Sprout Social
Sprout SocialExternal reviews
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Great tool for large scale management
What do you like best about the product?
I like the ability to have multiple seats and the organization that the team has using the tool.
What do you dislike about the product?
I dislike that you cannot do everything you could do if you were posting straight from the social media platform app.
What problems is the product solving and how is that benefiting you?
Publishing content across multiple platforms at a large scale.
Useful features, responsive support, and comprehensive reporting
What do you like best about the product?
I've really enjoyed being able to map out my content calendar across multiple social accounts all on a single view on the calendar tab. It's great to be able to see everything at a glance like that.
What do you dislike about the product?
The scheduling feature can be kind of glitchy. We schedule things in advance, but we still have to worry about them and check up on them as sometimes, for unknown reasons, the posts will give us a failed error.
What problems is the product solving and how is that benefiting you?
Sprout saves me a lot of time when monitoring and responding to comments and DMs. Instead of logging into a dozen separate accounts and reviewing the comments on platform, I can view them all in one inbox and knock out my responses in one work session.
Good tool, but pricey
What do you like best about the product?
Sprout has a lot of helpful features, especially for teams that have a lot of content to schedule and work on an approval basis. It's easy to schedule and view content for the month and sort by content type and approval status. The reporting features are nice and it's easy to view multiple different KPI's depending on the platform. Customer support was always helpful.
What do you dislike about the product?
Doesn't always stay up to date on newest changes to social media - other platforms introduced first comment capability on Facebook and Sprout does not have them, Sprout just introduced the ability to upload a document to LinkedIn after other platforms have had this feature for awhile. Also, it seems like the charge for every additional feature and charge a high fee per user. Their AI features are also so-so.
What problems is the product solving and how is that benefiting you?
Scheduling a large amount of content for our business and helping us track our analytics for organic social media.
Makes Social Posting More Productive, with a few caveats
What do you like best about the product?
I like that Sprout Social makes it easy to create and schedule a large number of social posts all at once. It is easy to see the full calendar month of posts and to switch from client to client. I like that you can schedule for multiple social platforms at one time and easily edit and reschedule as needed. It was very easy to learn to use.
What do you dislike about the product?
Sprout can sometimes take a while to update new features after a social platform adds them. That is understandable as they see the platform updates at the same time we do. I do wish Sprout allowed you to put 5 collaborators for Instagram, like you can on the app. I am having to schedule some Instagram posts in-app now instead of through Sprout when my clients request more than 3 collaborators. I also wish you could duplicate a post and send it to a different client. Some of our clients use the same posts, even though they are published to different accounts. Sometimes there seems to be a high failure rate for posts - especially when you use collaborators, but at least they immediately notify you so you can go in and resend it.
What problems is the product solving and how is that benefiting you?
Sprout allows us to schedule our social posts in advance for all of our clients allowing us to create content ahead of time, schedule it, and it's all set.
Streamlined Scheduling with Helpful Analytics
What do you like best about the product?
What I like most about Sprout Social is how easy it makes scheduling and publishing content across multiple platforms. The calendar view keeps everything organized and helps me plan ahead with confidence. I also really value the detailed analytics, which provide clear insights into performance and help guide future strategy. On top of that, the approval workflows are a big plus for team collaboration, ensuring content is reviewed and aligned before it goes live. Altogether, these features make managing social media much more efficient and stress-free.
What do you dislike about the product?
Honestly, there isn’t anything I dislike about Sprout Social. It’s user-friendly, reliable, and continues to meet my needs without major drawbacks.
What problems is the product solving and how is that benefiting you?
Sprout Social helps me solve the challenge of staying organized and consistent across multiple social media platforms. By allowing me to plan my social calendar in advance and schedule posts ahead of time, it removes the stress of last-minute publishing and ensures a steady, strategic presence online. Additionally, the analytics feature lets me track which content is performing well, so I can make informed decisions and refine my strategy. Overall, it saves time, keeps me organized, and helps me focus on creating content that resonates with my audience.
Sprout Social Analysis
What do you like best about the product?
What I appreciate most about Sprout Social is the competitor benchmarking feature, which allows you to easily identify areas where you can both celebrate successes and find opportunities for improvement.
What do you dislike about the product?
Analytics can be more date. I would appreciate more AI insights integrated in the platform. This would help with the ease of use and getting insights quicker and in a more succinct way versus manual analysis.
What problems is the product solving and how is that benefiting you?
Social media management with calendar planning and analytics is solved to make us stronger marketers.
Cross-Functional and Time-Saving, but Pricey
What do you like best about the product?
I like that Sprout Social is cross-functional and has a lot of tools in one place, so I'm not having to utilize multiple platforms. And I like that it's always innovating and trying to add features that make it a more useful tool.
What do you dislike about the product?
I think there's some features I just don't use because there's limited capabilities. And there's others that I'd like to use, but the pricing is really, really crazy. And I already feel like we're spending a lot, despite being a long-time customer. As the industry and space grows, I could see it being a lot more functional and capable.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to save time from manual posting, gain visibility into multiple channel performance, and use an easy dashboard to analyze performance and create reports for our leadership team.
Sprout Social - The most user friendly solution
What do you like best about the product?
Sprout has many advantages, but above and beyond them all it is the most user friendly of all the platforms that does what it does. Analytics is easy to find and it is also accurate. Post scheduling is laid out for multiple platforms in a manner which is easy to see and recognise or edit. The Smart Inbox is the perfect tool for dealing with customer support issues, even with queries across many platforms, keeping updated on messages, and even reposting social content. Features for teams work well and it is easy to track and assign issues. It is easy to implement new platforms in the settings, and integrates well with analytics tools. We use it daily for all of our social media operations.
What do you dislike about the product?
Sprout is unfortunately also the most expensive platform for doing what it does. Competitors might not provide the same level of service, however they are an order of magnitude cheaper and therefore not everyone will be able to afford Sprout.
What problems is the product solving and how is that benefiting you?
It is exceedingly difficult to manage multiple social media platforms without the use of a tool like Sprout. Scheduling posts across these platforms, making sure they go live when they need to, and responding appropriately is all a challenge in and of itself without Sprout, couple that already tedious task with anyltics, and it becomes night impossible. Sprout takes that otherwise impossible chore and makes it easy, giving you lots of professional tools to get the job done fast whilst focusing on the data that matters most to you.
Great Social Media Scheduling Platform, But Lackluster Service
What do you like best about the product?
Sprout Social's publishing, social inbox, AI, and robot tools are fantastic. The service is easy to use and offers a wide suite of tools to help with scheduling content. The smart inbox is a great way to be able to view and respond to direct messages and comments from the public. In addition, the smart inbox offers a neat way to open cases and direc the cases to peers. Sprout's AI overall is very well. Their AI service is built into multiple areas, but my most favorite AI feature is their ALT text generator. In addition, Sprout offers a few "robot" automatic bots to streamline alerts and questions. Overall, a very good service.
What do you dislike about the product?
We encountered several issues with Sprout's customer service and onboarding process. There were promises made that turned out to be untrue, and initially, we did not receive any onboarding training. The 24/7 customer service was also lacking, which made our experience with Sprout's service disappointing. However, when I brought these concerns to Sprout, upper management responded quickly to address the problems. We eventually received onboarding training, but it was nearly four months after we had signed our contract. To their credit, Sprout did acknowledge and take responsibility for the issues and the poor service we experienced.
What problems is the product solving and how is that benefiting you?
Sprout is solving the problems of scheduling posts, being able to quickly review how are posts are performing and interacting with customers through the smart inbox feature.
Great Usability and Reporting, but Pricey
What do you like best about the product?
I love the ease of use and comprehensive reporting functionalities in Sprout Social. The publishing tool streamlines my content management and allows easy upload and scheduling, freeing up my time. The competitor performance tab in reports helps me benchmark and improve my brand's online presence.
What do you dislike about the product?
I'm concerned about the pricing of Sprout Social. There are crucial analytical features that my team needs, such as tagging and campaign-specific analytics, but they are inaccessible due to the high cost, which is beyond our budget. This limitation prevents us from obtaining focused insights from specific campaigns, which is a significant downside.
What problems is the product solving and how is that benefiting you?
I save time by scheduling posts in advance and gain insights from analytics to track performance, making social media management more efficient.
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