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    Treasure Data AI Marketing Cloud

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    Treasure Data AI Marketing Cloud combines unified customer data with intelligent engagement capabilities, giving marketers one trusted platform to create, automate, and measure personalized email and cross-channel campaigns. It helps teams move faster, improve relevance, and prove ROI with enterprise-grade security and transparency.

    Overview

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    The Treasure Data AI Marketing Cloud helps marketing teams turn customer data into meaningful engagement, with email as the center of the experience. It combines two core capabilities:

    Unified Data Foundation: Connects all customer data into one secure, privacy-compliant profile so marketers can segment audiences accurately and act on real insights instead of assumptions.

    Intelligent Engagement: Provides a single workspace for creating, personalizing, and delivering email campaigns that respond to customer behavior in real time. Campaigns can be automated, tested, and optimized continuously to improve performance and retention.

    AI capabilities are available but not required. Teams can start with traditional segmentation and rule-based campaigns, then activate AI-powered features for personalization, optimization, and next best actions when ready.

    Every message is powered by trusted data and guided by insight, helping marketers understand when to reach out, what to say, and how to measure results. From newsletters and promotions to triggered lifecycle journeys, Treasure Data helps teams deliver relevant, compliant, and high-performing email experiences at scale.

    Highlights

    • Treasure Data connects all first, second, and third-party data into a single, accurate profile for each customer, giving marketers the clarity to act on real insights instead of assumptions.
    • Marketers can choose to apply AI to predict customer behavior and recommend next best actions such as next best product or next best offer - or continue using manual segmentation and rule-based logic until they are ready to scale automation.
    • Create and automate cross-channel campaigns that respond instantly to customer actions, ensuring every interaction is relevant and timely.

    Details

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    Features and programs

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    Pricing

    Treasure Data AI Marketing Cloud

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    Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (1)

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    Dimension
    Description
    Cost/12 months
    Treasure Data AI Marketing Cloud
    Access to the Treasure Data platform
    $90,000.00

    Additional usage costs (1)

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    The following dimensions are not included in the contract terms, which will be charged based on your usage.

    Dimension
    Description
    Cost/unit
    Additional Usage
    Additional Usage and Overage as defined on the Order Form
    $1.00

    Vendor refund policy

    All fees are non-cancellable and non-refundable except as required by law.

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    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Resources

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    Support

    Vendor support

    Treasure Data support resources are available via the email below: support@treasure-data.com 

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

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