AWS for M&E Blog

The ability to monetize live streaming content can be a challenge in the media and entertainment industry. For example, when streaming live content via social media platforms, options may not be available to advertise precisely the way you want within your show or event. In this post, the authors explain and demonstrate how to recognize […]

Sky Italia is one of Europe’s leading media and entertainment companies and the largest pay TV provider in Italy. One of the biggest draws to the service is “X-Factor,” the award-winning TV music competition. A key part of the show is that the home viewing audience votes for their favorite performers, with the results tabulated […]

Artificial Intelligence (AI) and Machine Learning (ML) make it easy to create personalized user experiences. If you are a digital publisher, you can use AI/ML to display and recommend content that is tailored to the interests of an individual user. Personalization can improve customer satisfaction, increase user engagement, and reduce the workload of editorial and […]

Media & Entertainment (M&E) companies often have a large number of media files stored in Amazon Simple Storage Service (Amazon S3). However, before using these files in media processing applications, they often need technical metadata about video codecs, frame rates, audio channels, duration, and more. MediaInfo, a unified display of the most relevant video and […]

Where audiences dwell, advertisers follow. From restaurants and bars to gyms, medical offices, airports and beyond, ample opportunities exist for brands to reach consumers as they move through the day. Atmosphere is broadening access to these audiences in the US and internationally with its free ad-supported streaming service, built on cloud-based technologies from Amazon Web […]

The ability to introduce a delay into live or real-time streaming video is a critical function for many content providers. There are several reasons a content provider might want to introduce a time lag to a live stream broadcast. Time zone differences: Delaying a live stream can accommodate viewers in different time zones, serving those […]

This post was co-authored by Suneel Khare, Rahul Banerjee, and Lalitesh D at Zee5, and Girish Nair and Rahul Sureka at AWS. Zee Entertainment Enterprise Limited (ZEEL) is a global content company with more than 1.3 billion viewers around the world. Zee5, the online video streaming Over The Top (OTT) platform, offers an exhaustive array […]

Overview This is part two of a blog series about virtual linear channel creation and management. The first blog post in the series discussed how to create virtual linear OTT channels that can sequentially deliver both video on demand (VOD) and live streaming video by defining a channel schedule in AWS Elemental MediaTailor using Channel […]

This blog is authored by Lewis Smithingham, SVP of Innovation, Media.Monks and Wes Hovanec, Virtual Studios Lead, Media.Monks. Sustainability featured more prominently than ever at this year’s National Association of Broadcasters Show. NAB has been described as “the world’s largest annual convention for broadcasters and the broader media, entertainment and technology industries”. Responding to growing […]

This brand new analytic, part of National Hockey League (NHL) EDGE IQ powered by Amazon Web Services (AWS), uses a novel machine learning (ML) model that analyzes millions of historical and real-time data points to show fans how difficult a shot was at the moment of release, calculated just seconds after the play.  Imagine you’re […]