Sprout Social
Sprout SocialExternal reviews
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Sprout Social Review
What do you like best about the product?
It is a great community management tool. It is helpful with responding to messages and comments that users leave. It is a great tool to tag messages as well to monitor trending topics and brand sentiment. Scheduling content to post is also fairly straightforward and easy to navigate as well.
What do you dislike about the product?
I wish the requirement to reconnect social profiles didn't occur as often. It can be a hassle to reconnect log in and verification codes, especially with a large team who is involved with social. Also from an analytical standpoint, seeing how content performed is slightly skewed as I don't think Sprout collects data from media boosted content, rather only organic insights?
What problems is the product solving and how is that benefiting you?
It is helping us assist customers with product needs, and it is also helping us listen to and evaluate social content performance.
The best tool around, 80% of the time.
What do you like best about the product?
I really love how easy it is to schedule posts, get my reports, and stay connected via my mobile app. Out of all of the apps I've used, sprout is the easiest tool that functions well for being an in-house social media manager. It has been super easy to implement in our company and is something that I use every single day.
What do you dislike about the product?
Sprout is extremely expensive for a platform that really only works well for in-house managers. I've used sprout in the past for agencies and I don't find that it's worth it, especially with other platforms that are out there who give you more. I also feel like I have a lot of reporting issues when it comes to sprout, their data never aligns with what Meta would be telling me. And I know that some of this is meta's fault but there have been times where sprout can't help me with collecting some missing data, or explaining difference in data that changes. Their team is pretty helpful but I also feel like they're doing what they can in their limitations.
What problems is the product solving and how is that benefiting you?
Sprout is really helping our reporting, we're able to efficiently track how our posts are doing, how our profiles are doing, and how we can further improve our content. It's been super to schedule posts through sprout but with some limitations I find that I don't use Sprout enough to schedule our posts. For example, we're only allowed to schedule 10 photos for Instagram, when natively I can post 20, or I can only collaborate with 3 users in sprout but on Instagram it's 5. And I know some of this is limitation with Instagram, but I don't feel like sprout really shares that with their customers. I would love to know that these are features that you guys are actively working on with Meta to deliver to us. It's like when Instagram announces these updates, you guys need to update us about your status in receiving these updates on Sprout end and that you are actively working to provide for us.
Frequent Sprout User
What do you like best about the product?
I like the scheduling and approval features
What do you dislike about the product?
Can't post to groups. Also can't do outbound social media as well as I would like.
What problems is the product solving and how is that benefiting you?
The scheduling and publishing. I am limited on photos I can post on FB and Insta. I would like those limits to be in line with was the apps allow natively.
Mostly happy with experience, but feel resentment about implementations in the past.
What do you like best about the product?
The AI alt text generator was an excellent feature to implement and has made my user experience of making social media content accessible far easier. I'm appreciative of that when public institutions are being held to a new federal ruling. Sprout generally seems like a platform build by social media admins for social media admins and I appreciate that. People who I interact with on my account generally are very nice and helpful.
What do you dislike about the product?
I enjoy Sprout, but often feel like they've peeled back services they used to offer for free and put them behind a paywall and that makes me wonder if there's a different vendor who would not nickle and dime every feature and the way that billing is conducted is not very transparent and always gets my purchasing department's heckles up. We need itemized billing for every single cost available like a regular invoice. Also, please please don't use the term "uplift" when increasing costs. It feels inauthentic and condescending as a client.
I wish that Sprout would also look more at adding services like "Dunroe" offers with analyzing content in specific verticals.
I wish that Sprout would also look more at adding services like "Dunroe" offers with analyzing content in specific verticals.
What problems is the product solving and how is that benefiting you?
Mentions and tagging is useful and so is the AI alt text feature.
Gets the Job Done
What do you like best about the product?
Sprout is extremely helpful when managing multiple accounts and businesses. Being able to schedule and publish monthly content calendars is very easy. The built-in reporting functionality surpass almost all of the other similar software I've seen. I'm also completely dependent on the inbox feature that makes it a breeze to respond to all comments, questions, and direct messages for the various businesses I manage. Sprout Social has made it much easier to manage my time.
What do you dislike about the product?
The piecemeal costs associated with additional functionality such as social listening and adding additional seats and profiles adds up quickly. For companies that manage many business profiles and have several people who need to publish or approve posts, be prepared to pay for the extra features.
What problems is the product solving and how is that benefiting you?
The time-saving benefit of having centralized publishing for all accounts, combined with robust analytics and real-time customer engagement, creates a significant advantage for any business. Instead of switching between platforms or managing multiple logins, teams can schedule, publish, and monitor content across every channel from one streamlined hub. This efficiency not only reduces workload but also ensures consistent brand messaging across properties and markets. Additionally, it's much easier to find customer complaints and solve issues immediately, instead of having to retroactively fix problems down the road.
It's better than Agorapulse but did not solve all my issues like it branded itself to be
What do you like best about the product?
helpful is that I can schedule all of my SP platforms at once. It gives me best times to schedule, easy to swap one day posts with another one, EXCELLENT customer service. I use it basically M-F. Love now that we can schedule all SM at once and if we want to customize per SM we can or just bulk schedule--> game changer.
The tags are really useful to check what we post about and what are the most liked posts.
The tags are really useful to check what we post about and what are the most liked posts.
What do you dislike about the product?
I cannot post threads like I did in Agorapulse though this service is more expensive. Duo authentication code is annoying-- I get it but at the same time it complicates the app usabiity as I do not always have my phone on me and more than one person uses SS in my company so email doesn' work. I also dislike the fact that I cannot schedule IG stories if I want to add text to them or stickers. What's the point in having that feature if we can't really exploit it in benefit of the algorithm to drive engagement?
SM analytics are not as great as you brand them to be. Something is always off and you always blame Meta or something that isn't your platform when I had no trouble retrieving accurate data from Agorapulse.
SM analytics are not as great as you brand them to be. Something is always off and you always blame Meta or something that isn't your platform when I had no trouble retrieving accurate data from Agorapulse.
What problems is the product solving and how is that benefiting you?
having to go to each SM platform and post from there. providing data. providing scheduling features. providing tagging for internal analytics providing a one in all inbox for all messages we might get.
Great platform with its kinks from time to time
What do you like best about the product?
The ease of scheduling and publishing, the analytics
What do you dislike about the product?
Y'all integrated with BlueSky but it doesn't even work, wish this would have been fleshed out before you brought it to us. I still have to post manually with any posts that include a link which is 99% of our org's content because Sprout catalogues the links as characters in the post and notified me that I'm over the character limit to make a post before I even add a typical caption to accompany the link. Additionally, my posts fail occasionally for no apparent reason which is frustrating to troubleshoot with the volume of posts we get out in a day.
What problems is the product solving and how is that benefiting you?
Social media planning, publishing, and tracking
Not intuitive and somewhat frustrating
What do you like best about the product?
I do like that Sprout Social helps to format images for Instagram.
I like the AI option to get my image descriptions started--I always need to edit, but it saves a little time (and sometimes it's really off and I get a laugh.)
I like the AI option to get my image descriptions started--I always need to edit, but it saves a little time (and sometimes it's really off and I get a laugh.)
What do you dislike about the product?
frequently disconnects SM accounts from the tool
If you're not in this regularly, you may have trouble finding things you need again.
clunky. When posts fail, there's rarely help about why provided.
no options for 'workflow"--I don't have to send my posts through anyone else...
If you're not in this regularly, you may have trouble finding things you need again.
clunky. When posts fail, there's rarely help about why provided.
no options for 'workflow"--I don't have to send my posts through anyone else...
What problems is the product solving and how is that benefiting you?
helping to connect with current students, graduate students and alumni; hoping to build better development opportunities.
User Friendly and Analytics Galore
What do you like best about the product?
I love that you are able to be able to post to multiple platforms at once and see a detailed view of the analytics of each post.
What do you dislike about the product?
Tagging for individual platforms seems to be an issue. You cannot tag a certain person on all platforms.
What problems is the product solving and how is that benefiting you?
We are able to share our impact on the community and see people's reactions to our content and stories.
Sprout Social
What do you like best about the product?
The social listening tool is helpful and the analytics are great - that’s probably what I use sprout for the most.
What do you dislike about the product?
There seem to be consistent technical issues and alerts happening within the platform. My colleagues and I have all experienced issues from simply logging in (gets stuck on a blank page) all the way to social platforms continuing to disconnect.
What problems is the product solving and how is that benefiting you?
Having a consistent spot to pull analytics. It seems like different platforms report differently so it’s nice to have a single platform I can rely on.
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