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Feature rich
What do you like best about the product?
Moengage has a lot a features one can use create automated campaigns for user engagement
What do you dislike about the product?
They can improve the reporting and analytics capabilities
What problems is the product solving and how is that benefiting you?
User engagement and conversion rate optimisation
Great service
What do you like best about the product?
The team has been very helpful nad have given quick support whenever needed. They also notified of any abrupt data changes and have been helping us with our growth.
What do you dislike about the product?
While the push amp was something we were looking at with great excitement, it didn't perform as per our expectations. Looking forward to push amp plus which could help our notification delivery.
What problems is the product solving and how is that benefiting you?
Notification delivery
Great and User friendly
What do you like best about the product?
Moengage is very easy to use and understand.
And great to work on.
And great to work on.
What do you dislike about the product?
There's nothing as such that I din't like about the tool.
If there's any issue the team solves it promptly
If there's any issue the team solves it promptly
What problems is the product solving and how is that benefiting you?
Customer retention and moengage has helped in realising the same to major extend
Good support
What do you like best about the product?
Push amp feature and the support from the team
What do you dislike about the product?
Ease of use of the platform. It's not a smooth experience
What problems is the product solving and how is that benefiting you?
Retention of the user. Approaching them at the right time
The best marketing tool ever used
What do you like best about the product?
The customer service part is the best with MoEngage apart from the product in itself. It has some of the best features that are very important for a marketer. Push amp plus which increases the deliverability for Xiaomi OEM (is one of the largest mobile OEM in India) does help increase the reach by a significant percentage.
What do you dislike about the product?
We wish MoEngage was competitive in pricing. Compared to other players in the market MoEngage is expensive. But if all the exclusive features are made use of then it's still worth the money.
What problems is the product solving and how is that benefiting you?
Because of the easiness in using the tool it has saved time for the execution team. Also, the features MoEngage offers are resulting in better performance (In terms of CTR and deliverability) and also reduce execution error.
Recommendations to others considering the product:
If internal marketing channels (Push Notifications and emails) are considered as your key marketing channels to get traffic and to increase retention, then MoEngage for sure gives all the required options to deliver, perform and achieve the desired results.
Good service
What do you like best about the product?
All the basic capabilities required are there
What do you dislike about the product?
UI could have been better. Analytics could have been better
What problems is the product solving and how is that benefiting you?
Communicating to users through multiple channels
Ease of use for non-tech professionals
What do you like best about the product?
Easy to create standard campaigns. Platform is intuitive for beginners.
Can create in-app and notification campaigns through dashboard easily and track stats like impressions, conversions etc.
Can create in-app and notification campaigns through dashboard easily and track stats like impressions, conversions etc.
What do you dislike about the product?
Exhaustive documentation is not present. Also platform is not robust enough for advanced users to use. There are limited options for customized implementations.
What problems is the product solving and how is that benefiting you?
I require a customized payload implementation for my notification campaign, which is not available with Moengage. Also for customized implementations, stats like impressions, clicks etc not available.
It is easy to use tool and can send notifications with a click
What do you like best about the product?
1. Segmentation - We can segment the data by running queries easily
2. Smart triggers - Easy to target & can validate the hypothesis easily by sending out smart triggers
2. Smart triggers - Easy to target & can validate the hypothesis easily by sending out smart triggers
What do you dislike about the product?
Huge scope to improve the User Interface of the panel
What problems is the product solving and how is that benefiting you?
1. Multiple teams have to send Notifications, we can easily give access and send out the notificatios
2. A/B testing
2. A/B testing
Easy to use tool for Cross Channel Engagement
What do you like best about the product?
1. Customer centric and easy to use interface
2. Segmentation of User personas which makes it easier to send out personalize communications
3. The capability to send engagement campaigns on multiple platforms instantly
4. Their reports provide a deep insight in different scenarios basis which the task of optimizing campaigns and selecting segments becomes less hectic.
2. Segmentation of User personas which makes it easier to send out personalize communications
3. The capability to send engagement campaigns on multiple platforms instantly
4. Their reports provide a deep insight in different scenarios basis which the task of optimizing campaigns and selecting segments becomes less hectic.
What do you dislike about the product?
1. Lag in customer support which occurs to get the detailed data or issue analysis in delivery
2. Frequently takes time to load
2. Frequently takes time to load
What problems is the product solving and how is that benefiting you?
Defining cohorts of users for our campaign targeting and identifying the funnel
Messaging made right!
What do you like best about the product?
Very user-friendly interface 2. Much convenient (Basis my experience with previous engagement tool) 3. Can send engagement campaigns to multiple platforms all in one go. 4. The reporting structure is very well designed. Had helped me a lot in terms of preparing engagement reports. 5. Analytics provides deep insights basis which the task of optimising campaigns, selecting segments becomes less hectic.
What do you dislike about the product?
Not at all mobile friendly. 2. Frequently takes time to load. (Homepage & even campaigns)
What problems is the product solving and how is that benefiting you?
We selected Moengage as the expertise they could provide in the digital sphere really drew us. Their product innovation is second to none - they aren't just players in notifications, they are thought leaders. Their support and knowledge they provide, from our client manager to the free webinars they provide to get the most of the tools, are second to none. We look forward to many more years working together and growing on the impressive results we've achieved to date
Recommendations to others considering the product:
Personalisation is key in digital marketing and the level of depth of the technical capabilities the Moengage platform offers has been critical in our cross-channel activities.
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