ClearView Social uses Amazon Comprehend to measure the impact of social sharing

ClearView Social enables a company’s employees to share social content via Twitter, LinkedIn and other social networks with a single click. To eliminate the reliance on manual tagging, ClearView Social turned to Amazon Comprehend to find insights and relationships in text. Learn more >>


Hotels.com is a leading global lodging brand operating 90 localized websites in 41 languages.

“Providing locally relevant personalized travel experiences is the goal at Hotels.com. Hence helping our customers find the right experience is crucial. Amazon Comprehend helps us analyze the key sentiments, objects, and geos in our 30 million plus reviews & testimonies. Now we are able to discover new insights into the unique experiences available at each property, so our customers can make the best decision possible for their travel.”

– Matt Fryer, VP and Chief Data Science Officer of Hotels.com and Expedia Affiliate Network

Washington Post logo

The Washington Post is an American daily newspaper published in Washington, D.C.

“The Post strives to give its nearly 100 million readers the best experience possible and relevant content recommendations are a key part of that mission. With Amazon Comprehend, we can leverage the continuously-trained NLP capabilities like Keyphrase and Topic API to potentially allow us to provide even better content personalization, SEO, and ad targeting capabilities.”

– Dr. Sam Han (PhD), Director of Data Science at The Washington Post


Infor is an enterprise software provider and strategic technology partner for more than 90,000 organizations worldwide.

“Building intelligent applications to help customers drive their businesses is our entire focus. Amazon Comprehend allows us to analyze unstructured text within search, chat, and documents to understand intent and sentiment. This capability enables us to train our Coleman AI skillset, and also provide a truly focused and tailored search experience for our customers.”

– Manjunath Ganimasty, V.P. Software Development with Infor


Elementum is an online platform that unifies procurement, logistics, manufacturing, and inventory operations in real time.

"Natural language processing (NLP) is hard. We've looked at everything from closed to open source solutions to analyze and make sense of our data, but couldn't find a practical solution that would allow us to stay agile, scalable, and cost-effective as it relates to NLP. Amazon Comprehend’s continuously-trained model allows us to focus on our business and innovate in Supply Chain Management (SCM)”

– Minh Chau, Head of Engineering at Elementum


ClearView Social provides a one-click social media sharing tool to increase employee engagement.

We use Amazon Comprehend to read an article and extract topics, which are automatically tagged using machine learning. Amazon Comprehend tags entities with the highest confidence and enables us to make more accurate earned media estimates to really determine ROI from social. We used to see earned media value as a very rough estimate, but not anymore.

– Bill Boulden, CTO, ClearView Social


Isentia is a media intelligence and data technology company which provides monitoring, insight and content tools.

“The insight that lies in unstructured text - blogs, social media posts and comments, provides an enormous resource for businesses. This intelligence can be used by our clients to better connect with their customers. For Isentia, using Amazon Comprehend in conjunction with the diverse range of AWS analytics services has enabled us to provide rich information to our clients who can, in turn, develop tailored messages that resonate with customers and deliver results.”

– Andrea Walsh, CIO, Isentia

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