Category: Media Services

AWS Elemental MediaTailor allows you to serve targeted ads to viewers while maintaining broadcast quality in over-the-top (OTT) video applications. This article explains how it is possible to use the debugging feature of MediaTailor to dive deep into an ad insertion session lifecycle to troubleshoot or visualize what is happening behind the scenes. The PDF […]

Founded in 1995, international fabric supplier Bru Textiles distributes millions of meters of premium upholstery and curtain fabrics around the world every year. The company’s sizable customer base has been built by prioritizing quality, service, and strategic investment in technological advancement and operational efficiency. As the use of augmented and virtual reality began to rise in […]

As smartphones and mobile internet become more advanced, many apps have implemented media-rich experiences that connect content creators with end users. Sharing and consuming video is exceptionally popular among smartphone users, leading to the rise of interactive, social video. While mobile video streaming is popular, it’s often difficult for app developers to create a great […]

Centering on the relationship of a Chinese immigrant, Lina, and her American daughter, Luan, animated short film Let’s Eat reflects on familiar themes of personal identity, generational dynamics, and how food can bridge cultural gaps from a distinctly Asian-American perspective. Though initially close, Lina and Luan drift apart, before finding their way back to each other one […]

AWS also helps ARL’s Virtual Eye production arm to reduce its carbon footprint while delivering high-profile sports events to fans around the world Virtual Eye is the sports division of New Zealand-based Animation Research, LTD, which is one of Australasia’s leading 3D computer graphics production houses. For more than 25 years, Emmy® Award-winning Virtual Eye […]

This post is co-authored by Jack Wenzinger, AWS M&E Partner SA, Ken Shek, Sr. ML Specialist SA, and Richard Averitt, CEO of Starchive. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. ESSENCE Communications is a media, technology, […]

The internet has drastically changed the way that many people around the world shop. Although online shopping can be more convenient than shopping in-person, the human touch of a retail experience can be difficult to recreate in a website or app. As stores expand their online presence, some have turned to live, interactive video streams […]

Video is increasingly being used by governments worldwide to improve engagement with citizens. According to research from SAP, 62% of citizens expect public service organizations to utilize innovative technologies and solutions. The same research says that 68% of governments cite improving the citizen experience as their number one priority. In recent months, with governments often […]

The DFL Deutsche Fußball Liga (DFL), which is the governing body of the Bundesliga, is responsible for the organization and marketing of professional football in Germany. The Bundesliga, the soccer league with the best goals-per-game rate among Europe’s top five football leagues, is using AWS Media Services to power its new live streaming service. Using […]

Authored by Tom Schaeffer, Founder, President & CEO of Float Left Interactive. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. This post discusses the history and evolution of over-the-top (OTT) streaming and outlines how my company, Float […]