Sold by: Hootsuite
Deployed on AWS
Hootsuite is the social media performance engine that helps organizations turn social insights into clear action and measurable business impact.
4.3
Overview
Whether you're in marketing, sales, customer experience, or research, Hootsuite enables every team across your organization to unlock the value of social media.
Powered by AWS's scalable, reliable, and secure global computing infrastructure, Hootsuite is the trusted choice of hundreds of thousands of customers, from small businesses to the largest in the world. Hootsuite's shared calendars and automated workflows make it easy for teams to collaborate, create, schedule, and publish engaging organic content and advertising campaigns across all your social channels. Manage all your social customer care in a unified inbox, boost your reach with employee advocacy, and keep your brand safe with centralized governance, custom access levels, approval workflows, secure logins, and integrations with compliance tools like Proofpoint and ZeroFox.
Hootsuite's social listening solution has the world's largest repository of real-time consumer intelligence. Monitor 150+ million sources (including social networks, news sites, newsletters, blogs, forums, and more) to gather market and competitive intelligence, analyze sentiment and intent, spot emerging trends, and find and mitigate potential threats to your brand fast.
Our intuitive platform, powerful analytics, and expert training help your organization unlock the power of social and drive impact from your investment quickly. According to a study by independent research firm Altimeter, 68% of Hootsuite Enterprise customers start realizing value within 3 months.
With unparalleled expertise in social marketing, social listening, employee advocacy, and social customer service, Hootsuite helps your organization unlock the value of social media. To learn more about how our solutions can support your needs, contact us at AWSMarketplaceAMER@hootsuite.com (Americas) or AWSMarketplaceEMEA@hootsuite.com (EMEA).
Highlights
- LOVED BY CUSTOMERS: The highest-ranked social media management solution in the G2 2025 Awards, ranking #1 in 120 G2 Leader Rankings reports with 2,600+ five-star reviews and counting. Hootsuite is trusted by 200,000 customers and 25 million users across industries including more than 10,000 higher education institutions; 2,700 government agencies; 2,500 finance, insurance, and banking brands; 1,800 healthcare organizations; plus top brands in professional services, retail, technology, and more.
- BUILT FOR ENTERPRISE: Hootsuite scales to meet your evolving needs with flexible workflows, tailored configurations, and integrations with tools you already use, from CRM to project management and influencer marketing. With security policies and certifications including SOC2, ISO 27001, NIST CSF, and NIST 800-53, plus compliance with FedRAMP, FCA, FFIEC, IIROC, SEC, PCI, AMF, MiFID, and more, our commitment to data privacy and security is embedded in every part of our business.
- LEADING THE INDUSTRY: We're building for the future of social media performance. Our proprietary Blue Silk AI powers features across Hootsuite's platform, helping your teams streamline and automate content creation, campaign optimization, data analysis, and more. And we're widening our lead - compared with our closest competitors, Hootsuite has faster time to value, more flexible analytics, superior publishing tools, deeper social listening, and more than three times as many integrations.
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Deployed on AWS
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Buyer guide
Gain valuable insights from real users who purchased this product, powered by PeerSpot.
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Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Hootsuite Enterprise | Includes 5 users + 50 profiles | $25,000.00 |
Dimension | Description | Cost/unit |
|---|---|---|
users | Additional Standard Users | $3,250.00 |
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Support
Vendor support
For support, you can reach us through our help center at https://hootsuite.com/help . You can also contact our support team via email at support@hootsuite.com for assistance with your queries.
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Customer reviews
reviewer2858631
Content planning has become streamlined and centralizes all social channels for a solo marketer
Reviewed on Jun 22, 2026
Review provided by PeerSpot
What is our primary use case?
How has it helped my organization?
HootSuite has impacted my organization positively by helping me to be more efficient. I can respond to social media and comment all in one place, so it makes me more efficient.
I measure that efficiency by noting it allows me to have more free time for planning other content with me scheduling the content in the platform.
What is most valuable?
I love the usability of HootSuite, and it is easy to learn; that is one of the great things. I love how I can use everything at once, all of my social media platforms all in one.
I find that it was generally intuitive during the onboarding process.
What needs improvement?
I do not think HootSuite needs any improvements at the moment; I am enjoying using it right now and I really do not have any tips for improvement.
For how long have I used the solution?
I have been working in my current field for two years.
What do I think about the stability of the solution?
I have not explored HootSuite's AI capabilities yet, but overall, I think the security is very good; I have not had any problems with that so far.
What do I think about the scalability of the solution?
HootSuite is deployed in my organization in a private cloud.
What other advice do I have?
I would advise others looking into using HootSuite to consider whatever their needs are. I would listen to them and ask them about their requirements. It really depends on the needs of the person. If they want content management and social media management, depending on what they are looking for, I would recommend HootSuite to them.
I have not tried HootSuite's AI capabilities regarding its accuracy and reliability of output. I would rate this review an 8.
Tom Wondra
Social campaigns have been scheduled efficiently and posting now saves a full staff position
Reviewed on Jun 21, 2026
Review provided by PeerSpot
What is our primary use case?
What is most valuable?
The best features HootSuite offers are that it connects to the social platforms that I'm interested in and it's easy to use and to understand.
HootSuite is easy to use for me because it's intuitive in the way that you need to set up posting campaigns and to load the particular posts so that they show up the way you'd like them to and in the timing that you'd like them to.
HootSuite has positively impacted my organization by making it easy for us to post our socials without having to add staff.
What needs improvement?
HootSuite does everything I need it to do, so I don't really have any complaints or any changes that I would make.
For how long have I used the solution?
I have been using HootSuite for about two years.
What do I think about the stability of the solution?
HootSuite is stable.
What do I think about the scalability of the solution?
In terms of scalability, HootSuite is probably fine. We're not really scaling, so at the moment I don't have a need for scaling, so I don't really know.
How are customer service and support?
I have never used the customer support.
Which solution did I use previously and why did I switch?
I did not previously use a different solution before HootSuite.
How was the initial setup?
My experience with pricing, setup cost, and licensing was positive. I didn't really look at it very deeply. I didn't do a lot of comparison. It was a tool that was recommended to me, and so I looked at it, it looked as though it worked fine, and so I used it.
What was our ROI?
I have seen a return on investment because we have fewer employees needed. We probably would have needed to hire someone to do the work had we not had HootSuite, so it saved a headcount.
Which other solutions did I evaluate?
Before choosing HootSuite, I did not really evaluate other options.
What other advice do I have?
Regarding HootSuite's AI capabilities, I think its governance and security are fine. I don't really do much with that, so I haven't really looked into it, but I'm sure it works fine.
Regarding HootSuite's AI capabilities, I think the accuracy and reliability of its output seems fine. It seems to be accurate and reliable.
My advice to others looking into using HootSuite is to definitely consider it, have a look at it, and make sure it meets your needs. I would rate this product a 9 out of 10.
Anonymous
Convenient Social Management, Poor Customer Support
Reviewed on Jun 19, 2026
Review provided by G2
What do you like best about the product?
I like using Hootsuite because it allows me to manage my company's over 10 social media accounts from one location. I save time by avoiding the need to switch from platform to platform and profile to profile, especially within systems like Meta. This centralization is what makes it valuable to me.
What do you dislike about the product?
The customer support is absolutely terrible. Easy to setup, but has been nothing but issues since then especially with the billing and support teams being completely unresponsive. We have filed multiple tickets and attempted multiple channels of communication over more than a week to get in touch with the team, with no response from Hootsuite at all.
What problems is the product solving and how is that benefiting you?
I use Hootsuite to manage over 10 social media accounts, saving time by making changes in one location instead of switching from platform to platform.
Fiemmi G.
Efficient Social Media Management in One Platform
Reviewed on Jun 18, 2026
Review provided by G2
What do you like best about the product?
What I like best about Hootsuite is its ability to manage multiple social media accounts from one platform. It makes scheduling posts, monitoring engagement, and tracking performance much more efficient. The user-friendly dashboard and analytics tools help streamline social media management and save time.
What do you dislike about the product?
One area where Hootsuite could improve is its reporting and analytics features, which can sometimes feel limited or require additional customization. The platform can also be slow at times, and some advanced features are only available in higher-tier plans. Additionally, managing content approvals and workflows could be more streamlined.
What problems is the product solving and how is that benefiting you?
Hootsuite solves the challenge of managing multiple social media accounts and campaigns from a single platform. Instead of logging into each social channel separately, I can schedule content, monitor engagement, track performance, and collaborate with team members in one place. This saves time, improves efficiency, helps maintain a consistent posting schedule, and provides valuable insights that support better social media and marketing decisions.
Information Technology and Services
Great Scheduling and Platform Support, but Calendar Editing Slows Things Down
Reviewed on Jun 18, 2026
Review provided by G2
What do you like best about the product?
I like the ability to schedule all of my posts ahead of time, at once, without having to upload a lot of different places, and the number of platforms that are supported.
What do you dislike about the product?
I don't love when my accounts disconnect and it takes multiple tries to get them connected back. I don't like that you can't drag and drop posts from one date to another in the calendar view- you have to go into each post for each platform and change the date individually. I don't love the analytics.
What problems is the product solving and how is that benefiting you?
It helps me to be able to schedule many posts to lots of platforms in one place. I can upload a video once, for instance, and send it multiple places. I like being able to see all my scheduled posts in one calendar view.