Sprout Social
Sprout SocialExternal reviews
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Outstanding Scheduling and Analytics Make This a Winner
What do you like best about the product?
I like the scheduling and analytical features. I like that it allows you to dig deeper and build out things via graphics, etc.
What do you dislike about the product?
I think what I find least helpful is that sometimes there feels like too much going on. I wish breaking things out when doing reporting could be easier.
What problems is the product solving and how is that benefiting you?
Sprout is helping me to clearly define KPIs on social and helps me have a better understanding of what works vs. what doesnt on social platforms that I manage.
Great for Social Media Management, Needs Better Employee Advocacy Features
What do you like best about the product?
You can manage all your social media platforms and analytics in one spot.
What do you dislike about the product?
The employee advocacy tool could use some more features as it continues to improve.
What problems is the product solving and how is that benefiting you?
Analytics
Excellent for Content Planning, Reporting Could Be Clearer
What do you like best about the product?
Sprout has been so helpful in creating fulsome content plans across mutliple platforms for our numerous brands.
What do you dislike about the product?
At times, the reporting can be confusing or hard to navigate.
What problems is the product solving and how is that benefiting you?
Having a lot of content to organize and know when it's all going out - Sprout makes it easy to visualize in the calendar view.
User-Friendly Reporting, But Instagram Data Needs Improvement
What do you like best about the product?
Streamlined and simple for everyday use. Great for sharing metrics with leadership as the reports are readable for people who are not in the social/marketing space.
What do you dislike about the product?
Love everything except for some reason it does not have correct data for Instagram engagements (all of our other social profiles are accurate)
What problems is the product solving and how is that benefiting you?
Makes scheduling easy and streamlined into one place. Also makes it easy to create reports for stakeholders.
Scheduling and Engagement Insights Make Social Posting a Breeze
What do you like best about the product?
The ability to schedule posts in advance and see the peak times for engagement is super helpful.
What do you dislike about the product?
Some of the platforms get disconnected often.
What problems is the product solving and how is that benefiting you?
It's making it easier to stay on top of social posts and is increasing engagement.
Sprout: Essential Time Saver with Powerful Features and Helpful Support
What do you like best about the product?
Sprout has proven to be a tremendous time saver for us overall.
The Smart Inbox feature stands out — it was easy to implement and seamlessly integrates with all our social profiles and organizes incoming engagement in one convenient location, making it easy to respond and tag as needed. The publishing tool is also very helpful, as scheduling posts across multiple platforms saves us a significant amount of time.
We rely on Sprout daily, which enables us to efficiently respond to users on social media and provide the support they require.
For those who are new to social media management tools, as I once was, there is a bit of a learning curve to mastering all the features. However, the Sprout Help Center is an extremely helpful resource for getting to know the platform’s full capabilities.
The Sprout team are very active in organizing quarterly updates and guest speakers, as well as a social platform dedicated to marketing professionals to be paired up and exchange ideas. They also organize and distribute presentation decks to help you present the impact of social to stakeholders.
The Smart Inbox feature stands out — it was easy to implement and seamlessly integrates with all our social profiles and organizes incoming engagement in one convenient location, making it easy to respond and tag as needed. The publishing tool is also very helpful, as scheduling posts across multiple platforms saves us a significant amount of time.
We rely on Sprout daily, which enables us to efficiently respond to users on social media and provide the support they require.
For those who are new to social media management tools, as I once was, there is a bit of a learning curve to mastering all the features. However, the Sprout Help Center is an extremely helpful resource for getting to know the platform’s full capabilities.
The Sprout team are very active in organizing quarterly updates and guest speakers, as well as a social platform dedicated to marketing professionals to be paired up and exchange ideas. They also organize and distribute presentation decks to help you present the impact of social to stakeholders.
What do you dislike about the product?
Overall, I think Sprout is a great tool. There are just a few minor issues that keep me from giving it a perfect 10/10. For example, when publishing Reels, the audio does not sync with Instagram, which would be a very helpful feature. Additionally, TikTok messages, mentions, and tags are not synced — only comments on posts are. Addressing these points would make the experience even better.
What problems is the product solving and how is that benefiting you?
Sprout has proven to be a tremendous time saver for us overall.
The Smart Inbox feature stands out — it was easy to implement and seamlessly integrates with all our social profiles and organizes incoming engagement in one convenient location, making it easy to respond and tag as needed. The publishing tool is also very helpful, as scheduling posts across multiple platforms saves us a significant amount of time.
We rely on Sprout daily, which enables us to efficiently respond to users on social media and provide the support they require.
For those who are new to social media management tools, as I once was, there is a bit of a learning curve to mastering all the features. However, the Sprout Help Center is an extremely helpful resource for getting to know the platform’s full capabilities.
The Sprout team are very active in organizing quarterly updates and guest speakers, as well as a social platform dedicated to marketing professionals to be paired up and exchange ideas. They also organize and distribute presentation decks to help you present the impact of social to stakeholders.
The Smart Inbox feature stands out — it was easy to implement and seamlessly integrates with all our social profiles and organizes incoming engagement in one convenient location, making it easy to respond and tag as needed. The publishing tool is also very helpful, as scheduling posts across multiple platforms saves us a significant amount of time.
We rely on Sprout daily, which enables us to efficiently respond to users on social media and provide the support they require.
For those who are new to social media management tools, as I once was, there is a bit of a learning curve to mastering all the features. However, the Sprout Help Center is an extremely helpful resource for getting to know the platform’s full capabilities.
The Sprout team are very active in organizing quarterly updates and guest speakers, as well as a social platform dedicated to marketing professionals to be paired up and exchange ideas. They also organize and distribute presentation decks to help you present the impact of social to stakeholders.
Effortless Scheduling, But Engagement Tools Need Improvement
What do you like best about the product?
I appreciate how I can schedule all my posts from a single place. The duplicate feature is also very useful, as it allows me to quickly create another version of the same post for a different platform.
What do you dislike about the product?
I wish there were a feature that allowed me to add a first comment to a Facebook post. Additionally, I often find that using Sprout to react to or comment on posts doesn't work well, particularly on LinkedIn.
What problems is the product solving and how is that benefiting you?
I appreciate being able to schedule and manage all of my social media accounts from a single platform. Additionally, I find the analytics feature useful for preparing presentations to share with upper management whenever necessary.
User-Friendly and Insightful, But Metrics Can Lag Behind Meta
What do you like best about the product?
I like how user friendly sprout social is. Whether someone is a first time user or a veteran, Sprout ensures that the user is walked through the most recent updates, as well as trained to be able to pull any information needed. Sprout is also super helpful in the sense that it puts the plethora of information received into a report based off of the most popular things someone would need to track, and then allows it to be customized based off of what the user needs.
What do you dislike about the product?
My main dislike towards Sprout Social is sometimes the metrics vary from Meta Business Suite. I know it takes a while to update from Meta to Sprout, but when pulling major reports, I have to run through both Meta and sprout to ensure the numbers are the same.
What problems is the product solving and how is that benefiting you?
Sprout puts all of the analytics in one place, which makes it easy to review what does well. Additionally, it is very helpful for scheduling posts, as it allows for all members of the social team to be on the same page.
Effortless Content Management, But Scaling Up Is Costly
What do you like best about the product?
It makes managing content, scheduling/posting and reporting incredible easy. Using Sprout makes all workflows far more efficient.
What do you dislike about the product?
Having to pay double the amount for an additional seat. It makes scaling up incredibly difficult, particularly for small marketing teams with small budgets, which them impacts productivity - which sort of undoes a lot of the good the tool delivers!
What problems is the product solving and how is that benefiting you?
It allows us to post across multiple channels easily which saves time. It also allows us to deliver regular reporting with minimal effort.
Sprout Social is great for marketers.
What do you like best about the product?
I love the Optimal Time feature when scheduling out post on the content calendar. It's very user and beginner friendly.
What do you dislike about the product?
I guess the only downside of using Sprout Social is the cost.
What problems is the product solving and how is that benefiting you?
We're constantly trying to boost engagement and the information from the social media analytics is very easy to understand. I also love the Top Post feature, so my team and I can see what our audience connects to the most.
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