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    Hootsuite

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    Sold by: Hootsuite 
    Deployed on AWS
    Hootsuite is the social media performance engine that helps organizations turn social insights into clear action and measurable business impact.
    4.3

    Overview

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    Whether you're in marketing, sales, customer experience, or research, Hootsuite enables every team across your organization to unlock the value of social media.

    Powered by AWS's scalable, reliable, and secure global computing infrastructure, Hootsuite is the trusted choice of hundreds of thousands of customers, from small businesses to the largest in the world. Hootsuite's shared calendars and automated workflows make it easy for teams to collaborate, create, schedule, and publish engaging organic content and advertising campaigns across all your social channels. Manage all your social customer care in a unified inbox, boost your reach with employee advocacy, and keep your brand safe with centralized governance, custom access levels, approval workflows, secure logins, and integrations with compliance tools like Proofpoint and ZeroFox.

    Hootsuite's social listening solution has the world's largest repository of real-time consumer intelligence. Monitor 150+ million sources (including social networks, news sites, newsletters, blogs, forums, and more) to gather market and competitive intelligence, analyze sentiment and intent, spot emerging trends, and find and mitigate potential threats to your brand fast.

    Our intuitive platform, powerful analytics, and expert training help your organization unlock the power of social and drive impact from your investment quickly. According to a study by independent research firm Altimeter, 68% of Hootsuite Enterprise customers start realizing value within 3 months.

    With unparalleled expertise in social marketing, social listening, employee advocacy, and social customer service, Hootsuite helps your organization unlock the value of social media. To learn more about how our solutions can support your needs, contact us at AWSMarketplaceAMER@hootsuite.com  (Americas) or AWSMarketplaceEMEA@hootsuite.com  (EMEA).

    Highlights

    • LOVED BY CUSTOMERS: The highest-ranked social media management solution in the G2 2025 Awards, ranking #1 in 120 G2 Leader Rankings reports with 2,600+ five-star reviews and counting. Hootsuite is trusted by 200,000 customers and 25 million users across industries including more than 10,000 higher education institutions; 2,700 government agencies; 2,500 finance, insurance, and banking brands; 1,800 healthcare organizations; plus top brands in professional services, retail, technology, and more.
    • BUILT FOR ENTERPRISE: Hootsuite scales to meet your evolving needs with flexible workflows, tailored configurations, and integrations with tools you already use, from CRM to project management and influencer marketing. With security policies and certifications including SOC2, ISO 27001, NIST CSF, and NIST 800-53, plus compliance with FedRAMP, FCA, FFIEC, IIROC, SEC, PCI, AMF, MiFID, and more, our commitment to data privacy and security is embedded in every part of our business.
    • LEADING THE INDUSTRY: We're building for the future of social media performance. Our proprietary Blue Silk AI powers features across Hootsuite's platform, helping your teams streamline and automate content creation, campaign optimization, data analysis, and more. And we're widening our lead - compared with our closest competitors, Hootsuite has faster time to value, more flexible analytics, superior publishing tools, deeper social listening, and more than three times as many integrations.

    Details

    Delivery method

    Deployed on AWS
    New

    Introducing multi-product solutions

    You can now purchase comprehensive solutions tailored to use cases and industries.

    Multi-product solutions

    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (1)

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    Dimension
    Description
    Cost/12 months
    Hootsuite Enterprise
    Includes 5 users + 50 profiles
    $25,000.00

    Additional usage costs (1)

     Info

    The following dimensions are not included in the contract terms, which will be charged based on your usage.

    Dimension
    Description
    Cost/unit
    users
    Additional Standard Users
    $3,250.00

    Vendor refund policy

    All fees are non-cancellable and non-refundable except as required by law.

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    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

    Content disclaimer

    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Support

    Vendor support

    For support, you can reach us through our help center at https://hootsuite.com/help . You can also contact our support team via email at support@hootsuite.com  for assistance with your queries.

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Customer reviews

    Ratings and reviews

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    4.3
    7008 ratings
    5 star
    4 star
    3 star
    2 star
    1 star
    58%
    33%
    7%
    2%
    1%
    1 AWS reviews
    |
    7007 external reviews
    External reviews are from G2  and PeerSpot .
    Financial Services

    Intuitive and easy to use

    Reviewed on Jun 02, 2026
    Review provided by G2
    What do you like best about the product?
    The software is intuitive, and it makes it easy for me to share my comments and suggestions. Hootsuite is much easier to use than my previous provider, and it also has a sleeker, more modern look.
    What do you dislike about the product?
    Sometimes it is hard to view all of the images in a carousel post. I have to either squint to see the images, usually for LinkedIn and Facebook posts, which makes it difficult to ensure the information is correct.
    What problems is the product solving and how is that benefiting you?
    Hootsuite has made it easier for me to approve social media posts and to analyze what is working and isn't working, in terms of social media analytics.
    Nikita K.

    Keeps Client Social Media Organized with a Great Visual Calendar

    Reviewed on Jun 02, 2026
    Review provided by G2
    What do you like best about the product?
    I run a small marketing agency Social Nugget based in Canada. Hootsuite helps me keep all my client accounts organized. I use it daily to schedule, plan and keep track of social media content. Canva integration and visual calendar is my favorite.
    What do you dislike about the product?
    Hootsuite is a solid tool for social media management, especially for social media agencies. But their pricing plans feels challenging for small agency.
    What problems is the product solving and how is that benefiting you?
    When I started my agency I use to store bookmarks in browser and go one by one on every social media sites to manage accounts. And with this approach managing several client accounts felt scattered. Now everything is in one place, which makes managing accounts easy and organized. It keep client switch smoothly. Saves time and efforts.
    Primary/Secondary Education

    Marketing Manager

    Reviewed on Jun 01, 2026
    Review provided by G2
    What do you like best about the product?
    I like having access to social listening, that the platform offers insights on the best times to post, and that it's so easy to post across all of my channels.
    What do you dislike about the product?
    For a nonprofit, Hootsuite could be a little cost prohibitive without the discount (with the discount, the platform is extremely cost effective however).
    What problems is the product solving and how is that benefiting you?
    It was time consuming to post natively across all of our social platforms previously. Now, with Hootsuite, we get more clarity on what to post and save time while doing it.
    Heylin L.

    Hootsuite facilitates the management and scheduling of networks with an intuitive interface.

    Reviewed on Jun 01, 2026
    Review provided by G2
    What do you like best about the product?
    What I like most about Hootsuite is how practical it is for managing multiple social networks from one place. It makes scheduling posts, monitoring interactions, and tracking content performance much easier, which helps save time and keep work better organized.

    Additionally, it stands out for its intuitive interface and its analytics tools, which allow for more strategic decisions about a brand's content and digital presence. In my experience, it is especially useful for marketing teams or for those who manage multiple accounts at the same time.
    What do you dislike about the product?
    One aspect that could be improved in Hootsuite is that some more advanced features are limited to paid plans, which can be somewhat restrictive for small users or teams that are just starting. Additionally, sometimes the platform can feel a bit complex at first due to the number of tools and options available, although it becomes easier to use over time.
    What problems is the product solving and how is that benefiting you?
    Hootsuite primarily solves the problem of managing multiple social networks in an organized and efficient manner. It allows scheduling content in advance, monitoring messages and comments from a single place, and analyzing the performance of posts without needing to enter each platform separately.

    This greatly benefits by saving time, improving content planning, and facilitating decision-making based on metrics and results. It also helps maintain a more consistent and professional presence on social media.
    Information Technology and Services

    A few considerations and a few solved problems

    Reviewed on Jun 01, 2026
    Review provided by G2
    What do you like best about the product?
    The ability to post, across multiple different sites, at once. the ui could do with some more user friendly work. better gui, but the principle is what hold it together
    What do you dislike about the product?
    the gui., and that its not available on reddit, (the biggest) and that you cant easily drag and drop, selected posts. the ai is low level. and that you cant really add from selected music
    What problems is the product solving and how is that benefiting you?
    scheduled posts. i tried my own alternative (im a dev) but, the apis are very difficult to be trusted by the social networks, thats where hootsuite shines
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