Sprout Social
Sprout SocialExternal reviews
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Great Search and Reporting, But Service Changes Disrupt Experience
What do you like best about the product?
Creator search features + reporting metrics
What do you dislike about the product?
Process + customer service team changed mid-subscription
What problems is the product solving and how is that benefiting you?
Vetting creators for paid partnerships - able to see creators audience demo + how content performs
Great Scheduling Feature with External Approval, But Room for Improvement
What do you like best about the product?
I love the scheduling feature that allows an external approver.
What do you dislike about the product?
Sometimes features (like more than 3 collab partners) take longer to get added to Sprout.
We don't always trust the metrics we see on 3rd party apps.
We don't always trust the metrics we see on 3rd party apps.
What problems is the product solving and how is that benefiting you?
It allows us to easily plan out and schedule content while allowing our client to also approve content.
Intuitive and Efficient, But Irrelevant Ads Distract
What do you like best about the product?
I find Sprout Social incredibly valuable for managing all my social media channels, and it notably simplifies my workflow by making the approval process easy and seamless. I appreciate how easy and intuitive it is to use, which is especially beneficial for my nonprofit organization, as we have limited time and capacity; we don't spend a lot of time on training because of its intuitive interface. The frequent updates enhance its functionality and ensure that we are always utilizing the most recent features without difficulties. The calendar, integration, and analytics features work exceptionally well, offering robust insights and seamless connectivity across various aspects of social media management.
What do you dislike about the product?
I dislike the pop-up ads in Sprout Social because they block the content I'm trying to create. They're irrelevant to my work and disrupt my workflow.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to manage all social media channels, making the approval process seamless, and saving time on training due to its ease of use and intuitive design, which is ideal for our nonprofit's limited capacity.
Easy Navigation, But Reporting Needs Improvement
What do you like best about the product?
I love how easy it is to navigate Sprout Social. The platform offers user-friendly navigation and straightforward reporting, which are both crucial for efficiently managing various client data and social media activities. The reporting tools are not only easy to read but also greatly support my workflow with their intuitive presentation of data. What truly enhances my productivity is the robust scheduling and research capabilities Sprout Social provides. These features make it a perfect all-in-one solution to manage my clients across multiple social platforms, allowing for a more streamlined, manageable approach to handling large volumes of work. This comprehensive suite of features in a single space is invaluable for maintaining efficiency and organization in my daily operations.
What do you dislike about the product?
I am frustrated with the reporting accuracy and the clarity on where metrics are coming from in Sprout Social. It's challenging to ensure that the data match or even resemble what's in the platform, which complicates the process of identifying definitions between paid and organic metrics.
What problems is the product solving and how is that benefiting you?
I manage multiple clients across diverse social platforms effectively, thanks to Sprout Social's easy navigation, reporting, and scheduling features, although reporting accuracy can be improved.
Great tool for agencies
What do you like best about the product?
What I appreciate most are the scheduling and calendar features, as they help keep planning social media content for different clients well organized.
What do you dislike about the product?
I find that some features aren't particularly useful, and at times there are so many unnecessary options that the interface feels crowded.
What problems is the product solving and how is that benefiting you?
This tool is excellent for community management, allowing us to view every comment, direct message, and review in one centralized location. It also makes managing social media for our agency much more efficient, as we can schedule all of our clients’ content across every platform from a single place.
User-Friendly Platform with Room for Better Reporting Tools
What do you like best about the product?
Loved the ease of use of the platform and how the UX was seamless and easy to follow.
What do you dislike about the product?
Wish they had more comprehensive reporting tools, that took out some of the manual work like the ability to pull screenshots and more easily pull in posted content.
What problems is the product solving and how is that benefiting you?
Sprout was solving the manual labor of creator discovery.
Great Features and AI, Needs Live Support
What do you like best about the product?
I appreciate Sprout Social for being an online platform that effectively meets my needs for social media platform posting and management. The features provided by Sprout Social, combined with its AI capabilities, significantly enhance my user experience. Specifically, I find the AI's ability to offer suggestions on improving text after I input my posts extremely beneficial. This feature not only aids in creating better content but also streamlines my workflow by providing valuable insights and recommendations. Additionally, the platform's effectiveness in scheduling posts helps maintain a consistent social media presence, while the data insights on exposure are crucial for understanding my audience's engagement and optimizing future content strategies.
What do you dislike about the product?
I find it challenging that customer service is not live, which makes it difficult at times when immediate help is needed. Additionally, I struggle with connecting Sprout Social to Canva, as I'm not able to figure out how to integrate them, which limits my workflow efficiency. The initial setup of Sprout Social was also difficult, which could be improved to make onboarding smoother for new users.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to schedule posts and receive AI-generated text improvement suggestions, which enhance my social media management and content quality.
Centralized Marketing Hub with Improvement Potential
What do you like best about the product?
I love using Sprout Social for our marketing team as it serves as an excellent content calendar. It efficiently organizes our marketing efforts and strategies all in one place, making it easy to reference and manage multiple tasks. I particularly appreciate the calendar view, as it allows me to see all our marketing tactics in one centralized location. This feature provides a comprehensive overview, which helps in planning and executing our campaigns effectively. The ability to integrate Sprout Social with other tools like Shopify and TripleWhale enhances its functionality and streamlines our workflow, making it a valuable tool for managing our marketing activities.
What do you dislike about the product?
I wish we could incorporate other channels, such as email and SMS marketing, just for viewing purposes so we can get a whole picture in one platform. Being able to add an email and/or SMS message as a 'post' on that day would help us see an image of what that campaign looks like and how it can tie back to the social content. Additionally, I felt the onboarding was a bit much with all the meetings.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to centralize our marketing campaigns, effectively managing and scheduling content while identifying influencers.
Streamlined Account Management, Needs More Features
What do you like best about the product?
I appreciate how Sprout Social significantly eases the process of managing multiple social media accounts. It allows me to schedule posts across a multitude of accounts simultaneously, saving me time and ensuring consistent communication across platforms. I particularly like the ability to post the same content across all channels at once, which is invaluable when managing around 27 different property accounts. This feature streamlines communication efforts and removes the tedious task of scheduling the same content repeatedly. Additionally, the tagging and campaign features are robust, allowing me to efficiently group content and report on engagement by pulling tags into campaigns. These organizational tools enhance our ability to evaluate content performance, leading to more informed decision-making. I also found the initial setup of Sprout Social to be intuitive and straightforward, thanks to the attentive support team that ensured all our questions were answered promptly. Our switch to Sprout Social was motivated by the comprehensive reporting features it offers, which were not available in our previous tool. Overall, Sprout Social’s features elevate our social media management capabilities effectively.
What do you dislike about the product?
There are significant platform limitations that affect my experience with Sprout Social. The biggest issue is the inability to delete a post from a channel through Sprout Social. This limitation has caused problems for our team when managing content. Additionally, the lack of text formatting options, such as the ability to bold or italicize text, limits how we can present content. These missing features hinder the overall functionality and flexibility needed for effective social media management.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to manage multiple social media accounts from a central location, simplifying post scheduling and improving engagement reporting with tags and campaigns.
Great Scheduling and Reporting, But Features Can Be Overwhelming
What do you like best about the product?
I like how Sprout lets me schedule content in advance across multiple channels and how it reports on content helping me to determine what pieces resonate more with audiences.
What do you dislike about the product?
Sometimes I think the feautures are overwhelming and wish they had breakdowns on the pages in Sprout about how/what to use them for.
What problems is the product solving and how is that benefiting you?
Managing content, setting up schedules, and generating reports.
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