Sprout Social

The main use for Sprout Social in my field is that I sum up all the brands of the agency in it, and I take the comments, take the messages, and reply to the community messages. This is the main and foremost usage for me currently.

Here is an example. I used it for a brand. On Facebook, if I specify, on Facebook I have to scroll down to multiple posts and then I have to find the comments, and then I need to reply to them. In Sprout Social, I gather the comments and the messages at one place, and I reply to all the comments at one place. I do not have to jump from post to post for community management.

This was my basic and foremost usage for Sprout Social. As far as usability is concerned, I mainly use it for multiple brands. I have to log in to one brand, then log in to another brand, then the third brand. Sprout Social allows me to add all the brands at one place, and I manage them directly from the one inbox or from one single platform. I do not have to jump to multiple profiles and multiple posts.

The main and foremost feature that Sprout Social helps with is the gatheredness of all the brands at one place. This is the best feature for me that I have used so far.

There are sections that are made. If I have, let's suppose, three brands, A, B, and C, for example, then all the brands are listed on the left side of the screen, and I click on the brand name and all the comments, all the communities, and everything related to that brand pop up in front of me, and I use that.

I forgot to mention the scheduling tool. Basically, the scheduling is also the most useful feature in Sprout Social. I used it, but I have used it at the month-end or month-start, just to schedule the post. It is a very useful feature for me as well. The reason I did not mention this before is because I do not use the scheduling tool on a daily basis. It has to be used at the end of the month or the start of the month, so that's why it is not on my daily basis review list. It is actually a useful feature.

The only outcome I have seen in my workflow because of Sprout Social is the time. The same thing, if I do that manually, will cost me around maybe one day or two days. Using Sprout Social, this time has shortened to maybe one hour or one and a half hour maximum.

For my team, I do not know about the team, but for me, it is actually very helpful.

I give it a solid 10 out of 10.

Because it helped me a lot to save my time. For me, I am the person for which time matters the most.

I think that governance and security has much to do with that. I guess it is an actually secure platform.

It has been very consistent for me. I cannot explain in words, but it is very consistent up until now.

For me, I am open to suggestions, but currently, I do not think that it needs improvement or anything that needs to be changed or anything that needs to be added. For me, it is perfect at the moment.

I have been using Sprout Social since I became attached with this company.

Every software has glitches and I believe the glitches are a part of life. As far as Sprout Social is concerned, there is no downtime faced or any glitches. If faced, then those were on the minimal level and negligible. I did not see much glitches or downtime so it is actually fine for me.

Its scalability is very good and it handled my growing needs and workload as well.

I did not feel the need to reach out to customer support. In future, if there would be a need to reach out to customer support, I would definitely reach out to them. For now, I cannot share any experience regarding customer support.

We were not using any solution. We were doing the tasks manually because in the starting there was no huge workload. As the workload increased, we switched to Sprout Social.

It is completely handled by our IT team.

The only good experience I can share with you is the time-saving. I do not know about the investment and the relevant information because the manager does that as well. In terms of time, it actually saved me a lot of time and time is money, and it is actually a return on investment for me.

I had an eye on the other options as well, but I did not find them as compatible or according to my needs, so we opted for Sprout Social.

The advice I would give to others is simple and the most basic advice: if anyone wants to save their time and time means a lot to them, then they definitely need to switch to Sprout Social. I gave this review a rating of 10 out of 10.

My main use case for Sprout Social is scheduling on different platforms. I use Sprout Social to share social posts across different platforms such as Facebook and LinkedIn. Additionally, I manage a LinkedIn account for another company, and since our law firm has a lobbying firm attached to it, I also have their LinkedIn account. Sprout Social helps me stay organized so I can schedule different posts across different platforms, and sometimes the creative or the copy is slightly different. It helps me stay organized, so I don't have to natively sign into every platform.

I usually tag my posts with different practice area topics when discussing my main use case or how I use Sprout Social day-to-day, so I can see how many posts I did that month related to specific topics. I also use the reporting tool to see how my posts are performing, which is really beneficial. It has a built-in UTM and Bitly add-on that I use frequently anytime I have links in my social posts, and I'm UTM tagging them within Sprout Social.

The best features Sprout Social offers, in my opinion, include the UTM tagging feature because I can customize the campaign and campaign name and UTM my link right within Sprout Social. This saves me a step of having to go outside the platform. I also really value the reporting features, as it's beneficial to be able to see engagement rate by impression and the number of engagements.

Sprout Social has positively impacted my organization by providing me with reporting capabilities and allowing me to assess how my posts are performing. It helps me communicate with higher-ups about our content strategy by showing, for example, that we've been posting too much about one certain topic while needing more content around another topic. It helps paint that picture, especially when I can demonstrate that a certain topic comprises fifty percent of my posts when it should really only be ten percent.

The reporting features help me in my role by providing insights, and I find the tag report particularly valuable as it tells me how my posts that are tagged performed. However, sometimes the way it aggregates data is a little confusing. The way it shows impressions and engagements based on tag doesn't seem to be showing me the full picture, and it can be a little confusing to follow sometimes. For the actual reporting, I think it could probably be better. I would prefer to see a full picture of my posts, including impressions, engagement rate, and engagements. I sometimes toggle between different things, and while it shows me based on post, it doesn't always show me everything that I want to see. A more user-friendly experience would be helpful. I'm most interested in engagements and how people are engaging, so if there were a way to better see that and how they're talking about my brand, that would be valuable. I understand there's a listening tool, but if there was a method to see my best performing posts and how they're performing alongside insights into why Sprout Social thinks they're performing the best and what they have in common, that would be helpful.

Regarding the features, I wish you could tag people within the copy because I have to wait until it's live to tag them. I would also appreciate something related to whether my copy is optimized for search, specifically if it's structured to be picked up by AI agents. Any suggestions in that regard would be helpful.

Sprout Social can be improved by including features that analyze my copy and suggest if it's optimized for search or to appear in AI agents. I utilize LinkedIn extensively, and I understand that LinkedIn posts can appear across search and AI agents, so any assistance in that regard would be beneficial. Additionally, there's a need for a tool that identifies specific trends and how I should be discussing certain topics connected to my brand. Suggestions about whether I should consistently mention my brand name in my copy or if I should always use active voice would also be helpful. Feedback on graphics is important. Knowing whether I should always incorporate a graphic and if my carousels could be optimized better based on past performance would be advantageous. Perhaps Sprout Social could analyze what's performing well and provide a detailed report that I could use to shape future posts.

I have not previously used a different solution. I used Sprout Social at my last job, and they have had Sprout Social here for a while.

Sprout Social is stable.

Sprout Social's customer support is strong. When I have questions, people typically respond right away, and I can send them screenshots of what I'm seeing. I'm satisfied with the support I receive.

Before choosing Sprout Social, I evaluated other options quite a while ago. While I looked at Sprinklr during my internships years ago, they had already adopted Sprinklr, and I have been using Sprout Social ever since.

I have seen a return on investment as it definitely saves money and time, although I don't have an exact numeric value to associate with that. It frees up my time to assist the attorneys at my work with other tasks and support them with their LinkedIn and digital presence rather than solely focusing on my company's presence.

My experience with pricing, setup cost, and licensing has been positive. I just have a basic account, but nobody ever reaches out to me to check in. A couple of months ago, I did have a sales call regarding the employee advocacy tool, but we are still determining if we want that or not. I don't think I really have an account manager, as nobody ever checks in with me or asks how I'm doing.

Sometimes, when it comes to user experience, it's really hard to tag businesses in the copy because the way they appear in the dropdown is really slow, and it doesn't always find them, even when I use the at symbol to tag them. Sometimes, I have to start it on a new line. That part's not the most user-friendly, and though this doesn't happen frequently, I occasionally get an alert that my post wasn't able to post. That can get a little annoying, and I'm not really sure why that happens.

Sprout Social saves me time and provides a valuable UTM capability. Sprout Social also offers many helpful webinars, so it's really just about working out a few kinks with the reporting and the need for feedback on my posts in some sort of report that I could utilize for my future content calendars.

My advice to others looking into using Sprout Social is that it saves time, but coming up with creative and social posts still remains time-consuming. Still, it definitely helps with UTM tagging, report visibility, and scheduling. On a scale of one to ten, I would rate Sprout Social an eight.

My main use case for Sprout Social is to streamline all of our social media communications. I use Sprout Social all the time for everything on our YouTube, Instagram, Facebook, Reddit, TikTok, and X. I use it not only for replying, but also for any data reporting and social listening. I utilize the Smart Inbox, the reporting section, and then the social listening. I use it all the time, all day, every day.

The workflow is social media responses for all of our followers. As a brand, I want to be engaged with our followers, answer questions, and keep the conversation going around our brand. I think the Smart Inbox is the most helpful because it lets us streamline everything and helps us respond to people in a timely manner. I use the Smart Inbox probably the most. The reporting and the social listening make my job easier though, specifically the social listening. I bring those insights to meetings on a weekly basis. It really helps me decipher the why behind the data that I am seeing and what people are saying about the brand.

The three main points that I use are the Smart Inbox, the reporting, and then social listening. Sprout Social also has Trellis, which is a built-in AI. That has been extremely helpful with actionable insights and understanding the why behind the numbers we are seeing or any increases or decreases.

I think Sprout Social is honestly a great tool. I really like it. It feels like I have been using it forever when I have only been using it in this role. I have nothing but good things to say about Sprout Social. I wish that I had learned about it and used it sooner. I think it is very valuable. The whole team relies on it. We have had people come into this role who used to use Sprinklr or a similar program, and they all say that Sprout Social just blows everything else out of the water. It is very user-friendly, very helpful, and resourceful. I cannot speak highly enough about Sprout Social.

The best features Sprout Social offers include its excellent reporting capabilities. Sprout Social has a tagging system in the back end where we tag every single message, and that filters directly into our reporting. We can see what people are saying and what pain points the company is experiencing based on customers' reviews and what they are saying online. The reporting in general in Sprout Social is very helpful.

The tagging system is used in my daily workflows, and it does help identify trends and address customer concerns faster. The tagging system shapes our reporting. Every month, we put together a report of trends we are seeing, such as whether people are talking about dentures more, talking about implants more, or if they are frustrated with costs or wait times in the office. We gather all of that information by tagging. If we do not have that tagging system in place, we do not gather any data. Sprout Social has impacted my organization positively in more ways than one. Before Sprout Social, I was not here; however, my manager and the team said that it was very chaotic. Running multiple brand accounts and checking each one is very time-consuming and tedious. Sprout Social has centralized all of our social media communications, and it is separated by brand folder. For Aspen Dental, for example, we can click on that folder and then all of our social media communications will be in there, the same for every other brand that we have. Sprout Social has saved us a lot of time. It has centralized our communications with our patients and followers and has allowed the team to be more organized and on top of what is going on in social.

Regarding how Sprout Social can be improved, these are very minor areas. Sometimes we have this metric called action rate, which reflects how fast a message has been touched in Sprout Social, whether that is the message being tagged, responded to, or closed out. Apparently, we cannot get a 100% action rate because some responses come in that are auto-replied to, and that action rate misses that. I think this is one thing that can be improved: figuring out how to count those auto-responded messages. This is a niche area. Outside of that, I do not have much advice for improvements in Sprout Social; I truly think it is a hub of value and provides a lot for us.

The user interface is great; it is super friendly. For someone who has never touched it before, I knew where everything was and maneuvered through it within a week of using it. The integrations are seamless with all of our social media accounts: Reddit, YouTube, Instagram, Facebook, and all of that. We can also export data and PDF files, which helps us with other projects. I see very minimal improvements needed on my end; I think it is a very valuable program that we use.

I have been using Sprout Social in this role for around five months.

Sprout Social is stable and scalable.

Sprout Social covers a large scope of things for us and measures a lot. In terms of scalability, we have a performance report where we can see how each team member performs. Sprout Social helps keep each team member accountable and tracks how many messages they have responded to, how long they have been active for the day or week, and that really helps us scale and measure team performance.

I rate Sprout Social a 10 easily. It is not just about the program, but also their team. We have a customer success specialist who acts as our account manager, and the team is so helpful. If I chat in with a problem on Sprout Social, even outside of our customer success manager, they are quick to respond. It is a real person I am talking to, and they are very helpful. They follow up if I do not respond, so I think their teams are exemplary. The program itself is great.

I choose a 10 for my rating because of everything. Sprout Social, as I said earlier, I learned it within a week. It seemed like I was using it for even longer. It is super user-friendly. I love the interface and the features it provides. We get so much from it, and the team does. I use it all the time for many parts of my role, which is why I rated it a 10. I truly think it is the ultimate hub of social media excellence.

I would rate the customer support a 10. We have a dedicated customer success manager assigned to our team who is very responsive and always checking in. When she is gone, we have someone step in who has been amazing. They come out to our workshops and present to us. They are very communicative, especially if we need help. Their normal customer service team is also helpful and attentive, so I have no issues with their customer service. They are the example of excellent support.

The team previously used Sprinklr, which they did not like because it was very messy, not concise, and not centralized. That is the reason for our switch. The feedback about Sprinklr was not positive, so we started using Sprout Social. We did not evaluate many other options; we started with Sprinklr, and Sprout Social was our next pursuit, and we have been with them ever since.

Anecdotal evidence suggests that Sprout Social has saved us time, but it is hard to measure success quantitatively since I just started when they already had it. I know it improved a lot, but I cannot provide exact metrics. Sprout Social saves 10 to 20 hours a week. I believe it did not replace employees; rather, it equipped employees with the tools to be more successful and efficient in their roles. It saved time, allowing the team to focus on other value-add actions that ultimately help the brand.

I was not there for the conversation about pricing, setup costs, and licensing, so I do not know the details. I know Sprout Social is expensive; it is on the higher side. I just do not have the exact number. When I spoke to my manager about this, she mentioned that it is pricier but worth the bang for the buck.

My advice for others considering Sprout Social is to definitely try it out. I do not know if it offers a test or trial, but I would recommend going through all of the features to see if it is something your company needs. Sprout Social fills many needs and should not be overlooked. There is so much it offers, from publishing to content calendars and an asset library for saved responses. Trellis is a huge feature. Sprout Social honestly replaces a few programs, so just see if it fits your needs, and if it does, I highly recommend getting it. I rated Sprout Social a 10 overall.

My main use case for Sprout Social is to schedule content for a monthly calendar and to respond to DMs, comments, and more. So community engagement, and also for analytics and reporting, and also for competitors as well.

For example, at Onex Private, I used Sprout Social to post. We would post about a few times a week and it was very helpful to schedule it. I really appreciated how you could see the best times for posting.

The best features that Sprout Social offers are being able to schedule the content and duplicate the copy and the post on different channels. So for example, if you are posting on Instagram, you can duplicate it for Facebook to make it easier and quicker.

Those features made my workflow easier and more efficient because I did not have to copy and paste it into another channel again. I could just duplicate the post from Instagram to Facebook and Twitter and it saved me time.

Sprout Social has positively impacted the organizations that I have worked with by helping us to be more efficient and it was much easier to use rather than manually going into these social channels. We could just manage the community using Sprout Social and see everything all in one platform rather than individually going into each account and replying to comments.

I am not exactly sure how Sprout Social can be improved. I have not used it in about a couple of years now, so I am sure there have been improvements, but from what I have experienced, maybe trying to figure out the reason why sometimes the engagement could be less when posted through Sprout Social rather than manually.

I have been using Sprout Social for about almost two years.

Sprout Social seems to be stable.

Sprout Social's scalability is good.

The customer support for Sprout Social was good. We usually received an email or chat support if we needed.

I would rate the customer support for Sprout Social a 10 on a scale of 1 to 10.

I did not previously use a different solution.

There was definitely time saved by using Sprout Social.

Before choosing Sprout Social, I evaluated other options. I think the other ones were Gain and Hootsuite.

The advice I would give to others looking into using Sprout Social is to make sure that it fits their budget and that it has all the capabilities that they need. Make sure that you understand how it works, and consider doing a demo or a trial to get started before you fully dive into it.

I am not sure if engagement was improved or not, but Sprout Social definitely helped to save time.

Regarding Sprout Social's AI capabilities, I think it is secure. I have to learn more about the AI capabilities because I have not used it in a couple of years, so I am sure there have been new added AI features and functions.

I am not sure about its accuracy and reliability of output. I am still getting to learn more about it. Even though I am certified, I have not used it in about a couple of years and there are probably more improvements that it has had since I used it. I would say I appreciated it for the most part and it was easy to use.

I would rate this review a 7 on a scale of 1 to 10.

My main use case for Sprout Social is mostly for analytics and ensuring that my content resonates with my audience, so I rely on it for seeing my high-performance posts and my least-performance posts so I could plan content accordingly.

I noticed that our video content is starting to perform well, so I started to incorporate more short-form video content based off the analytics of one of my best performing posts.

In my opinion, the best features Sprout Social offers are its usability, which is very user-friendly, and I love how it is easy to schedule posts and pull reports for my leadership.

It is just easy to use and the reporting capability allows me to export it as a PDF and easily send it to my leadership at the end of every month.

Sprout Social impacts my organization positively by allowing me to gauge the sentiment around different topics and helping me to stay on top of my social media growth and reporting.

As of right now, I do not have any improvements for Sprout Social. I am happy with the price point, and I am happy with how the system works for me.

I do not think there is anything, even something small, that could make my experience with Sprout Social even better.

I have been using Sprout Social for two years.

Sprout Social's AI capabilities in terms of governance and security are great. I have not had any security issues, and the time that someone from my team tried to log in and could not get in, they kept my account secured, allowing them to get in in my absence.

I find Sprout Social's AI capabilities to be very reliable; I really have not explored too much of the AI capabilities just yet. That is something that I want to explore in this upcoming academic year, so I am excited to see how I can implement those features and capabilities.

I give it a 10 because when I started at Spelman, we were using Meltwater, and it was just not a user-friendly or social-friendly tool. It was not designated for social media analytics or social media management; Sprout Social is that ultimate social media management tool.

I can share a specific outcome or metric that improved because of using Sprout Social; basically, I stay consistent using it and it shows me my follower growth. I use the weekly tracking and the emails that I get on Monday mornings to see what areas we are growing in and what performed well and what areas we are lacking so I can tailor the content to help with the areas that we are not getting a lot of engagement in.

The advice I would give to others looking into using Sprout Social is that it depends on their needs; since I am a social media manager, I use it to manage content and schedule content and for analytics. Based off what their needs are, if they are looking for that, it will be a great tool to invest in. I give Sprout Social a rating of 10.

Our main use case for Sprout Social is publishing, analytics, and listening for our global social media team.

From a community management and listening perspective, it has been very useful and we use it every day. Recently, a tweet went out from one of our competitors that had negative sentiment, and Sprout Social caught it. We set up an email alert and were able to let our senior leadership know about the tweet and respond to it very quickly, so that it did not draw any more publicity.

The best features Sprout Social offers include their publishing and analytics, which are comparable with other competitors I have used. I have particularly appreciated how they set up listening and the different fields we use for our community management.

The listening setup is helpful for our team because the workflow system is excellent. We have different channels and different team members responsible for each channel. There is sometimes crossover, but the workflows and separate areas in listening help us maintain autonomy, and we appreciate the user experience.

Sprout Social has positively impacted our organization by aligning with our team goals and being very efficient at scheduling, publishing, and pulling analytics. The tool allows my team to be much more efficient with their time. It also allows us to collaborate across the globe, as parts of my team are based in Poland and India, and we are all in the same area, which is very helpful. The focus is on efficiency and the ROI of that for our team.

The data shows that thanks to Sprout Social, we are responding within our own SLA of 48 hours in 24 hours to people, hitting all of our key metrics because of Sprout Social, and we were able to hit our own KPIs on a monthly basis.

There is a limitation for us with Sprout Social in publishing boosted content within LinkedIn, and we would appreciate that to be improved.

At Vonage, we are not allowed to use all of Sprout Social's AI capabilities because they leverage OpenAI, so we are not allowed to use that functionality, and I cannot speak to the security level.

I cannot provide any insights on its accuracy and reliability of output because we are not allowed to engage that part of the tool.

I have been using Sprout Social for one year.

Sprout Social is stable.

Sprout Social's scalability is great.

The customer support for Sprout Social is good.

I would rate the customer support a seven.

We previously used Sprinklr and switched for many reasons, mainly the pricing and capabilities.

We saved money with Sprout by switching from Sprinklr to Sprout Social, saving almost 40 percent of what we were paying Sprinklr, which resulted in a huge amount of budget saved for ROI.

The pricing for Sprout Social was very good; our procurement team was very aggressive, so it was within our budget. I thought the pricing was well established, and the setup cost was fair, although I do not know about the licensing.

We evaluated Hootsuite and Sprinklr before choosing Sprout Social.

I would recommend Sprout Social over Sprinklr because I think the user experience is much better. Sprout Social has almost all the capabilities needed for a social media hub tool, and I would recommend it to others looking into similar solutions. I gave this review an overall rating of 8.