Hootsuite
HootsuiteExternal reviews
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Easy to use and great for improving efficiency
What do you like best about the product?
AI to help craft social posts, schedule posts for multiple platforms at once, preview how your post will look. We use the variety of tools daily.
What do you dislike about the product?
The link shortener could be improved by making it more obvious it has been shortened.
What problems is the product solving and how is that benefiting you?
It's allowing us to save time by bringing our social media profiles into one place where we can manage them simultaneously.
Socia media connectivity
What do you like best about the product?
A platform to connect multiple social media accounts from various platforms like facebook, linkedin, twitter to create posts.
What do you dislike about the product?
adding facebook account is laggy as it requires multiple attempts. Now i dont have that issue.
What problems is the product solving and how is that benefiting you?
The Ai assistant is very helpful in creating posts. great tool
Hootsuite makes our work easier
What do you like best about the product?
I love that it brings all of our social platforms together and makes everything more streamlined and simpler. Support is always helpful, and its easy to add it to any workflow, even easier than using the native applications.
What do you dislike about the product?
I wish it had a bit more listening features that were available in the lowest plan
What problems is the product solving and how is that benefiting you?
Using the native apps is too time consuming and clunky. Hootsuite makes it easy.
Great program
What do you like best about the product?
I like the social score, and trying to better it week by week. Hootsuite is great at showing where we shine and where we can improve, which is very helpful in the destination management and tourism space when we're promoting our town in a sustainable and friendly way
What do you dislike about the product?
I think it's because there is no way to back log information, but it's difficult to get it to show us our Instagram follower stats. I am sure this will be fixed in the future as it gets to know our platforms, but for now it only shows us our Facebook following
What problems is the product solving and how is that benefiting you?
Just better understanding where we are compared to our industry and competitors
Easy to use and lot's of features!
What do you like best about the product?
I like that Hootsuite allows you to post on multiple channels at once and edit them individually. It makes posting to different platforms much easier.
What do you dislike about the product?
I have not been able to track my social performance as much as I would like. I still have to log into each platform to see my monthly stats.
What problems is the product solving and how is that benefiting you?
Hootsuite is solving my issue of posting to multiple sites at once.
Powerful, polished, and intuitive—Hootsuite impressed us right out of the gate
What do you like best about the product?
The platform’s breadth and depth are next-level. Hootsuite made managing multiple social accounts feel effortless, not overwhelming. The scheduling tools are smart and snappy, integrations are clean, and the dashboard makes it easy to stay strategic without getting bogged down in logistics. Honestly, we were just getting started in our trial and already felt like we had a social media command center. Big fan of the user experience—it’s robust without being bloated.
What do you dislike about the product?
We paused our trial earlier than planned due to internal timing—not because of the product. That said, pricing could be a barrier for small teams or nonprofits if you’re not publishing often enough to justify the cost. We’d also love to see deeper nonprofit or early-stage startup support. But if you’re ready to go all-in on social, this is top-tier.
What problems is the product solving and how is that benefiting you?
We needed a way to unify social media operations across multiple platforms without burning time or losing consistency. Hootsuite helped us consolidate publishing, analytics, and monitoring into one clean interface—saving hours each week and dramatically reducing the chances of anything falling through the cracks. It’s especially valuable for small teams who want to look and operate like a larger, more coordinated brand. Even in early stages, it gave us clarity and control we didn’t have before.
Easy channel management and maximising content calendars with ease
What do you like best about the product?
Hootsuite allows users to have a complete holistic view off multiple social media channels at the same time. The planner is a great tool to schedule and look at channels content themes. It's easy to integrate into your existing social media management and when used frequently it can make social media jobs easier.
What do you dislike about the product?
The analytics features are limited with a standard professional plan, however you can build custom dashboards which is a plus. Furthermore the social listening is also limited when compared to other competitor products.
What problems is the product solving and how is that benefiting you?
Social media planning and scheduling, also analysing best performing times to post
Great tool for helping plan and grow our social media channels
What do you like best about the product?
Hootsuite lets you plan across channels and populate text to fit the channel
What do you dislike about the product?
When Hootsuite rejects content, it doesn't tell you the reason so it's hard to detect which edits to make to enable the post to publish
What problems is the product solving and how is that benefiting you?
Hootsuite is my primary tool for organizing, planning, scheduling and publishing content -- the same content -- across multiple platforms
Amazing, makes life easier
What do you like best about the product?
It saves me so much time monthly, It allows me to have more time for other projects.
What do you dislike about the product?
Sometimes it can be very laggy and not compatible with IPads
What problems is the product solving and how is that benefiting you?
It is solving my time management issues.
Hootsuite simplifies social media scheduling workflow
What do you like best about the product?
Hootsuite has integrated all the social media channels where we post content, and it has an easy-to-use interface that allows new users to get onboarded with the software easily.
What do you dislike about the product?
It is expensive; the price should be a bit lower.
What problems is the product solving and how is that benefiting you?
Allowing multiple members of the team to view the content before posting, easier to approve.
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