Sold by: Hootsuite
Deployed on AWS
Hootsuite is the social media performance engine that helps organizations turn social insights into clear action and measurable business impact.
4.3
Overview
Whether you're in marketing, sales, customer experience, or research, Hootsuite enables every team across your organization to unlock the value of social media.
Powered by AWS's scalable, reliable, and secure global computing infrastructure, Hootsuite is the trusted choice of hundreds of thousands of customers, from small businesses to the largest in the world. Hootsuite's shared calendars and automated workflows make it easy for teams to collaborate, create, schedule, and publish engaging organic content and advertising campaigns across all your social channels. Manage all your social customer care in a unified inbox, boost your reach with employee advocacy, and keep your brand safe with centralized governance, custom access levels, approval workflows, secure logins, and integrations with compliance tools like Proofpoint and ZeroFox.
Hootsuite's social listening solution has the world's largest repository of real-time consumer intelligence. Monitor 150+ million sources (including social networks, news sites, newsletters, blogs, forums, and more) to gather market and competitive intelligence, analyze sentiment and intent, spot emerging trends, and find and mitigate potential threats to your brand fast.
Our intuitive platform, powerful analytics, and expert training help your organization unlock the power of social and drive impact from your investment quickly. According to a study by independent research firm Altimeter, 68% of Hootsuite Enterprise customers start realizing value within 3 months.
With unparalleled expertise in social marketing, social listening, employee advocacy, and social customer service, Hootsuite helps your organization unlock the value of social media. To learn more about how our solutions can support your needs, contact us at AWSMarketplaceAMER@hootsuite.com (Americas) or AWSMarketplaceEMEA@hootsuite.com (EMEA).
Highlights
- LOVED BY CUSTOMERS: The highest-ranked social media management solution in the G2 2025 Awards, ranking #1 in 120 G2 Leader Rankings reports with 2,600+ five-star reviews and counting. Hootsuite is trusted by 200,000 customers and 25 million users across industries including more than 10,000 higher education institutions; 2,700 government agencies; 2,500 finance, insurance, and banking brands; 1,800 healthcare organizations; plus top brands in professional services, retail, technology, and more.
- BUILT FOR ENTERPRISE: Hootsuite scales to meet your evolving needs with flexible workflows, tailored configurations, and integrations with tools you already use, from CRM to project management and influencer marketing. With security policies and certifications including SOC2, ISO 27001, NIST CSF, and NIST 800-53, plus compliance with FedRAMP, FCA, FFIEC, IIROC, SEC, PCI, AMF, MiFID, and more, our commitment to data privacy and security is embedded in every part of our business.
- LEADING THE INDUSTRY: We're building for the future of social media performance. Our proprietary Blue Silk AI powers features across Hootsuite's platform, helping your teams streamline and automate content creation, campaign optimization, data analysis, and more. And we're widening our lead - compared with our closest competitors, Hootsuite has faster time to value, more flexible analytics, superior publishing tools, deeper social listening, and more than three times as many integrations.
Details
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Deployed on AWS
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Buyer guide
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Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Hootsuite Enterprise | Includes 5 users + 50 profiles | $25,000.00 |
Dimension | Description | Cost/unit |
|---|---|---|
users | Additional Standard Users | $3,250.00 |
Dimensions summary
This listing uses a contract model with two dimensions that work together. The Hootsuite Enterprise dimension is the base package. It includes 5 users and 50 social profiles. The users dimension lets you add Standard Users beyond the 5 included seats. You buy one seat per team member who needs access. As your team grows, you scale the user count on top of the base Enterprise package. The two dimensions are additive rather than separate tiers.
Top-of-mind questions for buyers
A social profile is a single account on a social media platform, such as one business page or one profile you manage. The base Hootsuite Enterprise package includes 50 profiles. You post, schedule, and analyze content for each connected account from one dashboard.
A user seat is one team member who logs in and collaborates within your account. The base Hootsuite Enterprise package covers 5 seats. Each person needing access uses one seat. You buy Additional Standard Users when your team exceeds the included 5.
The Hootsuite Enterprise package sets your base cost with 5 users and 50 profiles included. The Additional Standard Users dimension adds cost per extra seat beyond those 5. The two charges add together on one invoice. Your seat count drives how much you add above the base.
www.hootsuite.com
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All fees are non-cancellable and non-refundable except as required by law.
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
For support, you can reach us through our help center at https://hootsuite.com/help . You can also contact our support team via email at support@hootsuite.com for assistance with your queries.
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
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Customer reviews
Rachel S.
Clear Social Overview, but Duplicate Detection Could Be Smarter
Reviewed on Oct 17, 2026
Review provided by G2
What do you like best about the product?
I like that Hootsuite gives me a clear overview of social activities when I’m organizing for the festival. The initial setup was quick.
What do you dislike about the product?
I find managing user-generated content challenging, and I’d like smarter duplicate content detection in Hootsuite.
What problems is the product solving and how is that benefiting you?
I use Hootsuite to organize social media activity around the festival, manage user-generated content, and get a clear overview of social activities.
sumit p.
Flexible Content Creation and Collaboration at a Great Value
Reviewed on Oct 16, 2026
Review provided by G2
What do you like best about the product?
I like Hootsuite for collaboration and social networking. I can schedule posts, monitor mentions, analyze performance, and manage images and messages across multiple networks. I also like the content creation and publishing tools because they make it easier to create and publish content, and they feel like a smart way to do it. The unified social inbox, social listening and trend tracking, analytics and reporting, and team collaboration are useful too. It makes communication and collaboration with colleagues and social networkers easier, supports multiple languages, and helps me build a network and social intelligence. I also like that Hootsuite has a lot of options, is a bit cheaper than other products, and gives me more flexibility with content creation and prompts than Copilot and ChatGPT. I didn’t know much at first, but as I learned more, it became easy for me to use.
What do you dislike about the product?
At first, I didn’t know anything about Hootsuite, and there was a lot to learn. As I went along, I understood more, and now it’s easy for me to use.
What problems is the product solving and how is that benefiting you?
I use Hootsuite to schedule posts, monitor mentions, analyze performance, and manage images and messages across multiple networks. It helps me with content creation, a unified social inbox, social listening and trend tracking, analytics and reporting, and team collaboration.
Anonymous
Flexible Calendar Views Simplify Long-Range Content Planning
Reviewed on Oct 16, 2026
Review provided by G2
What do you like best about the product?
I like that Hootsuite brings content planning, review, and metrics together in one area, and lets me view historical posts in a usable way. I like the calendar views for day, week, and month, which help me plan 30, 60, and 90 days of content. The nonprofit discount brought us to the platform, and the easy-to-use training guides made learning the software very easy. The initial setup was very easy too.
What do you dislike about the product?
I don't love all the catchy names for different platforms and areas within Hootsuite. I think the standard and lower-level packages would be more helpful if they came with more user options.
What problems is the product solving and how is that benefiting you?
Hootsuite helps me streamline content planning, review, and metrics in one place, and view historical posts in a usable way. Its calendar views help me clearly plan 30, 60, and 90 days of content.
Luke W.
Intuitive Social Media Management with Powerful Analytics, but Limited Post Repetition
Reviewed on Oct 16, 2026
Review provided by G2
What do you like best about the product?
I like Hootsuite’s intuitive interface. It helps me get to what I need quickly, and it’s easy to teach to new staff without much hand-holding. I like the analytics, clean reports, and templates, which help us understand our audience, see what content performs best and when, and get insights into what’s working so we can improve it. I also like the good customer service and support, and having a clean one-stop shop to manage our social media calendar, schedule posts, monitor comments and trends, and get metrics and reports. Compared with Buffer, Hootsuite has better insights, an easier interface, better analytics and tracking, and tagging. Setup was very easy and straightforward and took about 10 to 15 minutes.
What do you dislike about the product?
My biggest pain point with Hootsuite is that I can’t easily repeat posts or schedule one post to go out over multiple days. I have to copy and paste it and start a new post each time. I also wish I could schedule posts at any time interval, not just every 5 minutes.
What problems is the product solving and how is that benefiting you?
I use Hootsuite to schedule social posts and manage our social media calendar in one place. Its analytics give us insights beyond native platforms into our audience, what content performs best and when, and how to improve it. The intuitive interface helps us get where we need to quickly and teach new staff easily.
Georgia W.
Flexible Content Planning, but Audience Insights Could Go Further
Reviewed on Oct 15, 2026
Review provided by G2
What do you like best about the product?
I like Hootsuite’s flexible content planning, and the initial setup was smooth.
What do you dislike about the product?
I have limited visibility into audience growth, and I’d like a more comprehensive content library.
What problems is the product solving and how is that benefiting you?
I use Hootsuite to address limited visibility into audience growth.