AWS for M&E Blog
AWS showcases innovation in media and entertainment with cloud and generative AI at NAB 2025
Thousands of media and entertainment (M&E) visionaries, technologists, and storytellers will soon gather in Las Vegas for the annual NAB Show from April 5-9, 2025. Amazon Web Services (AWS) will put attendees in the driver’s seat with immersive demos and thoughtful insights shaping the future of the industry, from generative AI to live cloud production. […]
re:Invent 2024 spotlights innovations in Media, Entertainment, and Sports
AWS re:Invent, the biggest Amazon Web Services (AWS) event of the year, is almost here! Attendees will hear from AWS leaders about the latest cloud and generative artificial intelligence (AI) innovations during keynotes throughout the event. They’ll also have the opportunity to dive deep with AWS subject matter experts, customers, and partners in breakout sessions […]
M&E and Sports at re:Invent 2023
From the Rec Center at Mandalay Bay to the AWS for Industries Pavilion at the Venetian, the influence of Media & Entertainment (M&E), and Sports was readily apparent at AWS re:Invent 2023. Held November 27 – December 1 in Las Vegas, the annual AWS event welcomed attendees from around the world to learn from AWS […]
AWS to showcase transformative M&E cloud solutions at IBC 2023
Demonstrations, customer presentations, and a variety of panel discussions illustrate the power of the cloud in creating, delivering, and monetizing compelling content experiences As professionals across the global media and entertainment (M&E) industry prepare for the annual International Broadcasting Convention (IBC) 2023 in Amsterdam September 15–18, Amazon Web Services (AWS) is unveiling an exciting lineup […]
“Avatar: The Way of Water” and the future of filmmaking
Producer Jon Landau and Wētā FX Executive VFX Producer David Conley highlight the growing role of cloud in content production Epic sci-fi action feature “Avatar: The Way of Water” is the culmination of nearly a decade of technology development for ambitious storytelling. Directed by James Cameron, the highly anticipated sequel to the 2009-billion-dollar blockbuster “Avatar” […]
Netflix supports VFX companies onboard to the cloud, with AWS as key provider
The imaginative characters and settings from Netflix-original content like “Stranger Things,” “Bridgerton,” “Slumberland,” “The Adam Project,” and beyond couldn’t be brought to life for audiences worldwide without visual effects (VFX) and animation behind the scenes. Creating standout imagery for these projects and others requires substantial artistic talent, for which the streamer has acquired established VFX […]
AWS showcases content production in the cloud at SIGGRAPH 2022
The annual SIGGRAPH conference reconvenes in Vancouver August 8-11 for the first time in two years and we couldn’t be more excited to connect with colleagues and friends from around the world to celebrate the state of the art in computer graphics, animation, virtual production, and visual effects. Join us to learn about the latest […]
Pop Family Entertainment previews Being Betty Flood at AWS re:Invent 2021
Innovative production workflow of magical animated feature includes Amazon Nimble Studio and Epic Games’ Unreal Engine Sydney-based production company Pop Family Entertainment creates content that spans genres and audiences, appealing to all ages with documentaries, live action drama, animated comedy, and everything in between. At Amazon Web Services (AWS) re:Invent 2021, Pop Family Entertainment COO […]
Amazon Nimble Studio: The story so far
AWS invested in content creators in a big way in 2021 when it launched Amazon Nimble Studio, a new service that empowers creative studios to produce visual effects, animation, and interactive content from storyboard sketch to final deliverable, entirely in the cloud. With over 50 AWS services under the hood, Nimble Studio helps content creation professionals […]
Skidmore, Owings & Merrill (SOM) goes all-in on the cloud in pioneering move for dynamic scalability
What do Hollywood blockbusters and one of the world’s most prestigious global architecture, interior design, urban planning, and engineering firms share in common? Turns out, quite a bit, and not just because it designed the Walt Disney Company’s Manhattan headquarters. From One World Trade Center in New York to Dubai’s Burj Khalifa, the portfolio of […]









