Hootsuite

What do you like best about the product?

The software is intuitive, and it makes it easy for me to share my comments and suggestions. Hootsuite is much easier to use than my previous provider, and it also has a sleeker, more modern look.

What do you dislike about the product?

Sometimes it is hard to view all of the images in a carousel post. I have to either squint to see the images, usually for LinkedIn and Facebook posts, which makes it difficult to ensure the information is correct.

What problems is the product solving and how is that benefiting you?

Hootsuite has made it easier for me to approve social media posts and to analyze what is working and isn't working, in terms of social media analytics.

What do you like best about the product?

I run a small marketing agency Social Nugget based in Canada. Hootsuite helps me keep all my client accounts organized. I use it daily to schedule, plan and keep track of social media content. Canva integration and visual calendar is my favorite.

What do you dislike about the product?

Hootsuite is a solid tool for social media management, especially for social media agencies. But their pricing plans feels challenging for small agency.

What problems is the product solving and how is that benefiting you?

When I started my agency I use to store bookmarks in browser and go one by one on every social media sites to manage accounts. And with this approach managing several client accounts felt scattered. Now everything is in one place, which makes managing accounts easy and organized. It keep client switch smoothly. Saves time and efforts.

What do you like best about the product?

I like having access to social listening, that the platform offers insights on the best times to post, and that it's so easy to post across all of my channels.

What do you dislike about the product?

For a nonprofit, Hootsuite could be a little cost prohibitive without the discount (with the discount, the platform is extremely cost effective however).

What problems is the product solving and how is that benefiting you?

It was time consuming to post natively across all of our social platforms previously. Now, with Hootsuite, we get more clarity on what to post and save time while doing it.

What do you like best about the product?

What I like most about Hootsuite is how practical it is for managing multiple social networks from one place. It makes scheduling posts, monitoring interactions, and tracking content performance much easier, which helps save time and keep work better organized.

Additionally, it stands out for its intuitive interface and its analytics tools, which allow for more strategic decisions about a brand's content and digital presence. In my experience, it is especially useful for marketing teams or for those who manage multiple accounts at the same time.

What do you dislike about the product?

One aspect that could be improved in Hootsuite is that some more advanced features are limited to paid plans, which can be somewhat restrictive for small users or teams that are just starting. Additionally, sometimes the platform can feel a bit complex at first due to the number of tools and options available, although it becomes easier to use over time.

What problems is the product solving and how is that benefiting you?

Hootsuite primarily solves the problem of managing multiple social networks in an organized and efficient manner. It allows scheduling content in advance, monitoring messages and comments from a single place, and analyzing the performance of posts without needing to enter each platform separately.

This greatly benefits by saving time, improving content planning, and facilitating decision-making based on metrics and results. It also helps maintain a more consistent and professional presence on social media.

What do you like best about the product?

The ability to post, across multiple different sites, at once. the ui could do with some more user friendly work. better gui, but the principle is what hold it together

What do you dislike about the product?

the gui., and that its not available on reddit, (the biggest) and that you cant easily drag and drop, selected posts. the ai is low level. and that you cant really add from selected music

What problems is the product solving and how is that benefiting you?

scheduled posts. i tried my own alternative (im a dev) but, the apis are very difficult to be trusted by the social networks, thats where hootsuite shines

What do you like best about the product?

I use Hootsuite for social media scheduling and management for my company. It helps me streamline my social media scheduling across all of our platforms. I like how simple the interface is; it's easy to navigate and helps me work quickly. I don't spend a lot of time searching for the function I need. The initial setup of Hootsuite was very easy for me.

What do you dislike about the product?

My main complaint is that sometimes my posts randomly won't schedule, and I'm not alerted at a high enough importance that there has been an error. I need to know that ASAP so I can resolve the issue. I also would love for Instagram tagging and collaborations to be added.

What problems is the product solving and how is that benefiting you?

I use Hootsuite to streamline my social media scheduling across all platforms. Its simple interface makes it easy to navigate and helps me work quickly, saving me time.

What do you like best about the product?

I find Hootsuite incredibly user friendly. It's very easy to navigate once it's set up. The initial setup process was incredibly simple with no issues at all. I like how it combines all my social media into one app, making it easy to track everything.

What do you dislike about the product?

nothing, very user friendly

What problems is the product solving and how is that benefiting you?

Hootsuite combines all my social media into one app, making it easy to track.

What do you like best about the product?

Its publishing and scheduling features are strong and very easy to use. For example, it includes a built-in image editing feature, so I don’t need an external app to create images for each SM channel. I can create one post and reuse it across all my SM channels, and the AI feature is excellent as well. The analytics reporting feature is also impressively powerful, while still being straightforward and easy to use.

What do you dislike about the product?

It fails a lot of the time, and technical issues are frequent, especially in the last quarters of 2026. It still doesn’t integrate with MS CRM 365, even though it’s one of the major CRMs for large and medium industries, and we’ve been waiting for this integration for two years now. On top of that, it becomes very costly as you scale and add more users, since user seats are on the high end.

What problems is the product solving and how is that benefiting you?

We manage all 35+ of our social media accounts and run our approval workflows through the system to meet our strict auditing requirements. We haven’t yet used its features to manage all of our community management use cases, but that’s an area we still plan to explore.

What do you like best about the product?

I find Hootsuite pretty easy to set up, which is important when testing if it's good enough for our brands. I also kind of like the logo.

What do you dislike about the product?

I'd improve the ad manager. It's too complex.

What problems is the product solving and how is that benefiting you?

I use Hootsuite to evaluate the ease of use for ads, analytics, and scheduling by checking how many clicks tasks take.

What do you like best about the product?

I like being able to plan, schedule, and analyze our social media data across all the platforms we’ve added. The different areas of the user interface are easy to identify, although it can feel a bit overwhelming at first. Overall, the data is helpful for planning and integrating into our social media strategy so it can perform well.

What do you dislike about the product?

The cost is relatively high compared to some of the cheaper options on the market. At times, it can feel overwhelming because there’s so much data available to analyze. I also think a short video or tutorial during account setup would help users understand the platform more quickly.

What problems is the product solving and how is that benefiting you?

It’s been helpful to integrate all of our social media platforms within our business in one place. It makes scheduling posts simple and easy, especially at the highest-performing and most engaging times for our audience to see them. The ability to create captions and have them refined by AI is also beneficial, particularly when you’re dealing with a creative block, which can easily happen.