Treasure AI Suites turn unified customer context into personalized engagement across every channel - powered by real-time signals, ready to run. Five specialized AI Suites - Engagement, Personalization, Creative, Paid Media, and Service - deliver autonomous execution for marketers, from audience discovery to campaign optimization, all orchestrated through Treasure AI Studio. Built on Treasure Data CDP with a persistent, real-time customer identity across every touchpoint, every action is grounded in a complete customer view. Trusted by global brands including Nestle, PMI, and Nordstrom.
Marketers are bottlenecked by disconnected tools, manual workflows, and fragmented customer data. Treasure AI Suites solve this with five specialized AI agent collections - Engagement, Personalization, Creative, Paid Media, and Service - that compress the path from insight to action from days to minutes.
Each Suite is built on Treasure Data CDP, grounded in a persistent, real-time customer identity that unifies behavior, consent, and journey state across every touchpoint. AI agents autonomously discover high-value segments, generate on-brand creative, orchestrate cross-channel campaigns, and optimize continuously all within human-defined guardrails.
Composable by design, Treasure AI Suites interoperate with your existing data warehouse, channels, and martech stack rather than replacing them. Enterprise-grade governance includes CSA STAR for AI Level 1 and TRUSTe Responsible AI Certification, with SOC 2, GDPR, and CCPA compliance.
Highlights
Five AI Suites, One Unified Platform - Treasure AI Suites deliver specialized AI agents for every marketing function: Engagement for multi-channel orchestration, Personalization for real-time 1:1 experiences, Creative for on-brand content generation, Paid Media for cross-channel ROI optimization, Service for sales/support enablement. All five Suites are orchestrated through Treasure AI Studio, grounded in persistent customer context, so teams go from audience discovery to live campaign in hours.
Enterprise Governance with Responsible AI Certification Deploy AI agents with lifecycle governance, hallucination prevention, and compliance built in - not bolted on. All agent actions surface for human review before execution. Certified CSA STAR for AI Level 1 and TRUSTe Responsible AI, with SOC 2, GDPR, and CCPA compliance. Composable architecture interoperates with your existing data warehouse and martech stack rather than creating another closed ecosystem.
Proven ROI with Transparent Pricing - Early adopters compress segment-to-launch from 5 business days to under 8 hours with 23% campaign conversion lift. Nestle reports unified data and more connected consumer experiences across brands. Fixed annual licensing per Suite with consumption-based CDP pricing - no opaque bundling or lock-in. Trade-up incentives available: up to 24 months free when replacing existing ESP/CEP platforms.
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
This listing uses a contract model with two pricing dimensions. The Treasure AI Suites dimension gives you access to the platform through an annual license. Your subscription covers unified customer data, AI marketing suites, and the conversational workspace. The Additional Usage dimension covers overage and extra consumption beyond what your Order Form specifies. Both are measured in Units. The base access dimension is your committed spend. The usage dimension applies only when you exceed the agreed amount. Consumption is tracked and can apply across the AI applications. Together, these dimensions separate your committed platform access from any variable usage above that commitment.
Top-of-mind questions for buyers
What is measured by the Units in each dimension?
Units track your covered access and consumption. The platform measures value by customer profiles and behavioral events, not query volume or processing power. A profile-plus-behavior unit is calculated daily from your production dataset. AI actions, conversations, and automations draw from a shared credit pool tracked monthly.
What happens to cost when I use more than my committed amount?
Your base access dimension covers what your Order Form specifies. When consumption goes beyond that committed amount, the Additional Usage dimension applies as overage. Consumption is tracked monthly and can be used across any AI Suite, drawing from a shared credit pool for unified billing.
Do I need to purchase everything, or can I select specific capabilities?
You purchase the platform through the base access dimension, then add the AI Suites your use cases need. There is no requirement to buy all five suites. Each suite carries a fixed annual license covering installation, activation, and standard support, plus consumption-based credits for real-time features.
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Treasure AI support resources are available via the email below:
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Treasure Data CDP is the composable, AI-native customer data platform that unifies data, applies intelligence, and powers autonomous marketing execution at enterprise scale. Built on an always-on, evolving understanding of each customer identity, behavior, consent, and journey state - it enables real-time segmentation, journey orchestration, and cross-channel activation. Unlike legacy CDPs that bolt on AI, Treasure Data CDP is built natively for autonomous execution with governed AI agents, keeping humans in the loop. Trusted by 80+ Global 2000 brands managing 2B+ profiles worldwide.
Treasure AI Studio is a conversational AI-native workspace that lets teams explore customer data, build segments, design journeys, and launch campaigns using natural language - no coding required. As the central interface to Treasure AI's Agentic Experience Platform, Studio connects users to AI agents across web, desktop, mobile, and CLI. Over 30 pre-built skills compress tasks that once took months into minutes. Every AI decision is transparent and reviewable, keeping humans in control of high-impact actions.
Robust Multi-Layer Data Workflow with Powerful Audience Segmentation
Reviewed on Jun 10, 2026
Review provided by G2
What do you like best about the product?
We work with several layers, including pre_Src, Source, staging, unification, and the golden layer. At the end, there is also an Audience layer where we can create segments.
What do you dislike about the product?
The audience layer only shows email addresses after I create a segment. I should be able to view more attributes as well, not just emails.
What problems is the product solving and how is that benefiting you?
In our scenario, Treasure Data helps us bring in data from various sources, transform it through to the final layer, and then create business-specific segments.
Information Technology and Services
Seamless Multi-Channel Data Integration with Real-Time 360° Profiles
Reviewed on Jan 29, 2026
Review provided by G2
What do you like best about the product?
Integrates data from multiple channels seamlessly, almost realtime for web activities. Provides activation and segmentation flows makes marketing operations job easy while giving 360 view of the profiles.
What do you dislike about the product?
Journey builder needs some maturity to make it easy to use for general users.
What problems is the product solving and how is that benefiting you?
Combine account data from Salesforce instances B2B and B2C and provide unified view and enrich it further with web activity for realtime segments and activation.
Consumer Goods
Great CDP for Unified Data and Analytics
Reviewed on Jan 16, 2026
Review provided by G2
What do you like best about the product?
Strong analytics capabilities and flexible integration ecosystem.
What do you dislike about the product?
Not as user-friendly unless you have technical expertise.
What problems is the product solving and how is that benefiting you?
Helping to unify customer profiles and segment activation across channels.
Information Technology and Services
Unified Customer Profiles Made Easy, But SQL Skills Needed
Reviewed on Jan 12, 2026
Review provided by G2
What do you like best about the product?
Treasure Data excels at bringing data together from many sources, websites, apps, CRM, support systems, mobile, IoT, etc., into one unified customer profile without requiring a massive engineering team.
What do you dislike about the product?
SQL knowledge is essential for advanced segmentation, transformations, and queries.
What problems is the product solving and how is that benefiting you?
Unifying customer data in one coustomer profile.
Brenda M.
Data Unification for Better Personalization
Reviewed on Jan 11, 2026
Review provided by G2
What do you like best about the product?
I like how Treasure Data Customer Data Platform unifies my customers' data in one place. This allows me to easily view each customer's history and helps to segment audiences and personalize experiences in real time. I find this ability to unify data valuable, as it enhances personalization.
What do you dislike about the product?
It could be simpler for beginners and have a more intuitive interface. At first, it was a bit difficult to set up.
What problems is the product solving and how is that benefiting you?
Unify customer data, allow audience segmentation, and personalize experiences in real-time, solving data issues and improving personalization.