AWS for M&E Blog

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Snap’s Camera Kit streamlines the development process for creating AR enhanced live streaming experiences through an Amazon IVS integration

A new Amazon IVS integration makes it possible to enhance live streaming experiences with Snap AR Augmented reality (AR) is transforming modern communication, with over 250 million Snapchatters using augmented reality to communicate with their friends every day on average. Even more telling, around 75 percent of the global population and nearly all smartphone users […]

Snap Lens applied using the Amazon IVS Broadcast SDK for Web

Unlocking creator expressions to enhance live streaming experiences with Amazon IVS and Snap’s Camera Kit AR SDK

This blog post was co-authored by Ankit Baphna (Partner Engineer), Arash Pessian (Partner Engineer), Brooke DeWitt (Senior Product Strategy & Product Marketing Manager), and Michael Mase (Partner Engineer) at Snap. Introduction Live streaming has revolutionized the way we connect, share, and consume content. From gaming to shopping, fitness to education, live stream creators have become […]

How serverless services help M&E companies gain a strategic advantage in a competitive market

The media and entertainment (M&E) industry has evolved with the digitization of content, proliferation of platforms, changes in the way media is consumed, emergence of user generated content, and globalization. These changes are fueled by and fuel consumer behavior and expectations. Those who were once happy to just record a live telecast of a show […]

Image of indoor ice hockey rink with full crowd

IMT builds a modern infrastructure for the Seattle Kraken in time for game day

When the National Hockey League (NHL) announced its expansion into Seattle, local hockey fans were excited to get the chance to root for their first home team. The newly formed Seattle Kraken (Kraken) knew they had a unique chance to build a foundation for decades of fan engagement as they prepared for the 2021­–2022 season. […]

AWS for Media & Entertainment – Helping customers reinvent the industry with purpose-built services, solutions, and partners

Media and entertainment customers face industry-wide transformation, with companies reinventing how they create content, optimize media supply chains, and compete for audience attention across streaming, broadcast, and direct-to-consumer platforms. Industry leaders such as Netflix, FORMULA 1, Discovery, and Disney use the cloud to pioneer new ways to entertain—launching new streaming services, expanding their content catalogs, […]

Connecting OBS Studio to AWS Media Services in the Cloud

In this second installment of a five-part blog series, you are learning how to configure and connect various encoders to AWS Media Services. AWS Media Services enable you to deliver highly scalable over-the-top (OTT) video experiences to customers. In order to stream a live channel or event, video signals from a camera or other source […]

Connecting AWS Elemental Live on-premises to AWS Media Services in the cloud

AWS Media Services enable you to deliver highly scalable over-the-top (OTT) video experiences to your customers. In order to stream a live channel or event, video signals from cameras must first be encoded before they can be sent to the cloud for further processing, packaging, and delivery. This starts with a camera, and software and […]

FOX uses AWS to score with digital audiences for Super Bowl LIV

September 8, 2021: Amazon Elasticsearch Service has been renamed to Amazon OpenSearch Service. See details. The come-from-behind victory by the Kansas City Chiefs over the San Francisco 49ers in early February attracted an audience of 102 million viewers in the United States – including the largest ever streaming audience with 3.4 million viewers across a […]

FAQs about live streaming on AWS: How much does live streaming cost on AWS?

How Much Does Live Streaming Cost on AWS? Update This blog post has been updated since it was first published on August 8, 2018. Effective May 17th, 2019, AWS Elemental MediaPackage announced a significant reduction in pricing for live channel ingest, and origination and packaging. All of the costs below have been revised based on […]

Introducing Media2Cloud: A serverless framework for media archive ingest to the cloud

The launch of our new Media2Cloud solution is an example of how serverless can reinvent ingest workflows and simplify the process of placing video content under management in AWS, and more importantly, back in the control of the content owner. The following document outlines the issues with managing large scale video content on-premise and how […]