AWS for M&E Blog
Category: Compute
Insys cloud video recorder: Launch a cloud-based DVR service on AWS
Authored by Piotr Czekała, Co-Founder and CTO of Insys Video Technologies. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. Governments, public agencies, educational institutions, and other non-media organizations have a need to stream live events and record […]
Luma Pictures Scales its render farm to the cloud with AWS for “Spider-Man: Far From Home”
Luma Pictures regularly contributes impressive visual effects for tentpole features, from superhero blockbusters and family-friendly fantasy to sci-fi thrillers, including recent films like “Once Upon a Time in Hollywood,” “Captain Marvel,” and “Jojo Rabbit.” Surprisingly, the studio is able to deliver this work with a modest headcount of roughly 200 artists across its Santa Monica headquarters […]
Detect silent audio tracks in VOD content with AWS Elemental MediaConvert
Introduction In file-based video processing workflows, content providers often standardize on the mezzanine file format used to share content with their customers and partners. When sharing video-on-demand (VOD) content, produced mezzanine files often have same number of audio tracks regardless of how many are in the actual content. For example, MXF media assets may be […]
AWS at “vETC | The Grand Convergence 2019”: Modern MAM & supply chain optimization for IMF
The Entertainment Technology Center at USC hosted “vETC | The Grand Convergence 2019: Innovation and Integration“, their 5th annual virtual conference covering emerging technologies and their impact on the M&E industry. Jack Wenzinger, AWS Partner Solutions Architects in the Media & Entertainment vertical, provided an overview of Media Asset Management and key factors to consider […]
Pac-12: campus cloud touchdown
This article originally appeared in FEED Magazine, Issue 13. Professional sports take top spot in US television viewing, but university level sports has an avid following that –given fierce university loyalties – can eclipse the pros. The Pacific-12 Conference, or Pac-12, is the university sports organization covering the western US, a region that contains some of […]
Your Call Football delivers real time, interactive sports experience with Mission and AWS
Your Call Football offers a wholly unique football experience where fans get to call plays in real time, then see them run on the field by real players. Given the inherent nature of the application, Your Call Football needed an infrastructure that could handle bursts of traffic from 100,000 concurrent users during the three hours each […]
AWS at SIGGRAPH 2019
At SIGGRAPH 2019, booth #1203, AWS Thinkbox will highlight a complete studio in the cloud workflow, including rendering, virtual workstation, and storage solutions that help creative studios iterate faster and take on more projects. SIGGRAPH is the premier event for computer graphics artists and professionals, drawing more than 16,000 attendees from around the world. With […]
Rocket Science VFX scales its render farm to the cloud
Organic growth has been a key focus for Toronto-based Rocket Science VFX from its inception more than 15 years ago. Since then, the visual effects studio has thoughtfully expanded its pool of artists to accommodate client needs while also providing a stable working environment. This measured approach, along with access to Amazon Elastic Compute Cloud (EC2) GPU […]
Amazon Web Services (AWS) supercharges conductor’s render scalability
Authored by Chris Bond – Founder, Thinkbox Software and Director Product Management, EC2 Artists and technologists working to create compelling content for visual effects (VFX) and animation projects are exploring cloud-based rendering if it isn’t already part of their workflow. Conductor is a secure, cloud-based service that studios can leverage to offload rendering and simulation […]
AWS for visual effects explained
Visual effects (VFX) help drive storytelling, whether through eye-catching intergalactic showdowns or subtle CGI that transports modern viewers to bygone eras and locations. VFX artists pour countless hours into crafting and perfecting shots, often iterating on data-heavy files up until the last minute before final export. Cloud-based technology removes many of the traditional physical and […]









