Sold by: WinPure
Deployed on AWS
WinPure Clean & Match Enterprise is an AI-powered data quality, deduplication and entity resolution platform that helps organisations cleanse, standardise, match and resolve records into trusted Golden Records. Designed for secure on-premises and private cloud deployments, it enables organisations to improve data quality, eliminate duplicates and build a trusted foundation for analytics, AI and digital transformation.
4.7
Overview
WinPure Clean & Match Enterprise is an enterprise AI-powered data quality, data matching and entity resolution platform that helps organisations profile, cleanse, standardise, verify, deduplicate and resolve data into trusted Golden Records. Built for government, healthcare, financial services and other regulated industries, WinPure enables organisations to improve data quality, eliminate duplicate records, establish a single source of truth and prepare trusted data for analytics, AI and digital transformation.
The platform combines data profiling, AI-assisted data cleansing (CleanAI™), advanced record linkage, explainable entity resolution (MatchAI™), Golden Record Identity™, survivorship, data quality reporting and workflow automation in a single no-code solution. All processing takes place within the customer's own AWS environment, ensuring sensitive data remains under the organisation's control while meeting security and compliance requirements.
WinPure is trusted by organisations worldwide to improve customer, citizen and organisational data, reduce operational costs, strengthen regulatory compliance and increase confidence in business-critical decisions. It is ideal for Customer 360, Master Data Management (MDM), CRM data quality, fraud prevention, identity resolution, single patient record initiatives and enterprise data governance.
Highlights
- AI-powered data quality, cleansing, matching and entity resolution in a single enterprise platform.
- Create trusted Golden Records by profiling, standardising, deduplicating and resolving customer, citizen and organisational data.
- Secure deployment within your own AWS environment with no-code automation, explainable matching and enterprise-grade governance.
Details
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Delivery method
Delivery option
64-bit (x86) Amazon Machine Image (AMI)
Latest version
Operating system
Win 2022
Deployed on AWS
New
Introducing multi-product solutions
You can now purchase comprehensive solutions tailored to use cases and industries.
Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing and entitlements for this product are managed through an external billing relationship between you and the vendor. You activate the product by supplying a license purchased outside of AWS Marketplace, while AWS provides the infrastructure required to launch the product. AWS Subscriptions have no end date and may be canceled any time. However, the cancellation won't affect the status of the external license.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Vendor refund policy
WinPure Clean & Match Enterprise is licensed on a Bring Your Own License (BYOL) basis. Customers are encouraged to evaluate the software before purchasing a production licence.
If you experience any technical issues or believe you are entitled to a refund, please contact our support team within 30 days of your AWS Marketplace purchase. Refund requests will be reviewed on a case-by-case basis in accordance with AWS Marketplace policies and applicable law.
Email: support@winpure.com
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
64-bit (x86) Amazon Machine Image (AMI)
Amazon Machine Image (AMI)
An AMI is a virtual image that provides the information required to launch an instance. Amazon EC2 (Elastic Compute Cloud) instances are virtual servers on which you can run your applications and workloads, offering varying combinations of CPU, memory, storage, and networking resources. You can launch as many instances from as many different AMIs as you need.
Version release notes
Added Insights & Recommendation™ onto Data Quality Insights - Learn all about it here https://winpure.com/data-quality-dashboard/ Added Match Explanation™ (How/Why) into Match AI - All Matches - Learn all about it here https://winpure.com/explainable-entity-resolution/ - Also added option in settings to switch on/off how/why Added Golden Records Identity™ onto MatchAI Fixed export to Excel error on Possible Duplicates & Possible Related
Additional details
Usage instructions
Launch a new EC2 instance using the WinPure Clean & Match Enterprise AMI. Connect to the instance using Remote Desktop (RDP) with the Administrator account. Retrieve the Administrator password from the EC2 console using your key pair. Log in to Windows and launch WinPure Clean & Match Enterprise from the Start Menu or Desktop shortcut. Activate your licence using the licence key provided by WinPure, or contact support@winpure.com to obtain an evaluation or production licence. Import your data (CSV, Excel, SQL Server, Oracle, MySQL, PostgreSQL and other supported sources) and begin profiling, cleansing, matching and entity resolution. For product documentation, installation guides and support, visit Support Email: support@winpure.com
Resources
Vendor resources
Support
Vendor support
WinPure provides enterprise technical support via email, online documentation and our customer support portal. Our support team assists with installation, configuration, licensing, product usage and troubleshooting. Standard business hours support is included with every licence, with priority support options available for enterprise customers. support@winpure.com https://winpure.com
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Customer reviews
Health, Wellness and Fitness
The Best Decision We Made for Our Data Migration
Reviewed on Oct 01, 2025
Review provided by G2
What do you like best about the product?
After completing a major CRM migration, we were invited to share our honest experience with WinPure
We tested several leading tools in the market, carefully evaluating each one for speed, accuracy, usability, and support. While some tools were good in one area, none offered the full package we needed — until we tried WinPure.
WinPure stands out as the most complete and reliable platform. The software is very fast, incredibly accurate at identifying duplicates and near-duplicates, and much easier to use than anything else we tested. What impressed us most was how intuitive the interface is; it doesn't require weeks of training just to get started. Within hours, we were able to run our first matching projects with confidence. Another key factor for us is security. As part of a large CRM migration, we were dealing with sensitive customer data, and WinPure provided the reassurance we needed with its secure, established platform. But perhaps the biggest difference-maker was the world-class support.
The WinPure team took the time to guide us through every stage of the process, offering hands-on training and answering all of our questions quickly and clearly. This gave our team the knowledge and confidence to handle even the most complex matching and cleaning tasks. Thanks to WinPure, our CRM migration was a success. We were able to clean and consolidate our data far more quickly and accurately than we expected, saving us time, money, and headaches.
If you’re looking for a data quality and matching solution that combines accuracy, speed, ease of use, security, and outstanding customer support, I can’t recommend WinPure enough. It’s by far the best platform we’ve used and it made all the difference for our project.
We tested several leading tools in the market, carefully evaluating each one for speed, accuracy, usability, and support. While some tools were good in one area, none offered the full package we needed — until we tried WinPure.
WinPure stands out as the most complete and reliable platform. The software is very fast, incredibly accurate at identifying duplicates and near-duplicates, and much easier to use than anything else we tested. What impressed us most was how intuitive the interface is; it doesn't require weeks of training just to get started. Within hours, we were able to run our first matching projects with confidence. Another key factor for us is security. As part of a large CRM migration, we were dealing with sensitive customer data, and WinPure provided the reassurance we needed with its secure, established platform. But perhaps the biggest difference-maker was the world-class support.
The WinPure team took the time to guide us through every stage of the process, offering hands-on training and answering all of our questions quickly and clearly. This gave our team the knowledge and confidence to handle even the most complex matching and cleaning tasks. Thanks to WinPure, our CRM migration was a success. We were able to clean and consolidate our data far more quickly and accurately than we expected, saving us time, money, and headaches.
If you’re looking for a data quality and matching solution that combines accuracy, speed, ease of use, security, and outstanding customer support, I can’t recommend WinPure enough. It’s by far the best platform we’ve used and it made all the difference for our project.
What do you dislike about the product?
There really isn’t much to dislike about this tool.
What problems is the product solving and how is that benefiting you?
Before using WinPure, our biggest challenge was dealing with duplicate and inconsistent data as part of a large CRM migration. We needed a solution that could quickly and accurately identify duplicates, clean messy records, and give us confidence that the data moving into our new CRM was complete, consistent, and reliable.
Wholesale
Super tool to match millions of products
Reviewed on Feb 02, 2024
Review provided by G2
What do you like best about the product?
The interface is user-friendly and intuitive.
WinPure team was very supportive in implementing the tool.
I like the ability to connect to databases.
WinPure team was very supportive in implementing the tool.
I like the ability to connect to databases.
What do you dislike about the product?
When using the fuzzy search, the computing time increases a lot.
What problems is the product solving and how is that benefiting you?
We use WinPure to match our product catalogues across subsidiaries
Events Services
Excellent software!
Reviewed on Jun 12, 2023
Review provided by G2
What do you like best about the product?
We have been using Winpure Clean & Match for many years now to keep our lists accurate and to compare data from different sources. It is so easy to use and yet so powerful that helps save hours and hours of manual efforts. I highly recommend this tool.
What do you dislike about the product?
There is nothing to criticise about this software.
What problems is the product solving and how is that benefiting you?
We use it to clean the data, deduplicate, and cross-match data.
Health, Wellness and Fitness
Best data matching and data cleansing tool
Reviewed on Jun 10, 2023
Review provided by G2
What do you like best about the product?
Easy to use tool but provides incredible results very quickly. We mainly use it for entity resolution (data matching) as it has the ability to find people who live at the same address but have been spelt incorrectly. Also a big shout to their support team which is seriously exceptional.
What do you dislike about the product?
Not really anything we disliked but we did find some of the online help not as helpful as it could be,but once we had our training everything came together very well.
What problems is the product solving and how is that benefiting you?
Automating the import of customer records from sql server and and matching them against our master database so to create a single master customer record across our entire organization. Also using address verification to correct all mailing address details.
Alexander G.
Excellent support!
Reviewed on Sep 07, 2022
Review provided by G2
What do you like best about the product?
The product support and ease of use are great. The support team is knowledgeable and easy to connect with.
What do you dislike about the product?
Have not used the software long enough to find a dislike.
What problems is the product solving and how is that benefiting you?
Shaves hours off of comparing data from different sources.