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Sprout Social

Sprout Social

Reviews from AWS customer

9 AWS reviews

External reviews

6,042 reviews
from and

External reviews are not included in the AWS star rating for the product.


4-star reviews ( Show all reviews )

    Chris H.

Effortless Social Media Management with Intuitive Tools

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I have been using Sprout Social for about ten years, and I truly appreciate its fast and super intuitive interface. This ease of use has made it simple for me to manage my client’s social media content efficiently. I love having everything in one place, from planning to publishing and even inviting clients, it's wonderful to have all aspects managed in one spot. The publishing tools are especially useful and an integral part of what makes the platform indispensable to me. Additionally, Sprout Social supports approval workflows and provides valuable analytics and recording features, which I find greatly beneficial for evaluating social media strategies. Given these features, it’s easy to see why the publishing tools and analytics would make me consider purchasing Sprout Social again. The positive impact on my efficiency and the consolidated, comprehensive management of my tasks make Sprout Social an invaluable tool for my social media content management needs.
What do you dislike about the product?
I dislike that Sprout Social does not allow publishing Instagram Stories with all the features and enhancements directly from the platform.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to manage and publish my client's social media content with approval workflows. It centralizes everything from planning to publishing, making it easy to invite clients and keep everything in one spot.


    Ashley D.

A one-stop social for Social Media Management

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
The reporting capabilities of Sprout Social are no other, especially the custom reporting aspect that allows you to heighten your reports and personalize them by adding additional written key observations and key takeaways. This is hands down my favorite feature that Sprout Social offers, but additionally, being able to post in one place for many profiles is so effortless. I am an admin on over 150+ Facebook pages for a dealership program at my agency and popping in here quickly to toggle on certain profiles and group them would have taken so much longer without this program. Lastly, their customer service is very prompt and intuitive when it comes to handling your questions and assuring they have the best resources to properly answer your question.
What do you dislike about the product?
Honestly, I don't have much to complain about Sprout Social, my one thing would be sometimes slow to roll-out new features or keep up with the ever-changing landscape that is social.
What problems is the product solving and how is that benefiting you?
Analytics is our biggest time concern and having this tool has not only significantly cut that time down, but assured we are reporting the same metrics across the board and can dive in deeper if a client poses a question.


    Non-Profit Organization Management

All Social Engagement in One Place—A Game-Changer

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
The biggest upside is the ability to have all social and engagement in one consolidated place. The ability to build smart inboxes as well as filters/rules is also helpful.
What do you dislike about the product?
Often times, not all messages populate, which make responding to followers complicated.
What problems is the product solving and how is that benefiting you?
Sprout Social is allowing my team to work across social in one place, so we're are not duplicating efforts, which is helpful when multiple teams need to monitor social engagement.


    Michelle P S.

Social Media & Content Management Specialist

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I like the scheduling and data that it gathers.
What do you dislike about the product?
The layout feels somewhat confusing, making it difficult for me to find certain features and explore on my own, especially since I am new to the world of social media.
What problems is the product solving and how is that benefiting you?
We use this for planning and analytics within our company.


    Marketing and Advertising

Effortless Posting, But Lacking in Analytics

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I like the easy, seamless posting features..
What do you dislike about the product?
Need more analytics for bluesky and other socials
What problems is the product solving and how is that benefiting you?
The social media listening tools are great for conceptualizing for clients


    Utilities

Effortless Scheduling, But Needs Better LinkedIn Post Analytics

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
How easy it is to schedule posts and to get them approved by other Sprout team members or even not users.
What do you dislike about the product?
I primarily use LinkedIn and you can't see how each post type performs. You can only see how all post types perform. It would be great if I could see how a Carousel post does compared to a single image post and to look at this data throughout the whole year.
What problems is the product solving and how is that benefiting you?
The ability to track posts year over year and the ease of pulling analytics especially with the Tag feature.


    Manufacturing

Great for Social Insights, Needs Better User Task Management

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
- The ability to see social insights and easily navigate through various channels and areas within the platform. Community management is also a huge key part in our organization and Sprout provides us the ability to easily complete our key functions, ensuring we do not miss important partners / opportunities.
What do you dislike about the product?
There are a few limitations within these capabilities. It is difficult to have visibility into which users are doing what. A function to be able to assign tasks would be a great value add.
What problems is the product solving and how is that benefiting you?
Currently solving the ability to navigate community management functions. This is to better solve for responding to consumer questions / comments / engagement. This allows our organization to communicate and connect with our community all in one place.


    Christine B.

Engaging Messaging and Custom Reports Make Sprout Social Stand Out

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
My favorite aspects of Sprout Social are:
1. The messaging feature that allows for engaging with comments and messages via Sprout
2. The image cropping feature that allows you to customize graphic sizing based on social platforms
2. Custom reporting
What do you dislike about the product?
My least favorite aspects of Sprout Social are:
1. That you cannot schedule LinkedIn polls via Sprout Social
2. How often profiles tend to dissconnect
What problems is the product solving and how is that benefiting you?
Sprout Social creates a unified place to work out of, as opposed to managing multiple apps and platforms separately.


    Higher Education

Insightful Analytics, But Social Listening Could Be More Affordable

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
l love the analytics portion the most, it gives great insight to performance and educates us about our strategy.
What do you dislike about the product?
I wish the social listening was more refined and not as costly.
What problems is the product solving and how is that benefiting you?
Eases some of the process in scheduling content and teaches us from an analytical standpoint what resonates with our audience.


    Shelby C.

Sprout Social Streamlines Management, But Platform Customization Needs Work

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I've utilized Sprout Social and Sprout Influencer -Sprout Social has been a great tool for keeping all of our social media efforts organized and streamlined. I really like being able to track different profiles in one place and quickly see performance insights without pulling separate reports. The dashboard is clean and pretty intuitive, and I’ve found the scheduling and approval workflows helpful for staying on top of content. We also like being able to monitor messages and comments in one inbox – makes community management so much easier. Overall, it saves time and helps keep everything consistent across channels. Sprout Influencer has changed the way Tagger worked overall and seems to be relying on more data estimation than real data which has been frustrating.
What do you dislike about the product?
When I was managing lots of social content, having to make all the copies per platform vs being able to fine tune per platform was irritating.
What problems is the product solving and how is that benefiting you?
Sprout Social helps us streamline our social media workflow by bringing publishing, reporting, and community management into one platform. Instead of juggling multiple tools and trying to track conversations or performance manually, Sprout centralizes everything and makes it easy to collaborate as a team. The ability to monitor and respond to messages quickly has improved our response time, and the built-in reporting saves us a ton of time pulling data across platforms. Overall, it's helped us stay more organized, proactive, and efficient with our social presence.