Sold by: Sprout Social
Deployed on AWS
Sprout Social is an intuitive social media management platform offering publishing and engagement functionality, customer care, and AI-powered business intelligence.
4.4
Overview
Transform social insights into business intelligence
Staying one step ahead of the competition while meeting the needs of consumers is key to your success. Powered by an intuitive platform, automation, and AI-driven technology, Sprout equips companies with the social management and business intelligence solutions you need to maintain your competitive and innovative edge.
Capture real-time audience insights
Insights from social listening support cross-functional departments from sales to HR, inform your next product launch, and even uncover new business opportunities. With Sprout's AI-powered Social Listening tool, gain business-critical learnings from millions of unfiltered thoughts, opinions, and feedback to upgrade your current strategy and guide future action.
Demonstrate the impact and ROI of social
Analyzing campaign results and content performance helps maximize positive outcomes, but predetermined metrics and prepackaged market research reports can limit you. Sprout's analytics tools give you the flexibility to tailor reports and share the data that matters most across your org.
Offer personalized support across the customer lifecycle
Today's consumers expect a seamless experience across their entire journey and on their channel of choice: social media. Sprout's AI and automation-powered engagement tools help you meet customers' evolving needs.
Optimize your results with data-tested, centralized tools
Sprout's intuitive planning and scheduling tools make it easy for you and your team to craft the right content that resonates with your audience, at the right time.
For custom pricing please reach out to aws-marketplace@sproutsocial.com . Sprout Social utilizes AWS Private Offers to extend deal terms once agreed upon.
Highlights
- Named the #1 Best Software Product by G2's 2024 Best Software Award, Sprout offers comprehensive publishing and engagement functionality, customer care, influencer marketing, advocacy, and AI-powered business intelligence. Sprout's software operates across all major social media networks and digital platforms.
- Salesforce has selected Sprout Social as its recommended social media management partner, helping businesses understand and reach their audience, engage their community, and measure performance with the only all-in-one social media management platform built for connection.
- Accelerate business processes with AI-powered workflows designed to save marketers valuable time, provide better access to actionable data, and allow your team to focus on more strategic and creative thinking.
Details
Sold by
Delivery method
Deployed on AWS
New
Introducing multi-product solutions
You can now purchase comprehensive solutions tailored to use cases and industries.
Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Advanced Plan - 20 Users | Advanced Plan; 20 Users and Unlimited Profiles | $119,760.00 |
Dimension | Cost/unit |
|---|---|
Additional users over contracted value | $1.00 |
Vendor refund policy
Refer to the Terms of Service
Custom pricing options
Request a private offer to receive a custom quote.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
Support is available 24/5 via live chat, phone, and email, support@sproutsocial.com . Additionally, our Help Center, https://support.sproutsocial.com/hc/en-us , includes knowledge articles, guides, FAQs, and the option to submit a ticket to our Support team
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Updated weekly
Top
10
In Content Management
Top
10
In Natural Language Processing
Top
25
In Content Management
Sentiment is AI generated from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
Cost effectiveness
Positive reviews
Mixed reviews
Negative reviews
AI generated from product descriptions
Social Media Listening
AI-powered tool for capturing real-time audience insights from millions of unfiltered thoughts and opinions
Cross-Platform Management
Comprehensive functionality operating across major social media networks and digital platforms
Analytics and Reporting
Flexible analytics tools enabling customized report generation and performance measurement
Engagement Automation
AI and automation-powered tools for managing customer interactions and support across social channels
Content Scheduling
Intuitive planning and scheduling tools for crafting and distributing targeted social media content
Social Media Management
Enables multi-location businesses to manage and deploy localized content at scale while maintaining brand consistency
Review Aggregation and AI Response
Aggregates reviews from over 20 key networks and provides intelligent, automated review responses using advanced AI technology
Business Listings Optimization
Manages business listings at scale, synchronizes updates, and provides custom audits to improve local search rankings
Local Web Page Deployment
Allows rapid creation of branded web pages with real-time updates and localized content for multiple locations
Advertising Insights
Provides comprehensive reporting and analytics for social advertising campaigns across account, group, and location levels
Artificial Intelligence Engine
Advanced proprietary AI engine built for enterprise across multiple digital and social channels
Multi-Channel Support
Comprehensive customer engagement platform supporting over 30 digital and social communication channels
Customer Experience Management
Unified platform enabling customer interaction, research, marketing, sales, and engagement from a single interface
Data Interpretation
Capability to interpret large volumes of unstructured consumer data and identify strategic opportunities
Enterprise-Grade Platform
Purpose-built solution designed to handle complex customer interaction and communication requirements across different business functions
Standard contract
No
No
Customer reviews
Marketing and Advertising
Effortless Social Management Across Platforms
Reviewed on Dec 31, 2025
Review provided by G2
What do you like best about the product?
I appreciate how the platform allows me to track social activity from various platforms for each brand. The saved responses feature is also helpful, and overall, I find it easy to use.
What do you dislike about the product?
The platform occasionally provides inaccurate assessments of comments and messages, particularly when it comes to sentiment, priority, and the intent behind messages.
What problems is the product solving and how is that benefiting you?
Successfully overseeing communities and monitoring social conversations on multiple platforms is vital. This approach supports ongoing engagement and guarantees that user feedback receives the attention it deserves.
Karan K.
Effortless Social Publishing and Insightful Analytics
Reviewed on Dec 29, 2025
Review provided by G2
What do you like best about the product?
I love using Sprout Social for social publishing across different channels simultaneously. It makes it easy to publish once and post everywhere, which solves the hassle of making social media posts across each platform. The analytics module in Sprout Social has been a blessing, as it helps me understand how well the published post is performing, providing a feedback loop to understand what my audience wants. Additionally, I found the initial setup quite easy, thanks to the helpful tutorial at the start.
What do you dislike about the product?
I dislike that social listening works great but sometimes there are delays. Also, it would be wonderful to have a feature to bring my own channels or 3rd party chatbots and to integrate Gmail.
What problems is the product solving and how is that benefiting you?
Sprout Social helps me publish posts across all social platforms effortlessly. The analytics module is a blessing, providing insights into post performance and audience reaction, creating a feedback loop to understand audience preferences.
Justin S.
Smooth Setup, Efficient Queues, Needs Faster Support
Reviewed on Dec 22, 2025
Review provided by G2
What do you like best about the product?
I like the queue management feature in Sprout Social. The initial setup was smooth, which made it easy for me to get started.
What do you dislike about the product?
Customer support speed
What problems is the product solving and how is that benefiting you?
I use Sprout Social to store and organize brand-approved images in a multimedia asset library.
Mackenzie L.
Intuitive Interface and Powerful Insights Make Sprout Social Stand Out
Reviewed on Dec 20, 2025
Review provided by G2
What do you like best about the product?
What I like most about Sprout Social is its intuitive, easy-to-use interface paired with powerful customization options and robust data tracking that makes performance insights clear and actionable.
What do you dislike about the product?
My main dislike is that Sprout Social’s social listening capabilities could be more robust and flexible compared to other tools.
What problems is the product solving and how is that benefiting you?
Sprout Social solves the challenge of managing and measuring social media across multiple channels in one place—making it much easier to publish, schedule, and analyze content efficiently. For me, that means seamless cross-channel publishing, the ability to quickly pull clean, export-ready data (whether by tag, channel, or post), and a huge lift from Instagram link-in-bio setup and tracking, which has been a total game-changer for understanding performance and driving impact.
Landon M.
Fast, Effective with Excellent Advocacy Features
Reviewed on Dec 19, 2025
Review provided by G2
What do you like best about the product?
I use Sprout Social to create a clickable landing page for Instagram, which helps drive traffic from posts to specific products. I like the employee advocacy aspect, particularly using the Bambu features to provide pre-written content. The setup process was fast, making it easy to get started.
What do you dislike about the product?
I don't like the per seat pricing model.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to create clickable landing pages for Instagram, schedule professional performance reports, and utilize the Bambu features for pre-written content. It supports employee advocacy effectively.