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244 reviews
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External reviews are not included in the AWS star rating for the product.


    Consulting

Clear Visitor Insights Made Simple

  • May 04, 2026
  • Review provided by G2

What do you like best about the product?
It gives me the basics of who is visiting my site and when.
What do you dislike about the product?
Sometimes, it is hard to integrate with certain landing page softwares.
What problems is the product solving and how is that benefiting you?
It solves the problem of knowing whether or not I am getting site traffic


    Abhinandan J.

Excellent Reporting with Zoho Analytics and Zoho Books Sync

  • April 30, 2026
  • Review provided by G2

What do you like best about the product?
EXCELLENT tool for all reporting purposes. We use Zoho Analytics to sync up our data with Zoho Books, and then to create our entire reporting system out of it.
It has helped me streamline vendor reporting, MIS reporting, taxation and compliances, management information, budgeting reporting etc.

The Zoho Analytics professional services team is also excellent and do a great job of creating custom reports.

The user interface can be slightly worked upon, and is not the best.
What do you dislike about the product?
- The user interface is not top-notch.
- It uses SQL for coding the backend data. It would be great if it can add AI features though which the user can directly vibe code instead of getting into the technicalities of SQL
What problems is the product solving and how is that benefiting you?
Zoho Analytics is solving all my reporting needs at speed and at a minimal cost.
My bookkeeping tool (Zoho Books) cannot give me MIS dashboards, vendor summary, GST/TDS compliance reports, etc, which is all getting solved by Zoho Analytics.
Excellent tool for any kind of reporting purposes. It also integrates with google sheets/ tally / many other databases.


    David L.

Seamless ZOHO-Wide Data Integration for an International Moving Company

  • April 28, 2026
  • Review provided by G2

What do you like best about the product?
the integration with all data across ZOHO
What do you dislike about the product?
some reports are not 100% accurate with data due to errors in input by users
What problems is the product solving and how is that benefiting you?
ability to review lead sources primarilly


    Marketing and Advertising

Handy Built-In Reports and Zoho Data Integration, but Limited Options

  • April 26, 2026
  • Review provided by G2

What do you like best about the product?
There are inbuilt basic reports that organisations can use directly. We can use data from other Zoho apps to turn into reports.
What do you dislike about the product?
The scope and options are limited. The UI/UX is boxy and basic.
What problems is the product solving and how is that benefiting you?
Some of our unique report requirements are being solved by Zoho Analytics right now. Earlier we were doing this manually, but after support from our Zoho partner for customised development, we have a direct report for it.


    Sushank M.

Intuitive Drag-and-Drop BI with a Powerful AI Assistant

  • April 08, 2026
  • Review provided by G2

What do you like best about the product?
It stands out for its intuitive drag-and-drop interface, the powerful AI assistant (Zia), and seamless integration with the Zoho ecosystem and third-party apps. It’s often used for making self-service BI accessible to non-technical users.
What do you dislike about the product?
I’ve experienced slow performance when working with large datasets, and the customization options feel limited compared to competitors. Data integration has also been challenging, the interface comes across as clunky, and customer support has been slow to respond.
What problems is the product solving and how is that benefiting you?
It provides better insights and more accurate reporting across all business units, with added depth and clarity for higher management.


    Anup K.

Easy Query Tables for Fast, Clear Graphs

  • February 19, 2026
  • Review provided by G2

What do you like best about the product?
Easy to create query table for creating graph
What do you dislike about the product?
every time you have to use "" for mentioning the column name
What problems is the product solving and how is that benefiting you?
Easily getting the zoho crm data in zoho analytics


    Financial Services

Easy Integrations, but a Complicated UI and Limited Dashboard Customization

  • February 17, 2026
  • Review provided by G2

What do you like best about the product?
The only thing to like is probably the ease of integrations and the price
What do you dislike about the product?
Everything. The UI, the unnecessarily complicated experience. The limitations of customizing the dashboard experience
What problems is the product solving and how is that benefiting you?
It is supposed to help build a dashboard of various platforms


    Mahesh K.

Nice BI Tool

  • February 04, 2026
  • Review provided by G2

What do you like best about the product?
Ease of use for zoho analytics is really good. Also documentation and support is very nice.
What do you dislike about the product?
Nothing as of now. Whatever part I've explored, there's a good amount of documentation hence I've not stuck anywhere so far. I'm yet to explore limits.
What problems is the product solving and how is that benefiting you?
Ease of Use is really good. I'm creating dashboards for investor to identify specific points to improve business efficiency. This usecase is fulfilled really nicely by zia.


    Hospitality

Easy Dashboards with Powerful Visualizations and Flexible Sharing

  • January 14, 2026
  • Review provided by G2

What do you like best about the product?
easy dashboard creation, drag and drop reporting, good data connectors, handles large datasets well, strong visualization options, flexible sharing and permissions
What do you dislike about the product?
steep learning curve for advanced use, complex formulas and SQL, occasional performance lag, limited chart customization, UI feels dated in some areas
What problems is the product solving and how is that benefiting you?
centralized reporting across data sources, faster insights from dashboards, reduced manual reporting work, better data visibility, self-service analytics for teams, improved decision making


    Machinery

Excited to try it for the first time

  • December 22, 2025
  • Review provided by G2

What do you like best about the product?
I'm just going to try it, since it was activated by a previous administrator and wasn't used fully.
What do you dislike about the product?
I'm just going to try it, since it was activated by a previous administrator and wasn't used fully.
What problems is the product solving and how is that benefiting you?
I'm just going to try it, since it had been activated by a previous administrator and was not used completely.