Overview
BlueOcean is the only agentic AI platform built specifically for marketers-combining proprietary data, adaptive agents, and intuitive dashboards to accelerate go-to-market and maximize impact.
Unlike generic copilots and LLMs, BlueOcean's multi-agent Spark™ framework is continuously trained on marketing-specific data and designed to act, adapt, and orchestrate across brand, product marketing, content, analyst, and partner ecosystems
With BlueOcean, marketing teams can:
* Measure brand health & competitive position with Track™
- Analyze and create high-impact content with Stories™
- Align cross-org strategy through custom scoring frameworks, dashboards, and next best action recommendations
BlueOcean ingests 3,000+ data points-business, strategic, and customer signals-annotated at the atomic level to deliver contextually relevant insights. The result: faster time to insight, more effective channel and creative investment, and measurable ROI across the marketing stack
BlueOcean gets teams up and running in days, at a fraction of the cost of alternatives-empowering marketers to unlock creativity, drive efficiency, and confidently make decisions that move the business forward.
Highlights
- BlueOcean is the only agentic AI platform built for marketers-uniting proprietary data, adaptive agents, and intuitive dashboards to accelerate go-to-market and drive measurable impact. Its multi-agent Spark™ framework acts and adapts across brand, content, and strategy. With tools like Track™ and Stories™, teams gain faster insights, better creative ROI, and cross-org alignment-up and running in days at a fraction of the cost.
Details
Introducing multi-product solutions
You can now purchase comprehensive solutions tailored to use cases and industries.
Features and programs
Financing for AWS Marketplace purchases
Pricing
Dimension | Description | Cost/12 months |
|---|---|---|
Enterprise Access | Applicable to organizations exceeding 1,000 employees. This license supports enterprises with substantial data environments and multi-layered workflows that can be orchestrated and enhanced through BlueOcean data integration framework.Base license includes 20 named users and 1 primary brand. Additional users or primary brands may be provisioned under a custom Enterprise Platform License Agreement.Custom onboarding will be developed in concert with the lead team and entire team. | $140,000.00 |
Commercial Access | Applicable to organizations with up to 100-999 employees, the Commercial License is ideal for established brands with growing data ecosystems and evolving workflows. BlueOcean enables these teams to streamline decision-making, enhance visibility, and augment existing marketing processes with contextual data intelligence.
Base license includes 10 named users and 1 primary brand. Additional users or brands may be added with additional product selections.
Custom onboarding will be developed collaboratively with the lead user group to ensure a smooth implementation and rapid time-to-value. | $65,000.00 |
SMB Platform Access | Applicable to organizations with up to 99 employees, the SMB is ideal for maturing brands with early data ecosystems and evolving workflows. BlueOcean becomes a core member of a small and growing team, unlocking each members capacity significantly when the ability to hire FTEs is constrained.
Base license includes 5 named users and 1 primary brand. Additional users or brands may be added with additional product selections.
Standard onboarding will be deployed with an emphasis on helping each team member achieve rapid time-to-value. | $30,000.00 |
Enterprise - Add Brand | An organization may have more than one primary brand. Example: "AWS" is a brand, "AWS Kiro" is a brand, "AWS Bedrock" is a brand, "AWS Gen AI" is a solution/brand. They would all be considered primary brands. If you have selected our enterprise or commercial platform access you can add additional primary brands with this product. Each new primary brand comes with 20 additional users. Please speak directly to BlueOcean regarding adding additional users. | $45,000.00 |
Commercial - Add Brand | An organization may have more than one primary brand. Example: "AWS" is a brand, "AWS Kiro" is a brand, "AWS Bedrock" is a brand, "AWS Gen AI" is a solution/brand. They would all be considered primary brands. If you have selected our enterprise or commercial platform access you can add additional primary brands with this product. Each new primary brand comes with 10 additional users. Please speak directly to BlueOcean regarding adding additional users. | $35,000.00 |
SMB - Add Brand | An organization may have more than one primary brand. Example: "AWS" is a brand, "AWS Kiro" is a brand, "AWS Bedrock" is a brand, "AWS Gen AI" is a solution/brand. They would all be considered primary brands. If you have selected our enterprise or commercial platform access you can add additional primary brands with this product. Each new primary brand comes with 5 additional users. Please speak directly to BlueOcean regarding adding additional users. | $15,000.00 |
Premium Data-LexisNexis | Priced by the number of users that will be "readers" of this data, BlueOcean is able to source premium news sources to augment your brand and competitors with the most robust news solution available. 10 readers are included with your selection. To add more readers, please add additional readers in the next product choice. | $100,000.00 |
LexisNexis - Add Readers | 10 additional readers/users who are able to view Lexis Nexis data | $12,500.00 |
Brand & Competitor Feed | MCP connection or Weekly flat file delivery of all of your data into an S3 bucket by competitive set. | $25,000.00 |
SSO - Setup | One time setup fee for SSO. | $2,500.00 |
Vendor refund policy
All BlueOcean subscriptions purchased through AWS Marketplace are non-refundable.
Annual subscription fees are billed upfront and are not eligible for prorated refunds or partial credits.
Cancellations may be made prior to renewal to avoid future charges.
For questions related to billing or subscription management, please contact customersuccess@blueocean.ai
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
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Vendor support
BlueOcean provides dedicated customer support to ensure seamless onboarding and sustained platform performance.
Customers will work directly with our Customer Success team for assistance with account setup, subscription management, configuration, integrations, and troubleshooting. Whether you have a question, encounter an issue, or need guidance on best practices, our team is committed to providing timely and effective support.
All support inquiries are managed via email, with priority given to critical issues based on impact severity.
Customer Support Email: customersuccess@blueocean.ai
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.