Category: Direct-to-Consumer & Streaming

As live video streaming becomes increasingly crucial for media and entertainment businesses, effective observability of your Amazon Web Services (AWS) Elemental MediaConnect (MediaConnect) resources is essential for maintaining reliable video transport. MediaConnect automatically provides useful operational metrics through Amazon CloudWatch, giving you immediate visibility into the performance of the service. However, there’s substantially valuable data […]

This blog is co-authored by Mark Osborn, Principal Software Engineer at CoStar Group. Seeking greater control over their video transcoding capabilities while reducing costs and enhancing quality for their customers, CoStar Group embarked on a transformative solution. Let’s dive into how CoStar brought their video transcoding and distribution backends in house using Amazon Web Services […]

As a top choice for video on demand (VOD) transcoding, Amazon Web Services (AWS) Elemental MediaConvert (MediaConvert) now offers volume-based discounts that automatically apply as your usage increases. The more minutes of media you process with MediaConvert, the less you pay for every minute of video output. Let’s explore how the new pricing model works and […]

Today’s streaming platforms handle both high-value media, like premium sports, and confidential information, such as enterprise video communications. This evolution requires that the underlying infrastructure be protected with enterprise-grade security. Streaming is now essential infrastructure for businesses far beyond traditional media. It powers critical operations across industries, including secure financial announcements, HIPAA-compliant telemedicine, global manufacturing […]

Your streaming content is taking off, viewership is soaring and ad revenue is increasing. However, the costs of monitoring all those streaming sessions, and remaining operational, are also increasing. Sound familiar? Streaming services face this challenge every day as they scale their server-side ad insertion (SSAI) streaming operations. We are excited to share how Amazon […]

When it comes to streaming, audiences have a wide selection at their fingertips. With so many options available to customers, a key differentiator when considering where to watch content is often the user experience. Prime Video continuously strives to provide the best streaming experience possible, from helping customers find the perfect movie (or the next […]

As the demand for live video streams grows rapidly, broadcasters and producers face significant complexity and cost challenges to make the content available for global, multi-lingual audiences. Live dubbing the audio track to another spoken language has traditionally been a highly manual process, which adds significant cost and complexity for producers. Thanks to the latest […]

Dynamic ad insertion for live sports is notoriously complex. Unlike video-on-demand (VOD), live event streams drive sustained viewer concurrency as fans tune in simultaneously, which can overwhelm the AdTech decisioning path. This impacts supply-side platform (SSP) and demand-side platform (DSP) interactions, programmatic insertions, and stitching, among other workflow aspects. Further complicating matters, ad breaks are […]

Managing encrypted Amazon Web Services (AWS) Elemental MediaConnect entitlements across AWS accounts can be challenging, particularly when dealing with secret strings and upstream changes. We will demonstrate, with code examples, how AWS Cloud Development Kit (AWS CDK) can be leveraged to create a pattern for securing the sharing of secret strings. It will also provide […]

In the first part of this series, Back to basics; Accessibility services for Media, we reviewed the accessibility services available for broadcast and streaming today. In this second part we plan look at how these accessibility requirements can be met using Amazon Web Services (AWS) Elemental Media Services. In many countries regulators require Broadcasters to […]