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You pay by the hour for the software running on an Amazon EC2 instance. Each pricing line matches a specific EC2 instance type, so your hourly rate depends on the machine size you pick. Smaller instances like t2.nano or t3.micro carry lower hourly rates, while large memory, compute, or GPU instances cost more per hour. The software function is the same across all choices; only the underlying compute capacity changes. You select an instance sized to your data volume, then billing accrues for each hour it runs. AWS charges the EC2 infrastructure separately.
Top-of-mind questions for buyers
What do I actually get for the hourly rate on each EC2 instance line?
You get the IoT Bridge for Snowflake software running on that Amazon Machine Image. The software connects to an MQTT Server, consumes Sparkplug messages from Edge devices, and pushes that data into Snowflake. The function is identical across instance types; the machine size only sets compute capacity and the hourly rate.
Am I charged when the instance is stopped or powered off?
The software rate meters running instance-hours. A fully stopped instance does not accrue software charges. Stopped instances may still incur underlying AWS storage fees, billed separately by AWS. Charges resume for each hour the instance runs again.
Which drives my bill — the number of Edge devices or the instance I choose?
Your software bill is driven only by the EC2 instance type you run and how many hours it runs. Device count and message volume do not add separate charges. The bridge ingests only when values change, so you can size one instance to your data volume.
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An AMI is a virtual image that provides the information required to launch an instance. Amazon EC2 (Elastic Compute Cloud) instances are virtual servers on which you can run your applications and workloads, offering varying combinations of CPU, memory, storage, and networking resources. You can launch as many instances from as many different AMIs as you need.
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Utilizes open standard MQTT Protocol specification for data communication
Operational Technology Data Connectivity
Connects operational technology data from industrial operations to cloud data warehouse
Configuration Approach
Requires minimal configuration and zero coding for deployment
Data Transformation
Eliminates need for OT protocol conversions and time-consuming data transformation processes
Analytics and Machine Learning Support
Enables integration with big data analytics and machine learning capabilities
Industrial Protocol Support
Supports multiple industrial protocols including Modbus, OPC DA, OPC UA, Siemens S7, ETHERNET/IP, PROFINET, BACnet, MQTT, and REST for seamless connectivity with legacy and modern systems.
Edge Data Processing
Performs high-performance data processing at the edge to minimize latency, enable real-time insights, and reduce operational complexity.
No-Code Application Development
Provides an intuitive no-code interface that enables building, managing, and updating edge applications without specialized coding skills.
Cloud-Native Architecture
Built on a cloud-native foundation offering effortless scalability, streamlined remote management, and robust security measures.
Real-Time Analytics and Predictive Capabilities
Enables predictive maintenance, advanced analytics, and AI-driven decision-making through real-time data processing for operational optimization.
Message Processing Throughput
Processes millions of MQTT messages per second in a single broker
Concurrent Connection Capacity
Scales to 100 million concurrent MQTT connections with a single cluster
Message Delivery Latency
Guarantees sub-millisecond latency in message delivery with soft real-time runtime
Protocol Compliance
100% compliant with MQTT 5.0 and 3.x standards
Distributed Architecture
Achieves high availability and horizontal scalability through masterless distributed architecture
Hybrid data bridge has unified plant and cloud and has reduced engineering time and bandwidth use
Reviewed on Sep 28, 2026
Review provided by PeerSpot
What is our primary use case?
I use Cirrus Link IoT Bridge as the data bridge between our local control layer and cloud services like AWS or Azure. In practice, we collect data from PLCs via traditional protocols such as Modbus and OPC UA in Ignition Edge. Cirrus Link IoT Bridge converts this data to the MQTT standard and publishes it to the broker in the cloud. This allows the corporate headquarters to access data from multiple plants in a centralized and standardized way.
It definitely has a big impact in terms of efficiency and error reduction. Before, we used the traditional polling model, asking for the status of the variable every second, which saturated the network. With Cirrus Link IoT Bridge and MQTT, we use the Report by Exception model. Data is only sent to the cloud if the value of the variable changes. This drastically reduced bandwidth consumption and eliminated bottlenecks in the communication network.
How has it helped my organization?
Cirrus Link IoT Bridge has had a great impact on my organization. As I mentioned, there were huge gains before we used the traditional polling model, and now we use the Report by Exception model.
Engineering time savings are the most visible metric after adopting Cirrus Link IoT Bridge. Due to Sparkplug's auto-discovery, we stopped spending dozens of hours manually mapping tag addresses in multiple systems. I estimate that we saved about 40% of the time for commissioning factory data to the cloud. In addition, the reduced network traffic saved the cost of a more robust dedicated link or internet, since exception-based sending uses a fraction of the previous bandwidth.
What is most valuable?
The native implementation of the Sparkplug B specification in Cirrus Link IoT Bridge offers the best features. This enabled the auto-discovery feature. When we connect a new PLC or create a new tag at the edge, the cloud automatically discovers this new data structure while preserving all the context: name, type, and folder. Another fantastic feature is the native Store and Forward, which stores data locally if the internet goes down and automatically sends it when the connection is reestablished.
It had a positive impact. Before, we needed to generate CSVs and documentation of new tags and go through the whole manual process to send it somewhere. Today, with Cirrus Link IoT Bridge, it automatically discovers what has changed and it can be added there and easily selected by the team.
What needs improvement?
I think the failure diagnostics in the Ignition gateway could be improved in Cirrus Link IoT Bridge. When Cirrus Link IoT Bridge loses connection or when there is some SSL/TLS security certificate error, the interface does not make the root cause very clear on the main screen. The engineer needs to dig into the system logs and figure out whether it was a blocked network port, a credential issue, or broker instability.
For how long have I used the solution?
I have been using Cirrus Link IoT Bridge for approximately one year, mainly since we started expanding Ignition architectures to the cloud.
What do I think about the stability of the solution?
Cirrus Link IoT Bridge is extremely stable, being a very mature module in the Inductive Automation ecosystem. It runs as a service with no memory leaks or crashes.
What do I think about the scalability of the solution?
The scalability of Cirrus Link IoT Bridge is excellent. Since it works by exception—Report by Exception—you can scale to thousands or hundreds of thousands of tags without bringing the server down. It is a solution architected specifically for industrial IoT scalability.
How are customer service and support?
Support for Cirrus Link IoT Bridge is high-level, but I especially highlight the Inductive Automation community forum, the online manuals, and the Inductive University training. Almost any technical question about Cirrus Link IoT Bridge is already well documented.
Which solution did I use previously and why did I switch?
Before, we used database-to-database connections or tried to pull OPC UA data remotely via VPNs. The problem is that the OPC UA protocol was not designed to handle high-latency networks or frequent internet outages very well, which generated gaps in the corporate data history.
What was our ROI?
Engineering time savings are the most visible metric, as I mentioned. Due to Sparkplug's auto-discovery, we stopped spending dozens of hours manually mapping tag addresses in multiple systems, and I estimate we saved about 40% of the time for commissioning factory data to the cloud. In addition, the reduction in network traffic saved costs on more robust dedicated internet links, since exception-based sending uses a fraction of the previous bandwidth.
What's my experience with pricing, setup cost, and licensing?
I do not know about the pricing, setup costs, and licensing for Cirrus Link IoT Bridge. Since I work directly in technical engineering and implementation, I do not participate in commercial negotiations, so I am not in a position to speak about the exact licensing costs of the module.
Which other solutions did I evaluate?
I evaluated other options before choosing Cirrus Link IoT Bridge. We evaluated developing custom Python scripts to package the data in JSON and send it to REST APIs or generic MQTT brokers, such as Mosquitto. We discarded these options because we would have had to code from scratch the critical functions of buffering, Store and Forward, and security—things that Cirrus Link IoT Bridge already delivers ready-made and certified.
What other advice do I have?
Cirrus Link IoT Bridge perfectly solves the OT/IT convergence problem, which is one of the biggest automation challenges today. The integration with Ignition is perfect and the Sparkplug concept is revolutionary. The only points preventing a perfect rating are the initial learning curve and the lack of more user-friendly diagnostic dashboards for network troubleshooting.
Circus Link IoT Bridge architecture in my organization is hybrid. Cirrus Link IoT Bridge module runs locally inside the Ignition server at the plant or on Ignition Edge, but its main function is to publish and receive data from an MQTT broker that is hosted in a corporate public cloud.
I use Azure to host the broker for Cirrus Link IoT Bridge.
I did not acquire Cirrus Link IoT Bridge through the AWS Marketplace.
I recommend Cirrus Link IoT Bridge if you want something that is easy to install and that you can also integrate with other systems; it would be a good choice.
I rate Cirrus Link IoT Bridge a nine out of ten.
Gilles N.
A must for industry 4.0+
Reviewed on Mar 07, 2024
Review from a verified AWS customer
In a breeze, connect OT data to your Snowflake cloud datalake and then leverage the power of Snowflake. Best of all, IOT Brige takes care of templating and stream realtime data in an efficient way. The best tool for OT people, the best outcome for IT and business stakeholders!