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    ThinkAdvertising

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    Deployed on AWS
    ThinkAdvertising is an out-of-the box, automated solution that speedily transforms raw viewing data into international standard internet audiences and enables TV to offer the same huge range of Affinity Categories available in digital

    Overview

    ThinkAdvertising is an out-of-the box, automated solution Speedily transforms raw viewing data into international standard internet audiences Enables TV to offer the same huge range of Affinity Categories available in digital Transform your first-party data into valuable and saleable audiences and boost revenue Increase spend from existing advertisers by increasing reach into light viewing audiences Attract new-to-TV advertiser spend to your platform with hyper-targeting capabilities Enable cross-media campaigning with TV audience attributes aligned to those in Digital channels Significantly improve viewer identification in a post-cookie, GDPR-regulated world Automate the operation and maintenance of a large, dynamic set of targeting attributes

    Highlights

    • Increase spend from existing advertisers by increasing reach into light viewing audiences
    • Significantly improve viewer identification in a post-cookie, GDPR-regulated world
    • Automate the operation and maintenance of a large, dynamic set of targeting attributes

    Details

    Delivery method

    Deployed on AWS
    New

    Introducing multi-product solutions

    You can now purchase comprehensive solutions tailored to use cases and industries.

    Multi-product solutions

    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    ThinkAdvertising

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    Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (3)

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    Dimension
    Cost/12 months
    Tier 1
    $150,000.00
    Tier 2
    $250,000.00
    Tier 3
    $500,000.00

    AI Insights

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    Dimensions summary

    You buy ThinkAdvertising through a contract that bills by units. Pricing is organized into three tiers: Tier 1, Tier 2, and Tier 3. Each tier represents a different unit level, so you select the tier that matches the volume you need. The tiers are not separate products or feature sets — they scale the same audience intelligence service based on the number of units you commit to. As your usage grows, you move to a higher tier. Choose the tier that fits your expected unit volume over the contract term.

    Top-of-mind questions for buyers

    The pricing table lists units without defining them. ThinkAdvertising builds audience segments from real-time viewing data, so a unit likely reflects volume of audiences, profiles, or viewers processed. The exact unit definition is not specified in the available data. Confirm with the vendor how units are measured for your deployment.
    The three tiers are contract commitments tied to unit levels you select upfront. Moving to a higher tier is a manual choice when your expected volume grows. The tiers do not automatically add per-unit overage. You commit to the tier that matches your volume over the contract term.
    The tiers scale the same audience intelligence service by unit level, not by feature set. All tiers deliver behavioral audience segments, creative enrichment, and taxonomy scoring from viewing data. You select the tier matching your unit volume, not a different capability set.
    thinkanalytics.com+1
    Helpful?

    Vendor refund policy

    Please contact your ThinkAnalytics Sales Team representative for refund or cancellation policy information

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    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Support

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

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