Panzerotti

Every airline knows bot traffic inflates their Look-to-Book ratios and nobody can tell you by how much, or what it's costing. Panzerotti answers both questions. By establishing a cryptographically enforced session identity for every visitor using Proof-of-Work challenges and Branca token encryption, Panzerotti separates real user journeys from automated noise before traffic reaches your origin. The result is a clean data spine that feeds two outcomes simultaneously.

First, Commercial Intelligence: with bot traffic stripped out, you see true conversion funnels with per-endpoint drop-off, accurate demand signals for revenue management and pricing, real ancillary attach rates by route, device, and bundle type, and distribution cost intelligence you can actually trust. For airlines where ancillary revenue exceeds 40% of total revenue, even a 1% improvement in attach rates across tens of millions of passengers translates to eight-figure incremental revenue. Second, Yield Protection: Panzerotti surfaces the revenue impact of seat spinning, price scraping, and click fraud; quantifying what polluted traffic costs your business rather than simply blocking it. Your RMS sees real demand, not phantom bookings. Your marketing budget reaches real travelers, not bots.

Panzerotti deploys at the edge with no SDK, no JavaScript tag, and no application changes. A typical proof-of-concept runs four weeks on a subset of production traffic, establishing measurable baselines in week one. Post-POC pricing is performance-based, tied to quantifiable outcomes like L2B compression, infrastructure cost reduction, and conversion lift.

Built for direct-channel businesses where every search costs money and every session matters; airlines, travel, e-commerce, financial services, and ticketing platforms.