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Sprout Social

Sprout Social

Reviews from AWS customer

9 AWS reviews

External reviews

6,043 reviews
from and

External reviews are not included in the AWS star rating for the product.


4-star reviews ( Show all reviews )

    Jay P.

Great for B2B Collaboration, Though Social Listening Takes Time to Master

  • October 21, 2025
  • Review provided by G2

What do you like best about the product?
I love Sprout Social because its a good platform for a B2B environment like ours and it works well. I like its post approval feature, which is vital for technical content and ensures everyone, from product management to the legal team, has their approval before anything is published.
What do you dislike about the product?
Initially, I found the social listening tool challenging to use, especially because of its complicated tagging and filtering features. That was really the only aspect I didn't enjoy, as everything else worked well for me.
What problems is the product solving and how is that benefiting you?
Its a great investment management tool we were looking for our software development company, as it provides comprehensive analytics to demonstrate the return on investment ROI of B2B content. IT also been a professional solution for coordinating large volumes of content and for team collaboration, which improves communication and collaboration. Its been fantastic.


    Carson H.

Sprout Social Saves Time with Effortless Post Scheduling

  • October 18, 2025
  • Review provided by G2

What do you like best about the product?
Sprout Social saves me significant time by aggregating created posts that I can choose from and schedule in advance.
What do you dislike about the product?
There is nothing about Sprout Social that I dislike.
What problems is the product solving and how is that benefiting you?
Sprout Social solves the content creation and distribution problem saving me significant time.


    Carty M.

Efficient for Agencies, Needs Better Support

  • October 18, 2025
  • Review provided by G2

What do you like best about the product?
I truly value the ability of Sprout Social to let us organize clients in different groups where each client has access only to their group, and yet we can access every client under one unified login. This feature is quite unique compared to other platforms and immensely helps in managing our clients as an agency. The approval workflows and processes are distinct and advantageous, allowing internal marketing departments several levels of approval before sending content to the client. This workflow process enhances our efficiency significantly. The setup process of Sprout Social was easier and more intuitive than any other platform we have utilized, facilitating its adoption and integration into our agency’s workflow smoothly.
What do you dislike about the product?
I am frustrated with the ongoing technical issues while using Sprout Social, particularly with Instagram content management. When a client edits or changes a caption, it causes the cover image for Instagram Reels to disappear, requiring us to log back in and re-upload it. This issue has persisted for several months, despite us reporting it to Sprout. Their customer support has not provided an effective solution and their requests for troubleshooting have been excessive, including demanding screen recordings and software updates for all client devices, which haven't resolved the problem. Additionally, random issues such as notes not displaying properly occur, and customer support often communicates as if we lack expertise, without offering effective resolutions. Their IT problem-solving needs significant improvement. The overall customer support experience has declined over the years, which affects our satisfaction and the likelihood of recommending Sprout Social to non-agency users due to the price point and the existing support barriers.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to manage clients efficiently, allowing each to have unique access while maintaining a central agency login. It enhances productivity with approval workflows, saving us time, though technical and customer support aspects could improve.


    Hayley B.

One of the best social management platforms

  • October 16, 2025
  • Review provided by G2

What do you like best about the product?
Sprout Social offers an intuitive and well-organized interface, making it simple to manage several social media accounts from a single dashboard. The scheduling tools, content calendar, and reporting features are real time-savers and deliver clear insights into performance. Collaboration and approval workflows function smoothly, helping to maintain consistent, on-brand content across all social platforms. I also appreciate that the user interface includes a dark mode option.
What do you dislike about the product?
Sometimes social accounts disconnect out of the blue, which interrupts scheduled posts. There are a lot of functions and options in the platform which can be tricky to navigate before you get the hang of it.
What problems is the product solving and how is that benefiting you?
It solves the issue of having to gather data from multiple different platforms. It saves a lot of time to be able to see at a glance how my posts are doing.


    Entertainment

Very User-Friendly with No Dislikes

  • October 16, 2025
  • Review provided by G2

What do you like best about the product?
It is very user friendly and allows me to quickly get my posts done.
What do you dislike about the product?
I do not have any dislikes with Sprout Social.
What problems is the product solving and how is that benefiting you?
It has allowed us to post our events and share information to our customers.


    Sage K.

Great Organization with Folders and Tags, but Search Can Be Frustrating

  • October 15, 2025
  • Review provided by G2

What do you like best about the product?
I love the folders that Sprout has available to sort the cases from the smart inbox. All of the tags that can help organize cases/smart inbox are super helpful, and make it a lot easier to sift through all the engagements that come in. I also appreciate how Sprout updates the cases pretty immediately for the streams, which is helpful considering we use it every day for work.
What do you dislike about the product?
It is slightly difficult to search for certain things. For example, when I know that there's an engagement that is tagged with a specific tag and I cannot find it, sometimes it may be in a different folder that I wasn't aware it went into, which makes it difficult to find and a little frustrating. Another slight difficulty is when a closed case's user sends a new message, and rather than re-opening the case, it might create a new one separate from the previous case that doesn't show the prior messages, or it may not create a case at all and stay in the smart inbox.
What problems is the product solving and how is that benefiting you?
Sprout really simplifies the process of identifying high-risk cases, which helps us ensure that we are thoroughly covering high-risk situations, brand love, and influencers. It also streamlines the way we check engagements, making the whole process much more manageable.


    Hospital & Health Care

Efficient Multi-Platform Scheduling, but Occasional Publish Errors

  • October 15, 2025
  • Review provided by G2

What do you like best about the product?
I love the fact that I can set up posts across multiple accounts and platforms all in one place. The ability to make adjustments per platform makes it even more efficient to schedule content. I also enjoy the reporting features to manage my metrics.
What do you dislike about the product?
I dislike that sometimes there are publish errors with posts and I don't realize it until I check my metrics.
What problems is the product solving and how is that benefiting you?
Sprout allows me to schedule my social media content and see the schedules of my collaborators content so we are not overlapping and effectly using our editorial calendar.


    Tiara W.

Great for Multi-Platform Scheduling, but Analytics Need Improvement

  • October 14, 2025
  • Review provided by G2

What do you like best about the product?
Being able to schedule posts on multiple platforms at the same time.
What do you dislike about the product?
If a review is removed by the author, it still shows up in the report and is counted in the analytics.
What problems is the product solving and how is that benefiting you?
Scheduling social posts 6-9 months in advance. It helps us save time and lighten our workload during the busier times of the year.


    Computer Software

Solid management and reporting tool

  • October 13, 2025
  • Review provided by G2

What do you like best about the product?
The combination of scheduling and reporting capabilities has been really solid for juggling the organic social channels that my company prioritizes.
What do you dislike about the product?
We initially purchased Sprout's Advocacy software as part of our plan, but it hasn't been very useful for the kind of employee advocacy that is impactful for us (empowering employees to serve as "in-house creators" who express thought leadership uniquely, as opposed to just reposting assets from the company).
What problems is the product solving and how is that benefiting you?
Sprout has been a clear and useful reporting tool for us. I'm a fan of being able to create publicly viewable report links for month-over-month reporting.


    Financial Services

Easy to Use, All-in-One Tool

  • October 13, 2025
  • Review provided by G2

What do you like best about the product?
What I like best about Sprout Social is how it centralizes all our social media management in one place. The scheduling tools are easy to use, the reporting is visually clear, and the analytics provide actionable insights. I also appreciate the Smart Inbox feature—it saves a ton of time by bringing all messages and mentions into a single dashboard.

Sprout Social makes collaboration seamless. My team can schedule, review, and approve posts in one workflow, which reduces errors and keeps our messaging consistent. The built-in task assignments and reporting tools make teamwork smooth and transparent.

The analytics are incredibly powerful. I can easily track performance across channels, identify trends, and create customized reports for leadership. It saves me hours each week compared to doing this manually.
What do you dislike about the product?
One limitation is that you can’t schedule a single post to publish at different times for various time zones. This feature would make global scheduling much more efficient.
What problems is the product solving and how is that benefiting you?
Sprout Social solves the challenge of managing social media across a distributed, global team. It provides a single platform where we can plan, schedule, and approve content collaboratively, ensuring that our campaigns are consistent across time zones and markets. The shared inbox and reporting tools also make communication and performance tracking much smoother.