AWS for M&E Blog

Category: Amazon Kinesis

FOX uses AWS to score with digital audiences for Super Bowl LIV

September 8, 2021: Amazon Elasticsearch Service has been renamed to Amazon OpenSearch Service. See details. The come-from-behind victory by the Kansas City Chiefs over the San Francisco 49ers in early February attracted an audience of 102 million viewers in the United States – including the largest ever streaming audience with 3.4 million viewers across a […]

Kayo Sports builds real-time view of the customer on AWS

Kayo Sports is Australia’s dedicated multi-sports streaming service offering more than 50 live and on-demand sports streamed instantly. Kayo Sports was looking to create a unified database integrating internal and external sources of data, including customer behavior, preferences, profile information, and other interactions to provide a better experience across customer touchpoints. The company decided to […]

This is my architecture: Advertising analytics at scale for live events featuring Amazon Prime Video

In this episode of This Is My Architecture, Prime Video shows how they provide customized advertising at scale, and provides reporting/analytics on ad delivery. You’ll learn how Amazon Prime Video handles advertising for Thursday Night Football and other live events, providing analytics on ad delivery using AWS Elemental MediaTailor, AWS Lambda, Amazon Kinesis Data Streams, […]

How Disney built its streaming analytics pipeline on AWS

Video streaming is providing content creators direct data on consumer behavior like never before. However, without the proper pipeline from viewer to database, deriving insights about customer preferences and engagement can take days or weeks. In this session from the Strata Data Conference in San Jose in May 2018, Adam Ahringer, manager of software data […]

AWS Media & Entertainment at NAB 2018

NAB is the ultimate event for the media, entertainment, and technology industry with over 100,000 attendees from around the world coming to the Las Vegas Convention Center from April 9-12. And once again AWS will be present to showcase our latest releases to help media technologists work faster, smarter, and more efficiently. Machine learning and […]