Overview
The Data Cloud implementation by ília on AWS unifies customer, marketing, sales, and operational data into a trusted, enterprise-grade source of truth. By consolidating structured and unstructured data across systems, organizations gain a real-time, 360º customer view that powers intelligent decision-making across every Salesforce Cloud.
The service includes data maturity assessment, architecture design, identity resolution strategy, data harmonization, governance framework definition, and activation planning. ília structures scalable data models aligned with business KPIs, ensuring consistency, compliance, and analytical readiness.
Through Salesforce Data Cloud capabilities — including segmentation, calculated insights, and real-time activation — organizations enable personalized engagement, predictive modeling, revenue intelligence, and cross-channel orchestration.
Leveraging AWS infrastructure, the solution ensures secure, high-performance processing at any scale, transforming fragmented information into actionable intelligence.
AWS Integration
Amazon S3 (data lake storage and ingestion layer) Amazon Redshift (advanced analytics and high-performance warehousing) AWS Lambda (real-time data processing and transformation) Amazon API Gateway (secure API-based integrations) Amazon EventBridge / SNS (event-driven data activation) AWS PrivateLink (private connectivity between Salesforce and AWS environments, where applicable) AWS KMS (encryption and key management) AWS Glue (data preparation and transformation, where applicable)
Plus MuleSoft connectivity to ERP, billing, catalog, marketing automation, identity, and legacy enterprise systems.
Zero Copy Architecture
Where applicable, ília enables Zero Copy data integration, allowing Salesforce Data Cloud to access AWS data sources (such as Amazon Redshift) without physically duplicating datasets. This approach: Reduces data replication costs Maintains governance and single data ownership Improves performance and freshness Simplifies compliance and auditability
Reference Architecture Unified data ingestion: AWS sources → Data Cloud Zero Copy analytics: Redshift ↔ Data Cloud Real-time activation: Data Cloud + EventBridge + Salesforce Clouds Enterprise integrations: MuleSoft + API Gateway Secure private connectivity: AWS PrivateLink
Highlights
- Unified 360° Customer Foundation: Federated data model that unifies customer, marketing, sales, and service data into a real-time single source of truth — enabling segmentation and insights without duplicating datasets.
- Zero Copy & Real-Time Activation: Activate insights where the data lives with Zero Copy architecture — no replication, no pipeline overhead, governance intact — delivering personalized journeys across all channels in real time.
- Enterprise-Grade AWS Performance: High-speed, secure, and scalable data processing powered by AWS, seamlessly integrated with Sales, Service, and Marketing Cloud for intelligent, cross-cloud activation.
Details
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Multiple options for support plans are available upon customer request. Email: hello@ilia.digital