Iterable

Iterable

Reviews from AWS customer

5 AWS reviews

External reviews

821 reviews
from and

External reviews are not included in the AWS star rating for the product.


4-star reviews ( Show all reviews )

    Caroline C.

Senior marketing lead

  • May 01, 2024
  • Review provided by G2

What do you like best about the product?
Communication and quick answers. Great support from PM
What do you dislike about the product?
Lack of transparency in regards to how customer loyalty is determined within the system
What problems is the product solving and how is that benefiting you?
Email marketing made easy. Helping me work faster and better


    Automotive

Iterable has been amazing at helping us achieve our goals

  • May 01, 2024
  • Review provided by G2

What do you like best about the product?
Iterable's documentation and Academy in conjuction with their support team have been extremely helpful. Iterable is very easy tool to use and we are able to get our journeys and campaigns set up with ease. We also hook Iterable's data with Snowflake to provide more analysis on our end.
What do you dislike about the product?
Iterable is an amazing tool but I would love to have snippets as part of the Drag+Drop template editor.
What problems is the product solving and how is that benefiting you?
Iterable provides tooling such as journeys, events, campaigns, that allow our Marketing team work and iterate with less engineering overhead.


    Financial Services

Easy squeezy

  • May 01, 2024
  • Review provided by G2

What do you like best about the product?
The interface is very user friendly. It doesn't hurt my eyes.
What do you dislike about the product?
I don't like how I'm not able to traslate multiple locales with ease. I've got almost 30 locales.
What problems is the product solving and how is that benefiting you?
We needed a solution that was easy to use globally. The team across EMEA, LATAM, and APAC understand it very easily.


    Nitzeli G.

Great Tool

  • May 01, 2024
  • Review provided by G2

What do you like best about the product?
Iterable is user friendly and accomplishes our team's needs.
What do you dislike about the product?
Not enough segmentation/ visual analysis within the tool
What problems is the product solving and how is that benefiting you?
Iterable is helping us optimize and automate user journeys


    Amie S.

SelectQuote for Iterable

  • May 01, 2024
  • Review provided by G2

What do you like best about the product?
Customer service and the promptness of the CS team
What do you dislike about the product?
There is no easy way to throttle my email sends day over day. This seems very necessary and easy to implement.
What problems is the product solving and how is that benefiting you?
Continuously working to optimize the data behind each send record.


    Roger G.

Intuitive and flexible

  • May 01, 2024
  • Review provided by G2

What do you like best about the product?
Makes building complex segmentation and journey building intuitive and accessible. Support is responsive as well.
What do you dislike about the product?
Wish there was more prioritization and capping on the campaign level, not just message type level.
What problems is the product solving and how is that benefiting you?
Creating personalized journeys at scale


    Maddie M.

Lifecycle marketing manager reviews Iterable

  • February 23, 2024
  • Review provided by G2

What do you like best about the product?
Super user friendly, great support system. Easy for beginners but also grows with you.
What do you dislike about the product?
Some of the more complicated features have a poor onboarding process
What problems is the product solving and how is that benefiting you?
Allows you to personalize at scale and automate portions of your email marketing workflow.


    Automotive

Amazing product and even better customer support team

  • December 26, 2023
  • Review provided by G2

What do you like best about the product?
Iterable's platform is so user friendly and easy to implement. They have a lot of flexibility with integrations so that their customers can easily scale their send volume. Their platform integrates well with modern architecture and allows uniqueness and custom coding where needed. They also have great customer support and truly listen to their customer's needs to implement features that benefit them.
What do you dislike about the product?
They have room to continue to innovate to scale and support more technical customers that want even more flexibility.
What problems is the product solving and how is that benefiting you?
Iterable is making it easier than ever to reach customers in all communication channels. They make experimentation and channel optimization simple and seamless. We're able to confidently target and scale digital communications through their partnership and support.


    Textiles

Many benefits, lots to learn

  • December 20, 2023
  • Review provided by G2

What do you like best about the product?
Our team likes that the service is user friendly and many people in the team can build campaigns even without HTML knowledge. Makes the team-work quicker and the email team is left with time to implement harder innovations into the campaigns.

I like how quickly customer support replies, and they actually email you to see if the issue persists. But sometimes there is not a solid solution that can be given to an issue.
What do you dislike about the product?
The device previews sometimes give out wrong previews and we spend time fixing some bugs that are not actully there. Also when requesting to see a different (language) version in previews, it gives out EN as a pre-set, and sometimes it takes extra time.

We also had an issue with restoring some versions and then the whole campaign being buggy.
What problems is the product solving and how is that benefiting you?
Automations really help, as many emails are triggered by customers interactions. I think the connection between our website and the platform are very well done.


    Ugis A.

A great platform with lot of possibilities

  • December 20, 2023
  • Review provided by G2

What do you like best about the product?
The ability to ask help from customer support and they are always willing to help out.
You can create very complex logics that can be used to select specific informations to seleceted users.
Easy to create campaigns, flows and logic.
What do you dislike about the product?
Sometimes there are techincal problems but they get resolved fairly fast.
What problems is the product solving and how is that benefiting you?
Iterable helps with advanced automation and keeping up with newest email features.