matches and launched an OTT platform for the 2019-2020 season. However, PAOK TV needed enhancements to provide their fans with the best […]

Until recently, major Hollywood studios dominated the realm of visual effects (VFX). But cloud technology is changing the game, making it easier for small, independent studios to enter the market. In May 2019, VFX Supervisor Bernie Kimbacher single-handedly built a cloud VFX studio, Hive VFX, using only Amazon Web Services (AWS). Many studios run partly […]