Hootsuite
HootsuiteReviews from AWS customer
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Hootsuite keeps my tiny agency organized
What do you like best about the product?
What I like most is how it brings a bit of order into my day at Sociotops. I can open it, drop in a quick caption, pull a Canva file, and shape the post for Instagram or LinkedIn without jumping between tabs. The small AI hints help when my mind feels crowded. And that calendar view has become the thing I rely on. Seeing the whole week laid out makes the work feel lighter.
What do you dislike about the product?
The mobile app just doesn’t help me much. I’ve tried using it during client shoots or while traveling, and it always feels clunky. I end up waiting to get back to my laptop because that’s the only place where the workflow feels smooth.
What problems is the product solving and how is that benefiting you?
Sociotops moves fast, and Hootsuite keeps us from slipping into chaos. It puts drafts, schedules, and messages in one place, so no one is running around trying to remember what’s due next. The listening tools help us spot early conversations that matter for our clients. And it gives newer team members a simple path to follow. It doesn’t solve everything, but it keeps our workflow steady enough for us to focus on real results.
Powerful for agencies, but demands budget
What do you like best about the product?
It's the bulk scheduling. That's what saves me at LEICHTSINN media. We're juggling maybe six or seven clients at once, some need recruiting posts to pull in new hires, others want lead generation running constantly, and a couple are doing both. You just can't log into Instagram, then LinkedIn, then Facebook individually for each client every single day. It doesn't scale.
What do you dislike about the product?
The pricing gets to me. At LEICHTSINN we're on the Team plan, around €249 a month paid annually, and it's just steep. I mean it's worth it for an agency managing multiple clients, but I get why smaller businesses would hesitate. The tier below doesn't give you enough flexibility, so you're kind of forced up whether you need everything or not.
What problems is the product solving and how is that benefiting you?
The biggest thing Hootsuite fixes for me at LEICHTSINN is time fragmentation. We're juggling six, seven client accounts at once, each one running campaigns across Instagram, LinkedIn, Facebook, sometimes TikTok. Without something central, that means logging into different platforms constantly, losing track of what's posted where, forgetting which client needs what tomorrow. It just turns into chaos.
Hootsuite gives me one place to see everything. I can sit down Monday morning, draft a full week of recruiting posts for one client, lead generation content for another, employer branding stories for a third, all in one session. That's probably six to nine hours saved every week. Real time I can redirect toward actual strategy work instead of just administrative busywork.
Hootsuite gives me one place to see everything. I can sit down Monday morning, draft a full week of recruiting posts for one client, lead generation content for another, employer branding stories for a third, all in one session. That's probably six to nine hours saved every week. Real time I can redirect toward actual strategy work instead of just administrative busywork.
A steady, dependable way to keep all our social channels under control
What do you like best about the product?
What I keep coming back to is the feeling of calm it gives me when I open it in the morning. I can see the whole landscape at once, almost like stepping back from a messy desk and realizing everything actually has a place. Since I’m juggling Dutch, German, and English content, that overview matters more than I realized. The calendar feels like my anchor. I drag things around, shift ideas forward a week, tuck drafts into little gaps. It’s the kind of simple movement that makes planning feel less rigid.
What do you dislike about the product?
There are moments when it feels like I’m clicking into layers I didn’t need. Especially when I’m adjusting posts for each platform. I’ll think I’m almost done, then realize I missed a small setting buried somewhere.
What problems is the product solving and how is that benefiting you?
It’s become one of the tools I lean on without thinking. I can plan multilingual campaigns ahead of time, which makes everything feel less frantic. The social listening helps me sense shifts in tone or sentiment before they turn into real problems. And having analytics ready when leadership asks how things are going saves me a lot of scrambling.
More than anything, it cuts down on the mental clutter. Instead of bouncing between tabs or losing track of where a post ended up, I can focus on shaping the story we’re trying to tell, and the conversations that matter for our audience.
More than anything, it cuts down on the mental clutter. Instead of bouncing between tabs or losing track of where a post ended up, I can focus on shaping the story we’re trying to tell, and the conversations that matter for our audience.
Hootsuite has become my little anchor during busy campaign weeks
What do you like best about the product?
I spend most of my day bouncing between client accounts for Digital Wolf, and it’s easy to lose the thread of what’s scheduled, what’s waiting, what idea I meant to come back to. With Hootsuite, I can just drop into the calendar and instantly see the shape of the week. Sometimes I’ll open it early in the morning with a cup of chai and think, alright, this looks manageable.
What do you dislike about the product?
We’re running high-traffic campaigns, Inbox 2.0 slows down enough to break my flow. The ad management section is helpful for quick tweaks, but I still end up opening the native platforms when I need to build something serious. It’s not a dealbreaker, just one of those little frictions I’ve learned to work around.
What problems is the product solving and how is that benefiting you?
It keeps my team organized in a way that feels practical, not forced. Scheduling alone saves us so many late nights, especially when we’re juggling clients with very different contents. The analytics help me walk into client calls with confidence, because I’m not guessing, I’m showing them exactly what worked. And since Digital Wolf handles a mix of education, eCommerce, and service brands, having everything structured but still flexible makes a real difference. It’s not perfect, but it’s become part of how we breathe as an agency.
Decent but Interface Could Improve
What do you like best about the product?
I like the ease of scheduling content between multiple networks at one time.
What do you dislike about the product?
I think the interface can be clunky. I also find that I have more posting errors here than I do with other platforms.
What problems is the product solving and how is that benefiting you?
Solving posting to multiple networks for clients and pulling reports.
Seamless Social Media Management with User-Friendly Interface
What do you like best about the product?
I highly appreciate Hootsuite's interface, which is user-friendly and intuitive, making it effortless for me to manage my social media posts. The ability to connect multiple social media accounts on one platform significantly enhances my efficiency. Hootsuite's analytics dashboard is another feature I value greatly, providing valuable insights into my social media engagements across different platforms. I am particularly impressed with Owly AI, which simplifies the creation of advertisements, making the process easy and efficient. Furthermore, I find the initial setup of Hootsuite to be straightforward and hassle-free.
What do you dislike about the product?
Its not a dislike, but if hootsuite had multiple options to choose in adding different social media accounts during purchase, it would be great
What problems is the product solving and how is that benefiting you?
I use Hootsuite for managing social media posts, analyzing performance, and creating ads easily with Owly AI. Its user-friendly interface, analytics dashboard, and ability to connect multiple accounts on one platform are incredibly beneficial.
Amazing social media tool
What do you like best about the product?
There are multiple functionalities in this tool, like the bulk scheduler and drag and drop calendar, the very important feature is previewing the posts and ads across various social media platform.
What do you dislike about the product?
setting up twitter account was a big task, this seemed to be an issue with Twitter interface.
What problems is the product solving and how is that benefiting you?
Social media management, scheduling, monitoring and analytics are the key features
social media analytics and ad posting
What do you like best about the product?
Easy way to handle social media and post all kind of ads and campaigns. This has helped me a lot in creating ads with the help of owlygpt
What do you dislike about the product?
nothing specifically wrong with this. great tool so far.
What problems is the product solving and how is that benefiting you?
its analytics management shows clear insights into engagement audience growth and campaign results
Works well for social scheduling
What do you like best about the product?
I'm managing social accounts for a fintech SaaS company. There's something about having everything in one place that just clicks. I don't need to log into LinkedIn, then Twitter, then Facebook separately throughout the day. It's all there, waiting for me in these streams I can customize.
What I actually use most is the ability to queue posts for different time zones without doing mental math. Since we're targeting CFOs and finance teams across India and sometimes globally, I can schedule a LinkedIn post for 9 AM when decision makers are scrolling through their feeds, and I don't have to physically be at my desk to hit publish.
What I actually use most is the ability to queue posts for different time zones without doing mental math. Since we're targeting CFOs and finance teams across India and sometimes globally, I can schedule a LinkedIn post for 9 AM when decision makers are scrolling through their feeds, and I don't have to physically be at my desk to hit publish.
What do you dislike about the product?
The mobile app isn't great. On days when I'm out or working remotely and need to check something quickly, it feels clunky compared to the desktop version. Sometimes updates take forever to load, and I've had moments where I just gave up and waited until I got back to my laptop.
What problems is the product solving and how is that benefiting you?
The biggest thing Hootsuite fixes for me is the chaos of managing multiple accounts. Before using it, I was constantly switching between tabs, logging in and out of LinkedIn, Twitter, Facebook. I'm working remotely as an intern at a fintech startup, and there's always something competing for my attention. Being able to batch my content on Monday and schedule it for the entire week means I'm not scrambling every morning trying to remember what to post. It's like I've given myself breathing room to focus on other things, like creating better content or analyzing what's actually working with our audience.
A steady way to keep our messaging clear and consistent
What do you like best about the product?
What I appreciate most is how it cuts through the noise of managing a bank’s social channels. At Berliner Sparkasse, a lot of what we share is tied to community projects, financial education, and day-to-day service updates. Hootsuite helps me keep all of that balanced. The calendar view is almost like a breathing room for my brain. I can spot gaps, overlaps, or moments where a campaign might overshadow something more service-oriented. The listening tools are also genuinely useful in a banking context. Conversations about trust, customer experience, or local issues pop up quickly, and it helps me see what might need a faster or more thoughtful response on our side.
What do you dislike about the product?
There are moments when it drags a little. If I’m hopping between analytics and the inbox, the delay is just enough for me to notice and sigh. And the inbox itself, while helpful, doesn’t always handle the nuance of customer messages. Sometimes a thread breaks in a weird spot and I end up checking the original platform just to be sure I’m not missing context.
What problems is the product solving and how is that benefiting you?
It keeps my days from getting tangled. We share a steady flow of community updates and service posts, and having everything in one view helps me keep it all straight. My team can check the schedule without chasing me down, which saves time for everyone. And because the planning isn’t so chaotic anymore, I can actually focus on the people who write to us with real questions or concerns. That part feels especially important for a bank that’s so rooted in the city.
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