Commercialization Use Cases

Explore example use cases and learn how to AWS cloud-technology can support value based contracting with real-world evidence, improve customer engagement, and the development of digital therapeutics.

  • Real-world evidence platforms
  • Digital Therapeutics
  • Patient personalization
  • Real-world evidence platforms
  • Real-world evidence platforms

    Pharma companies increasingly need to collect real-world evidence (RWE) that their medications are effective outside the controlled clinical trials to justify drug approvals and cost for value, and to enable outcome-based contracting. Collecting RWE is challenging for pharma organizations because this data often comes from disparate data sources that need to be pulled together, and it requires complex analysis to provide actionable insights.

    AWS offers tools to create cloud-based Data Lakes for pooling, organizing, and analyzing real-world data for lifecycle management in pharma research and development. For example, Deloitte, a Premier APN Consulting Partner, offers the ConvergeHEALTH platform which uses AWS Data Lakes, analytics and Amazon SageMaker to simplify data collection and analysis for outcome monitoring as well as adverse event detection and reporting.

    Case studies

    Whitepaper

    Real world evidence in the cloud- how technology is revealing the big picture in pharma

    Learn more »

    Solution Brief

    Deloitte ConvergeHEALTH Miner on AWS

    Learn more »

    Infographic

    Learn about real world evidence for pharma organizations

    Learn more »

    Takeda Webinar

    In this webinar, learn how Takeda utilizes the ConvergeHEALTH platform on AWS to gain insights into complex disease states.

    Learn more »

    Reference architecture

    See example reference architectures for building a real world evidence platform on AWS

    Learn more »

    Solution

    Deloitte ConvergeHEALTH Miner on AWS

    Learn more »

    Blog

    How implementing a real world evidence platform on AWS drives real world business value 

    Learn more »

    Architecture Video

    Learn how PWC built out a serverless pipeline for adverse event detection and pharmacovigilance 

    Learn more »

  • Digital Therapeutics
  • Digital Therapeutics

    In our highly connected world, patients now expect pharma companies to provide them with enhanced customer experiences, tools, and services to assist in their patient journey and help them to get better faster. These can be in the form of “digital therapeutics,” such as a mobile application, a digitally connected medicine, or a connected patient portal that provides personalized feedback. Developing and deploying digital therapeutics globally can be challenging while complying with local regulations and data sovereignty laws, and providing applications and connected devices that are fast enough to encourage continued patient use and engagement.

    With services like IoT Device Management the AWS Cloud enables reliable data capture from patient technology, secures fleets of IoT devices, and provides continuous auditing of IoT configurations to ensure they meet security best practices. Digital therapeutics can leverage the expansive AWS global footprint, which includes 21 geographic regions and 66 availability zones, to ensure low-latency for fast applications.

    Case studies

    Omada case study

    In this case study, learn how Omada Health built their diabetes prevention program application on AWS.

    Learn more »

    Allergan case study

    In this case study, learn how Allergan used APN Consulting Partner Smartronix to build their digital health solution for chronic dry eye relief.

    Learn more »

    Novartis Webinar

    In this webinar, learn why Novartis and PEAR therapeutics decided to build digital therapeutics leveraging AWS services.

    Learn more »

    Blog

    AWS IoT Device Defender to keep your connected devices safe

    Learn more »

    Webinar

    Managing connected devices at scale with AWS IoT Device Management

    Learn more »

    Blog

    Deploy fleets easily with AWS IoT Device Management

    Learn more »

    Blog

    Amazon Cognito groups and fine-grained role-based access control

    Learn more »

  • Patient personalization
  • Patient personalization

    Expectations for personalized communications, and the patient journey as a whole, are increasing as precision medicine becomes mainstream. Pharma companies have found that personalized customer experiences can enhance patient engagement and influence behavior.

    Providing highly personalized and relevant communications to customers can be challenging for pharma organizations that typically have siloed and disconnected data management and marketing systems. Amazon Pinpoint can help improve customer experiences by orchestrating multi-channel engagements with personalized messages through a patient’s preferred channels.

    Case studies

    Webinar

    In this webinar, learn how patient personalization can be simplified with Amazon Pinpoint.

    Learn more »

    MedLife case study

    In this case study, learn how Medlife uses personal communication with customers to notify of medication delivery.

    Learn more »

    Webinar

    Driving user engagement with Amazon Pinpoint

    Learn more »

    User Guide

    Amazon Pinpoint user guide

    Learn more »

    Blog

    Amazon Personalize- real-time personalization and recommendation for everyone

    Learn more »

    User Guide

    Amazon Personalize user guide

    Learn more »


Get started

Leading companies in pharma & biotech are already using AWS. Contact our experts and start your own AWS Cloud journey today.