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Sprout Social

Sprout Social

Reviews from AWS customer

9 AWS reviews

External reviews

6,039 reviews
from and

External reviews are not included in the AWS star rating for the product.


4-star reviews ( Show all reviews )

    Mc Kinley L.

All-in-One Solution with Excellent Support and Reporting

  • November 06, 2025
  • Review provided by G2

What do you like best about the product?
Everything I need is included, from the Customer Support channel to easily accessible weekly reports.
What do you dislike about the product?
The auto-assign feature for cases is inconsistent. At times, it functions smoothly, but there are still occasions when we have to assign cases manually, which takes extra time.
What problems is the product solving and how is that benefiting you?
The resource center is excellent. Initially, we were unable to receive training on how to use the sprout, but we found it easy to make some adjustments to our settings on our own. When I requested proper training from one of your trainers, they responded promptly and assisted us right away.


    Food Production

All Customer Reviews in One Convenient Place

  • November 06, 2025
  • Review provided by G2

What do you like best about the product?
I like that all the customer reviews are in one place, managing customer messages and responding to themis uncomlicated
What do you dislike about the product?
I sometimes have a feeling that not all reviews are coming in. But can be on the settings of my company
What problems is the product solving and how is that benefiting you?
easier to work when everything is in one place


    Food Production

Effortless Message Management with a Clean, Intuitive Interface

  • November 06, 2025
  • Review provided by G2

What do you like best about the product?
Managing customer messages and responding to them is straightforward, and the user interface remains clean and free of clutter.
What do you dislike about the product?
It appears that certain messages do not make it into Sprout Social as they should, which means we occasionally still need to rely on the legacy solution.
What problems is the product solving and how is that benefiting you?
Responding to customer reviews and addressing complaints.


    Professional Training & Coaching

Strong Reporting and Approval Workflows - Good Option for LinkedIn Managment

  • November 06, 2025
  • Review provided by G2

What do you like best about the product?
For organizations primarily focused on LinkedIn, it allows us to tag users and schedule document-style or photo carousel posts. LI has limited API access, but Sprout makes the most of it. The smart scheduler and approval workflows are perfect for our team and use case. The built-in reporting suite is a strength of the platform as well. The "smart inbox" is a plus when you need to monitor and engage with mentions.
What do you dislike about the product?
Prices have increased significantly over the last few years, and auto-UTM link tagging is at a higher plan than we have - that seems like it should be a basic feature, though you can still do it one at a time for each link. Customer support check-ins are heavy on the upsells.
What problems is the product solving and how is that benefiting you?
The workflow/approval and calendar gives us control over our social media schedule, and the robust reporting empower us to tune our approaches for maximum engagement. New features are regularly introduced, and the AI is sometimes useful (closed captioning for videos) instead of pressuring you to generate posts within the system, which seems like a bad idea. Has been instrumental in establishing LI as a viable channel for us.


    Corina A.

Efficient Tool for Social Media Management with Minor Analytics Flaws

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
I really appreciate Sprout Social's competitor benchmarking feature. It allows me to see how my social media pages compare against competitors, providing a comprehensive tool that is both insightful and powerful. This feature stands out as an amazing tool, offering valuable data that helps me strategize effectively and stay competitive in the market. Additionally, I find the initial setup to be extremely easy. Connecting Sprout Social to my Facebook was seamless, automatically linking all the pages I needed, which made starting out with the platform hassle-free. These aspects significantly enhance my experience using Sprout Social, making it a valuable asset in managing multiple social media accounts.
What do you dislike about the product?
I find that Sprout Social does not effectively split data between paid efforts and organic efforts.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to efficiently manage multiple social media pages, centralize comments and messages, and track data analytics. It simplifies community management and provides competitor benchmarking, though data division between paid and organic efforts could be improved.


    Archit P.

Easy to learn and maintain.

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
How easy the interface is in the perspective of the technical lead for our company. I am able to add and modify accounts and users in a short time and troubleshoot issues with ease.
What do you dislike about the product?
There isn't much to comment on. The only thing that comes to mind is the cost of the platform, which stands out to me.
What problems is the product solving and how is that benefiting you?
Keeping tabs of all our social media accounts in one place. With so many social media platforms it can be difficult to keep on top of uploading content and also getting reports on their performance.


    Higher Education

All-in-One Analytics and Effortless Multi-Channel Posting

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
All of the analytics are in one report, ease of posting on several channels
What do you dislike about the product?
Can't connect to SnapChat account, would like to have a copyright review option
What problems is the product solving and how is that benefiting you?
Able to post to multiple channels in one app.


    Marketing and Advertising

Effortless UX and Powerful Tools for Social Campaign Success

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
The user experience is extremely intuitive, making navigation simple, and the included tools genuinely help you enhance and optimize both your business's organic and paid social campaigns.
What do you dislike about the product?
I would really appreciate the ability to create posts for multiple platforms within a single form, while still taking advantage of each platform’s optimized posting times. It would be great not to have to duplicate and update the post separately for each platform.
What problems is the product solving and how is that benefiting you?
I really appreciate being able to schedule posts across different platforms and take advantage of optimized publication times tailored to each one. This feature allows me to organize my clients' organic social content for an entire month, which saves me a significant amount of time compared to posting manually on each platform every day.


    Non-Profit Organization Management

Overall, a helpful tool for social media managers

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
I like that Sprout Social allows us to centralize content planning, publishing, and analytics across platforms. It enables me to schedule posts, monitor mentions and conversations in real time, and track performance metrics for each post, which ultimately makes it easier to coordinate messaging across channels, maintain brand consistency and measure our engagement and reach.
What do you dislike about the product?
I don't love the high cost per user/seat and the steep learning curve for the platform since it makes it a harder sell to the wider communications team, who are already reluctant to learn or use a new platform.
What problems is the product solving and how is that benefiting you?
The problem Sprout Social is solving is content management and categorization, which allows us to keep our messaging organized and consistent. It's also beneficial to be able to do a deep dive into analytics that span years, especially since the post analytics on social platforms tend to be limited to a year.


    Hospital & Health Care

Sprout is a strong partner for our team

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
Monthly customer support updates, easy access to chat support
What do you dislike about the product?
Features move around without warning, disappear.
What problems is the product solving and how is that benefiting you?
The two big areas we use Sprout for are social media scheduling and analytics. Having Sprout helps coordinate team activity and demonstrate value of organic social media.