Sprout Social
Sprout SocialExternal reviews
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Solid Social Media Management tool
What do you like best about the product?
In-depth reporting analytics with beautiful charts, and very intuitive to use the platform overall. Great calendar/planner and tools for publishing, social listening, and so on.
What do you dislike about the product?
The fact that we can't post 100% of our social content through Sprout. There are blockers for certain types of LinkedIn posts: document uploading for carousels is not possible, and the tagging feature doesn't work unless someone followes your page - but this isn't a problem on LinkedIn itself. Competitive reports also aren't available for LinkedIn. On Twitter/X, you can't make a second tweet attached to your first one - and the Canva integration is also very limited. Overall, there are more minor hiccups like these than I would have expected, but still enjoy the platform overall.
What problems is the product solving and how is that benefiting you?
Posting everything from the same place (but this isn't 100% solved given the limitations outlined for some types of posts).
Comprehensive Yet Cluttered: Ideal but Cumbersome
What do you like best about the product?
Being able to track the analytics of multiple platforms in ONE place is extremely beneficial. Access is given to Sprout, and all social metrics can be pulled in. Whether it's like or comments or shares to impressions, engagements, reach and more - it's extremely helpful to track in one fell swoop.
What do you dislike about the product?
Navigation of the website is overwhelming, lots of scrolling can be needed to find shares of a specific instagram post, as an example. The UI could be a lot easier to navigate.
What problems is the product solving and how is that benefiting you?
Instead of every individual on the marketing team needing access to all socials - it was possible to link them all to Sprout, and then share a login to it. This minimizes security risks by giving out the passwords or access to social channels while also conveniently having it all in one place.
very easy and user friendly
What do you like best about the product?
ease of use, and the ability to post on different platforms at the same time
What do you dislike about the product?
sometimes its hard to find the extra features and what more the platform can offers
What problems is the product solving and how is that benefiting you?
managing different platforms at the same time
It could be made easier / quicker when reviewing and tagging cases. It's problematic too.
What do you like best about the product?
The option to have it in black so to not damage your eyes as much.
What do you dislike about the product?
It is less intuitive than say, what I was used to before which was social studio.
What problems is the product solving and how is that benefiting you?
It is helping me manage what is coming in, it helps to filter what is not necessary for us to use.
Smart inbox gets an A+
What do you like best about the product?
I love the Smart inbox. Unlike other social management tools, you can work your way to inbox 0. It pulls in replies and mentions and allows you to complete your tasks, ensuring that you went through everything.
What do you dislike about the product?
I don't always think that Sprout has the reporting and social listening capabilities other tools do.
What problems is the product solving and how is that benefiting you?
It helps us organize our community management process and ensures we don't miss a single message.
It can schedule
What do you like best about the product?
The calendar feature show upcoming posts
What do you dislike about the product?
The log in process can be difficult, and some of the instagram features are missing for stories when it comes to being scheduled
What problems is the product solving and how is that benefiting you?
One place to post to multiple platforms
Pros and Cons
What do you like best about the product?
It has a lot of features.
I like the reports.
I like the reports.
What do you dislike about the product?
Tagging doesn't work very well. I usally have to schedule a post in Sprout and mannually tag people on the native platforms.
The interface is not very user-friendly compared to other similar social media managing platforms that I have used.
The interface is not very user-friendly compared to other similar social media managing platforms that I have used.
What problems is the product solving and how is that benefiting you?
Streamline the posting process across different social media platforms.
Strong scheduling tool
What do you like best about the product?
I think Sprout does a good job of providing a tool that is adaptive and easy to use. I think the scheduling and planning piece are its strongest benefits.
What do you dislike about the product?
I wish Sprout was able to do more re: tracking outside accounts or being able to customize how you track analytics.
What problems is the product solving and how is that benefiting you?
It is a big value add in terms of listening capabilities as well as scheduling out posts.
Great for social listening but reporting and capabilities are limited
What do you like best about the product?
Social Listening and dashboard where everything is all in one place
What do you dislike about the product?
Reporting is the same thing I can pull for free - scheduler doesn't allow for story capabilities. Price tag worth this month?
What problems is the product solving and how is that benefiting you?
Reporting.
A sophisticated platform that I'd use for social analytics
What do you like best about the product?
It's high-end social insights and reporting
What do you dislike about the product?
It's content scheduling limitations when it comes to partnership content, collab posts and stories
What problems is the product solving and how is that benefiting you?
Sprout allows me to send out automated social insights reports, saving me a lot of time
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