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    Dovetail

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    Sold by: Dovetail 
    Deployed on AWS
    Dovetail is the first AI-first customer insights hub, helping thousands of teams build better products.

    Overview

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    Dovetail is the first AI-first customer insights hub, helping thousands of teams build better products. From user feedback and customer interviews to support tickets and sales calls, Dovetail automates end-to-end qualitative data analysis and insight discovery, enhances collaboration between teams, and drives action. Driven by ambition and innovation, the Dovetail team is customer-obsessed and on a mission to help the world improve the quality of every thing.

    For custom pricing, EULA, or a private contract, please contact AWS-Marketplace@dovetail.com , for a private offer.

    Highlights

    • Projects: Talk to customers, we'll do the rest. Turn customer conversations, docs, and user feedback into instant insights. Empower your org with customer knowledge to unlock infinite possibilities.
    • Channels: From overwhelming feedback to focus. Turn all your customer feedback into real-time insights with AI. Uncover trends and build products people love. Hear the voice of the customer.
    • Ask Dovetail: Ask Dovetail literally brings the voice of your customer directly to Slack and Microsoft Teams, giving you customer insights at the speed of AI.

    Details

    Delivery method

    Deployed on AWS

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    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (1)

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    Dimension
    Description
    Cost/12 months
    Enterprise
    Please reach out to AWS-Marketplace@dovetail.com for custom pricing.
    $100,000.00

    Additional usage costs (1)

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    The following dimensions are not included in the contract terms, which will be charged based on your usage.

    Dimension
    Cost/unit
    Overage above contracted amount.
    $0.01

    Vendor refund policy

    You will not be entitled to a refund of paid and outstanding fees.

    Custom pricing options

    Request a private offer to receive a custom quote.

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    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

    Content disclaimer

    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Resources

    Vendor resources

    Support

    Vendor support

    Find the answers you need to help leverage the full potential of Dovetail and start enabling your teams to build better products.

    You can contact support at support@dovetail.com . Support is available 24/7. We'll respond within 24 hours.

    You will have a dedicated customer success manager. The customer success team can be contacted at customersuccess@dovetail.com . Customer success is available from 7:00 a.m. to 7:00 p.m. US PST, Monday through Friday.

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

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    Customer reviews

    Ratings and reviews

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    154 external reviews
    Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
    Computer Software

    A good tool for managing feedback

    Reviewed on Sep 19, 2025
    Review provided by G2
    What do you like best about the product?
    A good organization tool to manage feedback
    What do you dislike about the product?
    Lacking advanced AI tools to automatically understand the conversations based on context.
    Lacking the actionable piece - I have the feedback now, then what
    What problems is the product solving and how is that benefiting you?
    User research and understanding customer pain points and feedback
    Financial Services

    A great tool that uncovers insights quickly

    Reviewed on Sep 17, 2025
    Review provided by G2
    What do you like best about the product?
    I really like the magic AI features. It really speeds up analysis and uncovers insights. It is very powerful and has a good degree of accuracy
    What do you dislike about the product?
    I do find the tagging quite tedious but I find it valuable when I have done it. I like the automatic tagging but find that it lacks some accuracy. The tagging of open-ended data from surveys is lacking and is a feature that is required (at the moment it is a mix of using a workaround and manual tagging)
    What problems is the product solving and how is that benefiting you?
    Speeds up analysis. Everything stored in one place. Removes need for note-taking during online interviews.
    Computer Software

    Great product!

    Reviewed on Aug 27, 2025
    Review provided by G2
    What do you like best about the product?
    We originally purchased Dovetail to help support consolidation of our User Research knowledge base. Over the past year, we've leaned into their other products (e.g., Channels) and have really expanded on the different use cases across our business leveraging Dovetail beyond Product Design.

    We've seamlessly integrated their products into our flow of work and the tools are easy to use.
    What do you dislike about the product?
    Dovetail should focus on their Professional Services at launch. There wasn't a ton of support to get the program up and running initially which caused a lot of work on us to figure out how to use the tool and how best to launch this for our team. Additional support there would've helped with early buy-in and adoption.
    What problems is the product solving and how is that benefiting you?
    Dovetail has helped us with consolidation of our user research, plus more recently assimilation of data sources across our business through our use of their Channels product.
    Design

    My team uses Dovetail as our research operations platform.

    Reviewed on Aug 27, 2025
    Review provided by G2
    What do you like best about the product?
    It's built to help us handle large datasets and easily share insights as well as letting our stakeholders search for nuggets of information via magic search feature.
    What do you dislike about the product?
    I'd like a more robust people database to store information about folks we've engaged with.
    What problems is the product solving and how is that benefiting you?
    Makes us more effecient synthisizing large datasets into sharable insights. Saves time creating the sharable insights and gives our stakeholders the ability to find their own insights.
    Computer Software

    Love it

    Reviewed on Aug 27, 2025
    Review provided by G2
    What do you like best about the product?
    Very powerful tool, I love the AI features, the ability to add different components into the project overview. I use it weekly, it is simple enough to use
    What do you dislike about the product?
    It can be difficult to get consistency within the team because Dovetail offers so many ways of doing different things
    What problems is the product solving and how is that benefiting you?
    ability to keep everything in one place, being able to add different components in write ups, searching between different projects
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