Sold by: Hootsuite
Deployed on AWS
Hootsuite is the social media performance engine that helps organizations turn social insights into clear action and measurable business impact.
4.3
Overview
Whether you're in marketing, sales, customer experience, or research, Hootsuite enables every team across your organization to unlock the value of social media.
Powered by AWS's scalable, reliable, and secure global computing infrastructure, Hootsuite is the trusted choice of hundreds of thousands of customers, from small businesses to the largest in the world. Hootsuite's shared calendars and automated workflows make it easy for teams to collaborate, create, schedule, and publish engaging organic content and advertising campaigns across all your social channels. Manage all your social customer care in a unified inbox, boost your reach with employee advocacy, and keep your brand safe with centralized governance, custom access levels, approval workflows, secure logins, and integrations with compliance tools like Proofpoint and ZeroFox.
Hootsuite's social listening solution has the world's largest repository of real-time consumer intelligence. Monitor 150+ million sources (including social networks, news sites, newsletters, blogs, forums, and more) to gather market and competitive intelligence, analyze sentiment and intent, spot emerging trends, and find and mitigate potential threats to your brand fast.
Our intuitive platform, powerful analytics, and expert training help your organization unlock the power of social and drive impact from your investment quickly. According to a study by independent research firm Altimeter, 68% of Hootsuite Enterprise customers start realizing value within 3 months.
With unparalleled expertise in social marketing, social listening, employee advocacy, and social customer service, Hootsuite helps your organization unlock the value of social media. To learn more about how our solutions can support your needs, contact us at AWSMarketplaceAMER@hootsuite.com (Americas) or AWSMarketplaceEMEA@hootsuite.com (EMEA).
Highlights
- LOVED BY CUSTOMERS: The highest-ranked social media management solution in the G2 2025 Awards, ranking #1 in 120 G2 Leader Rankings reports with 2,600+ five-star reviews and counting. Hootsuite is trusted by 200,000 customers and 25 million users across industries including more than 10,000 higher education institutions; 2,700 government agencies; 2,500 finance, insurance, and banking brands; 1,800 healthcare organizations; plus top brands in professional services, retail, technology, and more.
- BUILT FOR ENTERPRISE: Hootsuite scales to meet your evolving needs with flexible workflows, tailored configurations, and integrations with tools you already use, from CRM to project management and influencer marketing. With security policies and certifications including SOC2, ISO 27001, NIST CSF, and NIST 800-53, plus compliance with FedRAMP, FCA, FFIEC, IIROC, SEC, PCI, AMF, MiFID, and more, our commitment to data privacy and security is embedded in every part of our business.
- LEADING THE INDUSTRY: We're building for the future of social media performance. Our proprietary Blue Silk AI powers features across Hootsuite's platform, helping your teams streamline and automate content creation, campaign optimization, data analysis, and more. And we're widening our lead - compared with our closest competitors, Hootsuite has faster time to value, more flexible analytics, superior publishing tools, deeper social listening, and more than three times as many integrations.
Details
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Delivery method
Deployed on AWS
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Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Hootsuite Enterprise | Includes 5 users + 50 profiles | $25,000.00 |
Dimension | Description | Cost/unit |
|---|---|---|
users | Additional Standard Users | $3,250.00 |
Vendor refund policy
All fees are non-cancellable and non-refundable except as required by law.
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
For support, you can reach us through our help center at https://hootsuite.com/help . You can also contact our support team via email at support@hootsuite.com for assistance with your queries.
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Customer reviews
Franco C.
Time-Saving Social Media Management with Centralized Scheduling & Analytics
Reviewed on Jan 16, 2026
Review provided by G2
What do you like best about the product?
Very useful social media management tool for centralizing scheduling and analytics when you work on multiple social pages. I can manage several accounts from just one dashboard. Saves a lot of time and reduces the need to log in/out from each platform individually.
What do you dislike about the product?
There's a steeper learning curve if compared with other analog but simpler tools. It no longer offers a free plan and the monthly cost can be challenging for small businesses.
What problems is the product solving and how is that benefiting you?
Working with multiple teams on content creation can raise approval and role-management issues, Hootsuite provides approvals and shared workflows so teams can work together without confusion.
Egle V.
All-in-One Dashboard with Solid Analytics and Effortless Team Collaboration
Reviewed on Jan 15, 2026
Review provided by G2
What do you like best about the product?
All-in-one dashboard, solid analytic, bulk scheduling, team collaboration features, such as shared calendars, streams for real-time monitoring - it makes easy to watch keywords, DM's, comments and brand mentions.
What do you dislike about the product?
The price is high, support quality could be better, occasional performance lag. Scheduling experience isn't intuitive, drag-and-drop calendar and scheduling sometimes feels less smooth than competitors.
What problems is the product solving and how is that benefiting you?
It turns chaos into order. Instead of jugging platforms, logging into multiple apps, and manually posting and monitoring, everything is organized in one place – saving time, reducing stress and helping me work smarter.
Olivia M.
Essential for Social Media Management and Reporting
Reviewed on Jan 15, 2026
Review provided by G2
What do you like best about the product?
I like that Hootsuite keeps everything in one place, helping me to keep track of content and plan my schedule accordingly. The scheduling and analytical reports are particularly useful for my daily tasks as a social media executive. The scheduling tools allow me to plan a week of content in advance, and the reporting tools are great for sentiment marking and tracking what does well across platforms. I find the initial setup very easy.
What do you dislike about the product?
Sometimes there are bugs and glitches with Hootsuite, like images disappearing and scheduling not going ahead.
What problems is the product solving and how is that benefiting you?
Hootsuite keeps everything in one place, helps me track content, and plan schedules effectively. It allows me to schedule content a week in advance and analyze performance and sentiment, which is crucial for my role as a social media executive.
Entertainment
Huge Time-Saver for Multi-Platform Scheduling with a Brilliant Visual Calendar
Reviewed on Jan 14, 2026
Review provided by G2
What do you like best about the product?
What I like most about Hootsuite is how much time it saves me when it comes to scheduling content across different platforms. I manage multiple social channels, and having everything in one place means I’m not constantly jumping between tabs or trying to remember what I posted where. The visual calendar is super useful for seeing the week at a glance, and I like how easy it is to tweak scheduled posts if plans change. I also really rate the ability to preview posts and track which ones are performing best over time, especially with the built-in analytics. It helps me plan more intentionally instead of just posting randomly and hoping for engagement.
What do you dislike about the product?
I do think the pricing could be more flexible, especially for people who are just starting out or managing smaller brands. Some useful features like team collaboration or advanced reporting are locked behind higher-tier plans, which can feel a bit limiting. The mobile app could also be smoother, it works, but the desktop experience is definitely better. Sometimes it also takes a second to sync updates across accounts, which can get frustrating when you're making quick edits.
What problems is the product solving and how is that benefiting you?
Hootsuite helps me stay organised and consistent with my posting schedule across platforms like Instagram, Twitter, and LinkedIn. Instead of stressing about what to post every day, I can plan and schedule a whole week’s worth of content in one sitting. It’s made a big difference in how professionally I present myself online, and it’s helped me spot what kind of content actually performs well. The analytics help me stop guessing and focus on what works.
Maddie S.
Easy Social Scheduling with Insightful Analytics
Reviewed on Jan 08, 2026
Review provided by G2
What do you like best about the product?
Hootsuite is great for scheduling content on a variety of social media platforms. It has some nice built-in features like link shortening and analytics reporting.
What do you dislike about the product?
There are some quirks about the platform. For example, I can't make a custom shortened link for different platforms in the same window. I have to do it separately, which ends up defeating the purpose of having an efficient, one-window process for multiple platforms. Occasionally a post won't go through as well due to API issues. Additionally, the cost can be pricey compared to some other platforms on the market.
What problems is the product solving and how is that benefiting you?
The primary reason we use Hootsuite is for pre-scheduling content. However, its other features are helpful as well such as insights, analytics, and social listening. Pre-scheduling allows us to prepare content in advance for multiple platforms and have them send on the days and times we want regardless of whether someone is working or not.