Sprout Social
Sprout SocialReviews from AWS customer
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Strong Cross-Platform Tracking and Reporting in One Place
What do you like best about the product?
Sprout Social lets us track performance and key metrics throughout the month across multiple platforms, and it also helps us create reports in one place.
What do you dislike about the product?
It's frustrating that it costs to add another seat for a low-use team member, and the connections to the social accounts are frequently lost and have to be reconnected. It's also difficult to discern the result of paid efforts. And Pinterest metrics aren't imported, so we have to calculate those separately.
What problems is the product solving and how is that benefiting you?
We can see most of our social profiles' performance at a glance and even drill down into specific post performance without having to bounce between native platforms. It's also helpful for tracking competitors' performance and pulling information to report on monthly to the board od directors to show progress made toward our annual social media goals.
Reliable and Helpful Social Management Tool
What do you like best about the product?
The platform makes it very easy to coordinate all of your social platforms and post. For my organization, we use LinkedIn, Instagram, Facebook, X, and BlueSky, and it is very easy to write one post for a certain platform, then duplicate it and adjust it for another platform. You can also schedule your posts for the future easily. The platform is also very reliable - I have never had an issue with a scheduled post not delivering.
What do you dislike about the product?
I wish the platform offered more reporting capabilities at the basic level. The data reporting offered is very minimal, but to get access to more data, you have to pay 10x the price. For Instagram, Sprout Social also doesn't count a lot of the engagements Instagram does (Reposts, Post Collabs, Likes on Stories), making the engagement Sprout Social reports significantly less than what you are actually receiving.
What problems is the product solving and how is that benefiting you?
We use Sprout Social to post on all of our social platforms and report performance. Having the ability to collaborate all posts in one platform, rather than having to go to each one individually, is a huge time saver.
Optimal Post Scheduling Made Easy
What do you like best about the product?
ability to queue posts based on most optimal timing
What do you dislike about the product?
The reporting structure for posts is not very streamlined and hard to digest
What problems is the product solving and how is that benefiting you?
I dont have to remember to manually post every day I can queue for the week ahead
Makes Social Media Management Way More Organized
What do you like best about the product?
I really like how easy Sprout Social makes it to manage everything in one place. The dashboard is clean and not overwhelming, which matters when you’re juggling multiple accounts. The Smart Inbox is probably my favorite feature because it pulls all messages and comments together so I don’t have to bounce between platforms.
The reporting is also super helpful. It makes it easy to see what’s actually working without spending hours pulling data manually. I can quickly show results without overcomplicating things. I also really enjoy the data it pulls to help post at the best optimized time.
The reporting is also super helpful. It makes it easy to see what’s actually working without spending hours pulling data manually. I can quickly show results without overcomplicating things. I also really enjoy the data it pulls to help post at the best optimized time.
What do you dislike about the product?
The main downside is the cost. It’s definitely an investment, especially if you need multiple users or more advanced features. Sometimes I wish certain features weren’t tied to higher-tier plans.
There’s also a bit of a learning curve when you first get started, just because it does so much but once you get used to it, it’s pretty smooth.
There’s also a bit of a learning curve when you first get started, just because it does so much but once you get used to it, it’s pretty smooth.
What problems is the product solving and how is that benefiting you?
Before using Sprout, managing social felt scattered. Logging into different platforms, tracking comments manually, pulling reports separately, it was time-consuming and easy to miss things.
Sprout brings everything together. It saves time, keeps communication organized, and makes it easier to stay consistent with posting. The analytics help me make smarter content decisions instead of guessing what works. Overall, it just makes the whole social media process feel more structured and manageable.
Sprout brings everything together. It saves time, keeps communication organized, and makes it easier to stay consistent with posting. The analytics help me make smarter content decisions instead of guessing what works. Overall, it just makes the whole social media process feel more structured and manageable.
Efficient Content Scheduler with Room for Improvement
What do you like best about the product?
I find the publishing calendar to be very helpful. It allows us to put posts in draft mode or scheduled mode, and I can tell the difference on the calendar. It's valuable because it allows us to see at a glance what's already been scheduled and where there might be gaps or holes to fill in our content strategy. Additionally, Sprout Social allows me to review my team's content quickly and efficiently, providing a check and balance.
What do you dislike about the product?
You know, I think the listening tool could be improved or at least how we're using it. Right now, it feels like we hear everything, and we'd like to just hear information around our industry.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to manage my social media team, review and approve posts efficiently, and schedule content ahead of time. The publishing calendar is helpful for seeing scheduled posts and finding strategic content gaps.
Intuitive and Feature-Packed Social Media Tool
What do you like best about the product?
I find Sprout Social easy to use, and it makes linking accounts and getting started very simple. It helps us publish and plan our organic social media effectively by providing insights into historical post performance and see what people are saying about us. The platform has a lot of features that enable us to level up our organic presence, which we couldn't achieve by just posting directly on the platforms.
What do you dislike about the product?
I'm on the basic plan, so don't have access to the full suite of possibilities. Also when creating a post, sometimes it auto fills in a link and I can't replace it, so have to build the post in a specific order.
What problems is the product solving and how is that benefiting you?
Sprout Social helps plan and publish organic content, track historical posts and performance, and provides insights into audience feedback and competitive analysis. It helps compile all the data into one digestible view.
Time-Saving, User-Friendly Listening Tool with Customizable Reports
What do you like best about the product?
What I like about it is that it saves time and is user-friendly. It also offers easily customizable reports and is a great listening tool.
What do you dislike about the product?
The API is not providing all the data I need, similar to what’s available on the X platform. Also, Tableau connectors aren’t available, so I can’t connect directly to dashboards.
What problems is the product solving and how is that benefiting you?
I use it to track social media to get a clear sense of the overall health of my organization’s issues, including the current themes and our reputation.
Great multi-platform scheduling, but Instagram account linking needs work
What do you like best about the product?
The ability to schedule out posts from different platforms
What do you dislike about the product?
The difficulty to link accounts on Instagram.
What problems is the product solving and how is that benefiting you?
It can allow me to not have to wait for a specific time to post. Instead I can set a schedule and then move onto the next thing
User-Friendly Features That Make It Easy to Use
What do you like best about the product?
User friendly features and interface. can easily be used by beginners
What do you dislike about the product?
Sprout has a tendency to lag if multiple users are using at the same time
What problems is the product solving and how is that benefiting you?
Customer complaints and suggestions
Powerful Social Management at a Premium
What do you like best about the product?
Sprout’s reporting is strong, especially cross-channel performance, engagement trends, and competitive benchmarking. It’s built for
What do you dislike about the product?
I wish that there was native TikTok scheduling and the ability to post images/carousels on the platform for TikTok. Platform is also pricy.
What problems is the product solving and how is that benefiting you?
They allow us to mass schedule content for multiple clients and report on results as well.
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