RGI Fabric

RGI (Revenue Growth Intelligence) Fabric from HG Insights empowers B2B leaders and business analysts to accelerate decisive, impactful GTM actions. RGI Fabric provides a unified data repository featuring technographics, firmographics, spend data and buyer intent signals helping users prioritize target accounts, optimize campaigns, and accelerate revenue growth.

RGI Fabric Features Superior Data Sets:

Technology Installs - best in class technographics provides access to the world's most granular, in-depth understanding of the IT landscape. Includes the hardest to find behind-the-firewall products. Access the scope of product usage by applying the unique Intensity data filter to identify locations and extent of where it is deployed.

IT Spend Data - spend forecasting details how much companies will spend over the next 12 months for more than 140 spend categories including hardware, software, services and communications. Account-level granularity identifies spending data for individual accounts based on actual revenue potential. Market sizing provides a complete, accurate and detailed understanding of your market; our spend data rolls up from the account to market-level.

Full Funnel Intent Data - including lower funnel buyer intent from TrustRadius and upper funnel bitstream and topical intent.

AI Maturity - AI Maturity Index identifies where AI growth is accelerating with a view of AI-specific product adoption by company, locations where adoption is detected and the strength of these detections. Data Management Maturity detects data lake, data processing and data storage infrastructure usage, location, maturity and intensity that are commonly associated with AI growth and maturity. AI Intent identifies and scores company intent, down to the account locations and buying centers, based on buyer product research or evaluation activity as well as related AI intensity and maturity.

Contracts = GSI contract data including service lines, contract value, customer drivers and contract expiration. Competitive dynamics provides Insights into key system integrators influencing purchase decisions.

Buyer Centers - identifies product usage by location and specific department as well as the departments and company locations with decision makers who have purchasing power.

Cloud Consumption - provides granular view into cloud product adoption, application-level usage and use cases. Understand the wallet share of the cloud products a company has already deployed. Account level consumption offers visibility into cloud infrastructure at the geographic region. Cloud centricity identifies which Cloud providers are in the tech stack and intensity of their usage.

Key Topic Data - mention detection applies ML/NLP methods to analyze keywords mentioned within public-facing resources and correlate these findings against firmographic, technographic and product data to surface associated companies, locations and intensity.

Firmographics - core account data with comprehensive dataset containing key business attributes including revenue, employee count, industry, locations and corporate hierarchy relationships. Parent-child org hierarchies enabling account and territory mapping. Dynamic analytics ensures firmographic data is actively refreshed using company financial statements, publicly available data, surveys, government documents and external data.