AWS for M&E Blog

Category: Storage

re:Invent 2021 releases and launches for M&E workloads

With more than 50 launches and announcements of new services and major features during AWS re:Invent 2021, the following is a tailored list of those most relevant for media and entertainment (M&E) workloads. Watch the full Adam Selipsky Keynote here for even more announcements and information. AWS Private 5G for on-set connectivity AWS Private 5G is […]

Newly announced Amazon S3 Glacier Instant Retrieval storage class—the lowest cost archive storage with milliseconds retrieval

Introduced at re:Invent 2021, Amazon S3 Glacier Instant Retrieval is a new Amazon Simple Storage Service (Amazon S3) Glacier storage class that provides cloud archival storage with milliseconds retrieval for media workloads. It is a cost-effective storage option for infrequently accessed media files that can be quickly retrieved when needed. Amazon S3 Glacier Instant Retrieval […]

Creative studio Taylor James breaks down boundaries with AWS

Global creative production studio Taylor James provides the artistic firepower behind mesmerizing short form content for some of the world’s most recognizable brands, including luxury automakers, consumer packaged goods, and technology companies. Embracing a multidisciplinary approach, the awarding-winning Taylor James team spans locations in New York, Los Angeles, London, and Mexico City, and draws from a […]

PLAYSENSE

Creative CG Studio PLAYSENSE Expands to the Cloud with AWS

After doubling its team over the past year, CG studio PLAYSENSE is working to continue expanding by leveraging Amazon Web Services (AWS) for cloud-based rendering, and preparing to move more of its pipeline to the cloud. Founded as part of The Agency of Wargaming, the studio’s award-winning work spans aesthetics and genres, such as the […]

Case Study: Discovery cuts playout cost by 61% and accelerates growth and innovation on AWS

Discovery, a global media company that delivers more than 8,000 hours of original programming in nearly 50 languages to 220 countries and territories each year, needed to innovate its playout system infrastructure. The cost and time required to upkeep the company’s on-premises software made it difficult to grow and innovate. Discovery reduced its on-premises server […]

AWS Media2Cloud helps Formula 1 migrate to the cloud and manage its growing asset library

Since its inception in 1950, Formula 1 (F1) has grown into a globally recognized brand with a massive library of images, audio, and video captured at Grand Prix racing events around the world. The abundance of media assets F1 captured over time are a challenge to store, manage, and use. Researchers, editors, and producers spent […]

Part 3: Live and VOD-to-Live HDR workflows on AWS

Part 1: Expanding the color gamut with HDR and AWS Elemental Part 2: HDR VOD workflows using AWS Elemental Server and AWS Elemental MediaConvert Part 3: Live and VOD-to-Live HDR workflows on AWS (this post) Introduction In this post, we focus on live content generated in real time, as well as file playout or VOD-to-live […]

Guest post: Electronic Arts modernizes data storage on Amazon S3

Electronic Arts (EA) is a global leader in digital interactive entertainment, best known for video games like FIFA, Madden, and Battlefield. The increasing scale and complexity of telemetry data over the years, along with data archiving and long-term backup needs, left them with an immense storage challenge. The company used AWS to solve their large […]

Case Study: Wynk Music reduces costs and time-to-market using AWS

Wynk Music is an audio streaming service under the Airtel Digital brand in India, with 72 million monthly active users. Wynk generates about 4 TB of data a day, including data around how long users are listening and what users are listening to, which soon led to complex data infrastructure and soaring compute costs. Using […]

Automatically compare two videos to find common content

Comparing two videos to determine what is common and what is different between them is useful in many ways. The ability to find common content across two video sources opens up a number of interesting possible applications, including: Searching third-party videos for unauthorized use of your content Monitoring a pair of video streams to ensure […]