Sold by: Factori Technologies Pte. Ltd.
Deployed on AWS
We provide high-quality persistent mobility data from our partnered mobile apps & SDKs and this data feed is aggregated from multiple data sources globally and is delivered as a daily feed. All data is collected and anonymized with clear consent and terms of usage.
Overview
Mobility/Location data is gathered from location-aware mobile apps using an SDK-based implementation. All users explicitly consent to allow location data sharing using a clear opt-in process for our use cases and are given clear opt-out options. Factori ingests, cleans, validates, and exports all location data signals to ensure only the highest quality of data is made available for analysis.
Record Count:90 Billion+ Capturing Frequency: Once per Event Delivering Frequency: Once per Day Updated: Daily
Mobility Data Reach: Our data reach represents the total number of counts available within various categories and comprises attributes such as country location, MAU, DAU & Monthly Location Pings.
Data Export Methodology: Since we collect data dynamically, we provide the most updated data and insights via a best-suited interval (daily/weekly/monthly/quarterly).
Use Cases: Consumer Insight: Gain a comprehensive 360-degree perspective of the customer to spot behavioral changes, analyze trends and predict business outcomes. Market Intelligence: Study various market areas, the proximity of points or interests, and the competitive landscape. Advertising: Create campaigns and customize your messaging depending on your target audience's online and offline activity. Retail Analytics Analyze footfall trends in various locations and gain understanding of customer personas.
Details
Delivery method
Deployed on AWS
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Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
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Dimension | Description | Cost/12 months |
|---|---|---|
Product Access | Dimension that grants access to the product for subscribers. | $96,000.00 |
Dimensions summary
This listing uses a contract pricing model with one dimension: Product Access (Units). You buy access to the foot traffic dataset for your committed term, and the unit count sets how much access you subscribe to. There are no separate tiers or instance sizes to compare. Pricing scales with the number of units you purchase under the contract. The dataset delivers aggregated, privacy-safe foot traffic signals with one year of history, accessible through methods like API, cloud delivery, or query interfaces.
Top-of-mind questions for buyers
A unit grants subscriber access to the aggregated foot traffic dataset with one year of history. You can access it through a REST API returning JSON, cloud-to-cloud delivery into a data warehouse, an MCP server for natural-language queries, or a conversational analyst interface.
The data is aggregated and anonymized, never device-level or identifiable. Signals resolve to a hexagonal geographic grid. Each location can hold up to 30 records based on combinations of day of week and part of day, covering footfall counts, dwell time, visitor origins, and age or gender ratios.
The dataset can update on a recurring cadence. Common refresh options include daily, weekly, monthly, or custom schedules, depending on market, source availability, and use case. In major markets the underlying grid refreshes every 24 to 48 hours.
factori.ai+3
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Delivery details
AWS Data Exchange (ADX)
AWS Data Exchange is a service that helps AWS easily share and manage data entitlements from other organizations at scale.
Additional details
You will receive access to the following data sets.
Data set name | Type | Historical revisions | Future revisions | Sensitive information | Data dictionaries | Data samples |
|---|---|---|---|---|---|---|
Factori Mobility Data Schema | All historical revisions | All future revisions | Not included | Not included |
Resources
Vendor resources
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