Sprout Social

Sprout Social

Reviews from AWS customer

2 AWS reviews

External reviews

6,238 reviews
from and

External reviews are not included in the AWS star rating for the product.


    Victor M.

Efficient Social Media Management with Stellar Support

  • May 11, 2026
  • Review provided by G2

What do you like best about the product?
I use Sprout Social daily to plan editorial calendars and schedule posts, and it's been very useful for managing comments and direct messages all in one place. Posting to multiple networks from the same calendar is efficient, and responding to interactions from a single inbox is fantastic. The interface on the social inbox and the events, analytics, and social media monitoring features are excellent. I also like the customer support and how easy it is to use.
What do you dislike about the product?
I would like to see improvements in the frequency of updates, like automation and analytics.
What problems is the product solving and how is that benefiting you?
Sprout Social helps me be more efficient by posting to multiple networks from the same calendar and responding to interactions from a single inbox is fantastic.


    Events Services

Effective and Reliable, Though a Bit Pricey

  • May 10, 2026
  • Review provided by G2

What do you like best about the product?
I've been using it for many years now.I have been using this product for several years now, and throughout that time, I've come to appreciate its effectiveness and reliability.
What do you dislike about the product?
The cost is quite high.The cost is quite high.
What problems is the product solving and how is that benefiting you?
I'm not sure how to answer this question.


    Haritha P.

Sprout Social Streamlined Our Social Workflow with Smart Inbox, Integrations, and Fast Reporting

  • May 06, 2026
  • Review provided by G2

What do you like best about the product?
I use Sprout Social daily for 6 channels. The Smart Inbox puts all DMs and comments in one place so I clear them in 20 mins, and the drag and drop calendar saves me 4 hours weekly on scheduling. Canva and Slack integrations cut download time and ping us on urgent messages, while Salesforce sync turns social complaints into cases and dropped response time from 8 hours to 45 mins. It’s reliable with only 3 short outages in 2 years and posts rarely fail. At $249 per user it’s pricey, but competitor reports replaced a $4k yearly tool and tagging showed LinkedIn carousels drive 3x more leads, lifting social revenue 40% in 6 months. Onboarding was a 1 hour call that set up our tagging, and live chat replies in 5 mins. AI assists write caption drafts and Optimal Send Times boosted clicks 18%, plus sentiment flags angry comments so we caught a PR issue early. Unexpected win: client ready PDF reports killed my Sunday PowerPoint work.
What do you dislike about the product?
The inbox filters and tagging are buried in submenus so new hires take 3 weeks to learn it, which slows our response time on busy days. Instagram Stories and Reels still need mobile push to publish, so late night posts fail if no one taps approve. Large 12 month reports take 60 to 90 seconds and sometimes time out, making client calls awkward when I can’t pull numbers live. At $249 per user plus paid add ons for Listening and Analytics, costs rise fast and it’s hard to justify for small teams. Live chat is quick in US hours but 9pm IST tickets wait till morning, which delays fixes for publishing bugs. AI captions repeat phrases and miss brand tone, and sentiment tags flag sarcasm as negative, so I still spend 10 mins editing each post. Guided setup, true IG auto publishing, cached reports, cheaper inbox only seats, 24/5 support, and brand voice training would fix most of this.
What problems is the product solving and how is that benefiting you?
Sprout Social solves our biggest mess of juggling 6 channels by putting all DMs, comments, and mentions in one Smart Inbox, so we clear queries in 20 mins instead of 2 hours and never miss SLAs. The drag and drop calendar lets me schedule 30 posts every Monday and move them fast when news breaks, saving 4 hours weekly. Canva and Google Drive integrations remove download and upload steps, while Slack alerts flag urgent messages and Salesforce sync turns social complaints into cases, cutting response time from 8 hours to 45 mins. Reliable posting with instant failure alerts means campaigns go live on time, and PDF reports are client ready so I skip 3 hours of Sunday PowerPoint work. Onboarding gave us a working tag structure in 1 hour and live chat fixes issues in 5 mins. AI suggests captions and alt text which cuts writing time 30 percent, and Optimal Send Times lifted LinkedIn clicks 18 percent. Sentiment flags in the inbox catch angry comments early, so we avoided a PR issue last quarter. Tagging and competitor reports proved LinkedIn carousels drive 3x more leads, so we shifted strategy and grew social revenue 40 percent in 6 months. For us, it replaced 3 tools, saved 10 hours per week, and gave clear ROI data to the team.


    Marketing and Advertising

Intuitive but Occasionally Unreliable

  • May 05, 2026
  • Review provided by G2

What do you like best about the product?
I like that Sprout Social breaks down complex information across a long reporting period into a digestible and navigable user interface. It lets me break down metrics into nitty-gritty details, like looking at specific individual social engagements such as shares, saves, and comments over time, as well as story replies. The platform is easy to navigate, which is important when working with my colleagues, as it allows us to quickly and easily access the functionality without wasting time. I also found it very intuitive when I first started using it, with well-organized information and tabs, making it easy to feel comfortable and locate the information I needed quickly.
What do you dislike about the product?
There's always some sort of tech issue, like my profile getting disconnected from Sprout Social, and I have to log back in to reconnect it. Also, there's sometimes a gap in metrics and reporting when syncing with the meta platforms, which results in missing or incomplete data during the reporting period. This isn't ideal because it leads to inaccurate metrics.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to monitor and report metrics. It breaks down complex data into a digestible and navigable interface, letting me focus on specific social engagements like shares and comments over time. It’s intuitive, making it easy for my team to use without wasting time.


    Simon T.

Intuitive Interface, But Pricing Needs Flexibility

  • May 05, 2026
  • Review provided by G2

What do you like best about the product?
I really appreciate Sprout Social's intuitive interface and powerful tools. They make it super easy to see what's working and allow me to optimize content quickly. The implementation was easy too, with a straightforward process that let me connect my social accounts without any issues. I was able to start using the platform smoothly in a short time.
What do you dislike about the product?
I'd like to improve the pricing flexibility for small teams. The need for add-ons is a bit cumbersome.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for real-time engagement tracking and campaign performance measurement. The intuitive interface and powerful tools make it easy to optimize content quickly.


Best-in-Class UTM Tracking That Beats Our Previous Platform

  • May 05, 2026
  • Review provided by G2

What do you like best about the product?
The UTM tracking feature is much better than the last platform my org used
What do you dislike about the product?
it would be helpful to do multiple UTMs at once, because I mainly do FB and
What problems is the product solving and how is that benefiting you?
Posting on multiple platforms at the same time


    Public Relations and Communications

Easy Cross-Platform Scheduling and Navigation

  • May 05, 2026
  • Review provided by G2

What do you like best about the product?
Easy to navigate between platform to platform scheduling
What do you dislike about the product?
That bluesky does mot link to it, and does not allow for repost unless tagged
What problems is the product solving and how is that benefiting you?
Gathering analytics of social pages


    Carly Z.

Streamlined Social Management with Room for Improvement

  • May 04, 2026
  • Review provided by G2

What do you like best about the product?
I love how Sprout Social gives us clear visibility into performance through robust analytics. It really helps us understand which content resonates most with our audience. It's also super helpful in supporting our social care strategy by enabling consistent organized responses and better collaboration with customer care teams. I appreciate how it makes it super easy to route comments and messages according to language, ensuring that messages are directed to the right agents who can best handle them. The initial setup was pretty easy, thanks to their onboarding team who was there to help if we had any questions.
What do you dislike about the product?
I think the social listening piece could be slightly improved. It would be great to filter out competitors from that. We have to filter out hundreds and hundreds of competitors for it to really filter out other promotional products companies that are promoting their brands.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to streamline managing publishing, engagement, and reporting across platforms. Smart Inbox ensures no important interactions are missed. It provides clear performance visibility and supports social care strategy with organized responses and better team collaboration.


    Marketing and Advertising

Scheduling Makes Social Posting a Breeze

  • May 04, 2026
  • Review provided by G2

What do you like best about the product?
scheduling makes it easy to manage posting and timing around social!
What do you dislike about the product?
you cant add music to instagtagram posts
What problems is the product solving and how is that benefiting you?
saving me time and allowing for more flow between a multifaceted social media manager


    Atte L.

Multi-Channel Simplicity with Data-Driven Insights

  • May 04, 2026
  • Review provided by G2

What do you like best about the product?
I appreciate that with Sprout Social, we can manage different channels on one platform. I also like having lots of data available. Setting it up was easy, and I'm interested in integrating it to CRM-system.
What do you dislike about the product?
-
What problems is the product solving and how is that benefiting you?
Sprout Social allows us to manage different channels in one platform and provides lots of data.