Overview
Content Supply Chain helps pharmaceutical companies improve content effectiveness by automating high-quality metadata creation for promotional content.
Using advanced AI models, including AWS Bedrock, It enables marketing and medical teams to create intuitive taxonomies and standardize content tagging. This surpasses traditional manual methods in both accuracy and efficiency.
This precise tagging at scale, facilitated by AWS EventBridge for seamless event-driven processing, and the accompanying detailed descriptions enable a smooth flow of information between systems while reducing manual tagging efforts by 90%.
Content Supply Chain’s automated tagging saves time and increases accuracy by reducing manual errors. This improves operational efficiency and allows teams to focus on generating insights and enhancing their content effectiveness.
Highlights
- Intuitive taxonomy management: Creating and maintaining comprehensive taxonomies often requires specialized knowledge. Content Supply Chain allows customers to bring their existing taxonomy and work with the user to create a granular taxonomy definition.
- High-quality metadata and standardized tagging: Standardizing tagging efforts across geographic markets allows for consistent content analysis and the reuse of analytics, enabling valuable global insights.
- Scaling with accuracy: Content Supply Chain effectively scales tagging processes for pharmaceutical companies, bringing about significant cost savings. This not only makes content analytics more affordable but also ensures higher accuracy compared to manual tagging methods.
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