This free sample contains Interest Scores for anonymized users with a high engagement and interest level in salty snack products in the last 30 days. Reach and target consumers currently showing intent to purchase based on their online behavior and activities.
ShareThis collects real-time online behavioral data and signals from over 180 billion consumer interactions each year. Then use best-in-class data science to enable timely and actionable insights into the wants and needs of consumers. Accelerate growth in CPG with our global consumer interest data.
How ShareThis Interest Scores Work
ShareThis uses NLP and machine learning technologies to extract the contextual meaning of websites and their contents. We capture relevant intent signals associated with specific CPG product categories and calculate an interest score for every user in our network based on their engagement with these web pages. Scores above 1 represent higher than average interest. It identifies highly-engaged users within a category or users more inclined to consider and purchase products in that category.
This is an anonymized sample containing a subset of the ShareThis Interest Scores dataset for Consumer Packaged Goods.
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This listing uses a single pricing dimension: Product Access (Units). Access is granted at no cost under a free model. There are no tiers, usage add-ons, or size-based options to compare. You get access to one audience segment that identifies online users showing above-average interest in salty snacks products. This segment can be activated programmatically for targeting across digital channels. Because pricing is free and structured around one access unit, there is no scaling logic or per-usage billing to plan around.
Top-of-mind questions for buyers
What does one unit of Product Access grant, and how is this audience segment counted?
One unit grants access to a single audience segment. This segment lists online users showing above-average interest in salty snacks products. You are not billed per user matched or per activation. Access covers the segment itself, which you can then push to targeting platforms.
How is this segment delivered and where can I activate it?
The segment activates programmatically across digital channels, including social, display, and connected TV. ShareThis builds these segments from real-time online behavior mapped to user interest. Once you have access, you deploy the segment through supported advertising platforms for targeting.
Does my cost change if the segment grows or I activate it more often?
No. Access is free and structured around one access unit. There is no per-usage metering, no overage charge, and no tier boundary to cross. Your cost stays the same regardless of segment size, activation frequency, or how many channels you target through.
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