AWS for M&E Blog

Predicting what fans are going to watch in December, now. What is the NFL up to with AWS and how does it work? In just three months, National Football League (NFL) schedule makers methodically build an exciting 18 week 272-game schedule spanning 576 possible game windows. How do they do it? We caught up with […]

Bundesliga, Germany’s premier national football league, uses artificial intelligence (AI), machine learning (ML), analytics, compute, database, and storage services from Amazon Web Services (AWS) to deliver real-time statistics that improve insights into game strategy and outcomes, and recommend personalized content for fans and partners across  several channels. Alexander Altenhofen, Bundesliga’s Director of Product & Technology, […]

This blog was co-authored by P. Andrew Keenan and Donavan Prieur, Felix & Paul Studios, Nadeem Shaik,  Futuralis, and Hamdy Eed, AWS. Live streaming in multiple formats to multiple device types can be challenging and time consuming when building a global content delivery system. In this post, we look at how to reduce complexity and […]

This blog is co-authored by Igor Oreper and James Varndell, Bitmovin, and Anthony Vu and Kayla Jing, AWS. Overview Capturing and retaining the attention of viewers is a growing challenge for content distributors. Investing in interactive content can keep more viewers engaged for longer; however, this additional investment may not pay off if viewers experience […]

Many organizations in the Media and Entertainment (M&E) industry use Amazon Web Services (AWS) to reinvent their media workloads in the cloud. At the 100th Anniversary NAB Show 2023 in Las Vegas, AWS Partners showcased solutions addressing the entire direct-to-consumer cycle. Following are some highlights that AWS M&E Partners demonstrated during the show. Accedo showcased […]

Amazon Web Services (AWS) has announced AWS Thinkbox Deadline release 10.2.1 that includes the addition of AWS multi-regional support to the Spot Event Plugin, which allows Deadline customers to easily scale rendering by launching and managing Spot Fleets in multiple AWS regions from a single Spot Event Plugin. Introduction In order to leverage the elasticity […]

This post is authored by Patrick Ward, Head of Research and Analytics, Seattle, Seahawks and Dan Skutt, Database Administrator, Seattle Seahawks. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. Introduction The National Football League (NFL) is the […]

How the Seattle Seahawks use technology from AWS to take the guesswork out of draft season and unlock game winning strategies year round. What’s one of the secrets to building a successful National Football League (NFL) draft class? Believe it or not, the answer lies not just on the field of play but in harnessing […]

The National Association of Broadcasters Show (NAB) 2023 may be winding down, but the technological advancements on display at the show this year will continue to spur conversation for months to come. Cloud-based innovation in media and entertainment (M&E) was top of mind across the Las Vegas Convention Center halls, and especially at the Amazon […]

Recognizing the individuals, organizations, and innovative products/services promoting conservation and reusability of natural resources and fostering economic and social development, the first-ever Excellence in Sustainability Awards were handed out yesterday during the 2023 National Association of Broadcasters Show (NAB) in Las Vegas, NV. A proud partner of the event and a company dedicated to net-zero […]