
Overview
Use Cases
Track and measure which topics, celebrities, political candidates/leaders, brands and locations are getting the most audience engagement in global online media. (Can be segmented by country, language, gender and other categories.)
Going beyond social media engagement, this data allows marketers, researchers and political campaigns to track and truly understand how much attention the global public is paying to
- Economic topics (e.g. inflation, unemployment, international trade, financial markets)
- Geopolitical topics (e.g. specific wars/crises, specific leaders)
- Contentious Political issues (e.g. environment, immigration, food prices)
- Different industries and/or companies
- Different locations/countries/cities
- Different types of products (e.g. travel, fashion, cars, real estate, crypto, musicians/influencers/celebrities, movies, iconic products such as the iPhone or luxury brands, EVs vs petrol cars)
The dataset can be supplemented with historical data to show where interest in a particular topic is fading or growing (e.g. "people in country X are getting less interested in inflation").
Metadata
| Description | Value |
|---|---|
| Data Format(s) | CSV, JSON or API access |
| Geographic coverage | Global |
| Historical coverage | 2012 to today |
| Universe coverage | Custom |
| Unique identifiers | Custom |
| Update frequency | Custom |
| Update time | Custom |
| File size range | Custom |
| Update Type | Custom |
| Data Source(s) | Custom |
| File size range | Custom |
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About Your Company
Echobox is a technology company that helps publishers save time and increase performance with newsletter and social media automation. (<www.echobox.com >)
Details
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Delivery details
AWS Data Exchange (ADX)
AWS Data Exchange is a service that helps AWS easily share and manage data entitlements from other organizations at scale.
Additional details
You will receive access to the following data sets.
Data set name | Type | Historical revisions | Future revisions | Sensitive information | Data dictionaries | Data samples |
|---|---|---|---|---|---|---|
Real-time global audience interest data: Track interest in different topics, celebrities, political candidates/leaders, brands and locations | Last 1 revisions | No future revisions | Not included | Not included |
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