AWS for M&E Blog

Category: Application Services

Cloud rendering using Pixar’s Tractor on AWS

Rendering is the process of converting 3D models into 2D images that can be displayed on screen and is a critical part of making almost any movie these days. Rendering is resource-intensive, requiring powerful computational processing. With 8K resolution coming online, the demand for compute resources for rendering is at an all-time high. When the […]

In this diagram, two types of feeds are processed. First, the live RTMP feed from the game court is processed by the media pipeline using AWS Elemental MediaLive and MediaConvert services to create video clips. Second, Hawk-Eye and statistical feeds are pushed into Amazon Kinesis streams. Lambda processes these events and stores them in Aurora Serverless Postgres database.

How Infosys reimagines the game of tennis using AWS

This post has been co-authored by Rohit Agnihotri, Chief Architect of Infosys Tennis Platform, and Satheesh Kumar, Principal Solutions Architect at AWS Infosys is a global leader in next-generation digital services and has developed innovative solutions to engage stakeholders in the sports ecosystem. Infosys is the official digital innovation partner for major tennis events like the […]

Case Study: Panasonic Avionics uses Amazon GuardDuty and AWS Security Hub for security and compliance

Panasonic Avionics is a leading supplier of in-flight entertainment and communications solutions for airlines. As demand increased for digitized solutions, the company faced a major obstacle: it wasn’t in the cloud. In need of a digital transformation that would allow Panasonic Avionics to securely migrate all its sensitive data to the cloud, the company approached AWS […]

Add live chat to your video streams with Amazon Interactive Video Service

Today, Amazon Interactive Video Service (Amazon IVS) introduced Amazon IVS Chat, a new feature that enables developers to build interactive experiences designed to scale alongside Amazon IVS live streams. The team at Amazon IVS understands the importance of live chat as a core part of social video. Alongside Timed Metadata, Amazon IVS Chat is a foundational technology […]

Inverleigh Media: content delivery on AWS

This post is co-authored by Guill le Roux​, General Manager – Digital at Inverleigh, Rob Spaits, Product Manager at Inverleigh, and Anshumali Sharma, Solutions Architect, AWS. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post.   Media consumption […]

BandLab welcomes users by the millions with AWS

Based in Singapore, BandLab supports musicians around the world with tools and inspiration to create, collaborate, and publish their compositions. Artists use its free cloud-based digital audio workstation (DAW) to record, edit, and mix music with easy-to-use, professional-grade tools. BandLab’s integrated social and streaming capabilities let its users share the creative process with millions of […]

Build a compelling eCommerce experience with Amazon Interactive Video Service

Introduction Amazon Interactive Video Service (Amazon IVS) makes creating live video streams simpler than ever. This means you can spend more time creating live content and features to inspire, engage, and entice viewers. Amazon IVS helps you build a compelling, interactive platform that goes beyond traditional eCommerce experiences. In this post, I show you how […]

Image showing AWS Content Analysis workflow

Introducing the AWS Content Analysis Solution

The AWS Content Analysis solution is a fully automated content-based video search engine. It quantifies video content using AI services from AWS for computer vision and speech analysis, then catalogs videos so users can browse video collections according to specified search criteria. This solution provides automation that can dramatically reduce the human involvement needed to catalog video archives for search.

How to use Amazon Rekognition video for product placement in video

How to use Amazon Rekognition Video for product placement in video

Product placement in video is not a new concept. In fact, the first occurrence is in 1927 when the first movie to win a Best Picture Oscar (Wings) has a scene where a chocolate bar is eaten, followed by a long close-up of the chocolate’s logo. Imagine if viewers in 1927 could right there and […]

FOX uses AWS to score with digital audiences for Super Bowl LIV

September 8, 2021: Amazon Elasticsearch Service has been renamed to Amazon OpenSearch Service. See details. The come-from-behind victory by the Kansas City Chiefs over the San Francisco 49ers in early February attracted an audience of 102 million viewers in the United States – including the largest ever streaming audience with 3.4 million viewers across a […]