Sold by: Hootsuite
Deployed on AWS
Hootsuite is the social media performance engine that helps organizations turn social insights into clear action and measurable business impact.
Overview
Whether you're in marketing, sales, customer experience, or research, Hootsuite enables every team across your organization to unlock the value of social media.
Powered by AWS's scalable, reliable, and secure global computing infrastructure, Hootsuite is the trusted choice of hundreds of thousands of customers, from small businesses to the largest in the world. Hootsuite's shared calendars and automated workflows make it easy for teams to collaborate, create, schedule, and publish engaging organic content and advertising campaigns across all your social channels. Manage all your social customer care in a unified inbox, boost your reach with employee advocacy, and keep your brand safe with centralized governance, custom access levels, approval workflows, secure logins, and integrations with compliance tools like Proofpoint and ZeroFox.
Hootsuite's social listening solution has the world's largest repository of real-time consumer intelligence. Monitor 150+ million sources (including social networks, news sites, newsletters, blogs, forums, and more) to gather market and competitive intelligence, analyze sentiment and intent, spot emerging trends, and find and mitigate potential threats to your brand fast.
Our intuitive platform, powerful analytics, and expert training help your organization unlock the power of social and drive impact from your investment quickly. According to a study by independent research firm Altimeter, 68% of Hootsuite Enterprise customers start realizing value within 3 months.
With unparalleled expertise in social marketing, social listening, employee advocacy, and social customer service, Hootsuite helps your organization unlock the value of social media. To learn more about how our solutions can support your needs, contact us at AWSMarketplaceAMER@hootsuite.com (Americas) or AWSMarketplaceEMEA@hootsuite.com (EMEA).
Highlights
- LOVED BY CUSTOMERS: The highest-ranked social media management solution in the G2 2025 Awards, ranking #1 in 120 G2 Leader Rankings reports with 2,600+ five-star reviews and counting. Hootsuite is trusted by 200,000 customers and 25 million users across industries including more than 10,000 higher education institutions; 2,700 government agencies; 2,500 finance, insurance, and banking brands; 1,800 healthcare organizations; plus top brands in professional services, retail, technology, and more.
- BUILT FOR ENTERPRISE: Hootsuite scales to meet your evolving needs with flexible workflows, tailored configurations, and integrations with tools you already use, from CRM to project management and influencer marketing. With security policies and certifications including SOC2, ISO 27001, NIST CSF, and NIST 800-53, plus compliance with FedRAMP, FCA, FFIEC, IIROC, SEC, PCI, AMF, MiFID, and more, our commitment to data privacy and security is embedded in every part of our business.
- LEADING THE INDUSTRY: We're building for the future of social media performance. Our proprietary Blue Silk AI powers features across Hootsuite's platform, helping your teams streamline and automate content creation, campaign optimization, data analysis, and more. And we're widening our lead - compared with our closest competitors, Hootsuite has faster time to value, more flexible analytics, superior publishing tools, deeper social listening, and more than three times as many integrations.
Details
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Delivery method
Deployed on AWS
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Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Hootsuite Enterprise | Includes 5 users + 50 profiles | $25,000.00 |
Dimension | Description | Cost/unit |
|---|---|---|
users | Additional Standard Users | $3,250.00 |
Vendor refund policy
All fees are non-cancellable and non-refundable except as required by law.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
For support, you can reach us through our help center at https://hootsuite.com/help . You can also contact our support team via email at support@hootsuite.com for assistance with your queries.
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Customer reviews
0 ratings
0 AWS reviews
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6258 external reviews
Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
Caroline N.
The tool has helped me streamline content planning
Reviewed on Sep 03, 2025
Review provided by G2
What do you like best about the product?
Posts can be scheduled in advance, ensuring consistent content without requiring constant online presence.
What do you dislike about the product?
Advanced features are expensive and can be difficult to navigate
What problems is the product solving and how is that benefiting you?
Maintain consistency in posting and analyze audience insights to improve campaign effectiveness.
Chandler R.
Pricey, but it does what you need it to do and some.
Reviewed on Sep 03, 2025
Review provided by G2
What do you like best about the product?
Hootsuite is really a simple tool to use. I use it practically daily and I'm not sure how it could be any easier. The integration of AI into the platform really is great. I also really enjoy being able to drag and drop my posts to change the day I'm posting something.
What do you dislike about the product?
As the title suggests, Hootsuite is definitely one of the most expensive for what it does. I know that they're constantly improving, but I think their AI could still use some work. Other AI platforms give a little more personality to the content, but OwlyAI feels dry and impersonal. I often find myself using other AI tools to help with content.
What problems is the product solving and how is that benefiting you?
Hootsuite saves me a TON of time. I don't have to worry about going to every social media platform to post. I can just go to Hootsuite and manage all of my social channels in one space.
Non-Profit Organization Management
Useful hub for advancing action on multiple platforms simultaneously.
Reviewed on Sep 02, 2025
Review provided by G2
What do you like best about the product?
I enjoy the ability to schedule posts and optimize the same post for multiple platforms in one place. It's easy to get to and use daily from, integrating multiple platforms into one visit. If I am knowingly unable to post in the coming days, its a great place to schedule in advance.
What do you dislike about the product?
One downside is that there is limited functionality - for example on instagram I cannot customize posts to the full degree possible on that platform. Also you need to know the tag completely first, you can't search it on Hootsuite.
What problems is the product solving and how is that benefiting you?
We have multiple platforms that we use and it takes time to manage them all. Hootsuite saves me time in being able to put content out on all platforms at once.
Palak G.
My go-to partner for social media to educate my audience.
Reviewed on Sep 01, 2025
Review provided by G2
What do you like best about the product?
Hootsuite has been very helpful for managing Be Me's social media. Scheduling feature saves me hours every week. I can batch our period education content, schedule it across Instagram, Facebook, LinkedIn, and Twitter, then focus on engaging with our community. The social listening tools are fantastic - I track conversations about period shame, menstrual health, and pad safety. When someone needs support or has questions about their period, I can jump in quickly with helpful content
What do you dislike about the product?
I wish I could schedule posts to Google My Business. When we're running period awareness campaigns, being able to schedule everything at once would save so much time.
What problems is the product solving and how is that benefiting you?
Before Hootsuite, I was constantly juggling different platforms and missing important conversations. Now I can manage Be Me's education content in one place - Instagram, Facebook, LinkedIn, and Twitter all synchronized. We never miss period awareness campaigns anymore. That's the best part and I love about it.
Ivan B.
Hootsuite: A Handy Tool for Juggling Many Social Media Accounts
Reviewed on Aug 31, 2025
Review provided by G2
What do you like best about the product?
What I like is the fact that all my social accounts are in one dashboard through Hootsuite. Well, it’s the scheduling tool—totally mind-blowing because now I prepare campaigns days in advance rather than literally scrambling to post in ‘real time.’ What I really like is the unified inbox, so I don’t lose out on any comments, DMs…everything is pulled into there. It’s really handy when an event or a campaign gets even a little bit of traction.
What do you dislike about the product?
Every so often, the approval workflow feels a bit cumbersome, especially with high volumes of content spread across teams. I’ve also seen some delay at times when switching between workspaces or loading a big library of assets. Finally, more integrations and automation flexibility -these guys are on par with Sprout Social in that regard.
What problems is the product solving and how is that benefiting you?
Pre-Hootsuite and I was lost in a sea of trying to manage Facebook, Instagram, LinkedIn, and Twitter individually, constantly logging in and out and dealing with fragmented analytics. Hootsuite simplified all of this by combining publishing engagement, and reporting into one easy platform. It easily saves me hours each week, helps me clearly demonstrate ROI to my leadership, and keeps my clients' campaigns organized.