This free sample contains Interest Scores for anonymized users with a high engagement and interest level in sport drink products in the last 30 days. Reach and target health & fitness shoppers currently showing intent to purchase based on their online behavior and activities.
ShareThis collects real-time online behavioral data and signals from over 180 billion consumer interactions each year. Then use best-in-class data science to enable timely and actionable insights into the wants and needs of consumers. Accelerate growth in CPG with our global consumer interest data.
How ShareThis Interest Scores Work
ShareThis uses NLP and machine learning technologies to extract the contextual meaning of websites and their contents. We capture relevant intent signals associated with specific CPG product categories and calculate an interest score for every user in our network based on their engagement with these web pages. Scores above 1 represent higher than average interest. It identifies highly-engaged users within a category or users more inclined to consider and purchase products in that category.
This is an anonymized sample containing a subset of the ShareThis Interest Scores dataset for Consumer Packaged Goods.
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This listing uses a single pricing dimension, Product Access (Units), and is offered at no cost. There are no tiers, instance sizes, or usage add-ons to choose between. Subscribing grants you access to the audience segment data for health and fitness shoppers who engage with sport drink products. This data segment can be activated programmatically for targeting across digital channels. Because pricing is free, there is no scaling logic tied to volume or term. You simply gain access to the product through this one dimension.
Top-of-mind questions for buyers
What does one unit of Product Access grant you?
One unit grants access to the audience segment covering health and fitness shoppers who engage with sport drink products. Because the product is free, you do not add units to scale usage. Access lets you activate the segment programmatically for targeting across digital channels like social, display, and connected TV.
How is this audience segment delivered and where can I activate it?
This is a standard, off-the-shelf audience segment available for immediate activation. You activate it programmatically across digital advertising channels, from social to display to connected TV. The data is sourced from real-time signals across publisher websites and mapped to consumer interest and intent.
Does subscribing to this segment let me build custom audiences or filter the data?
This listing provides one standard segment for sport drink shoppers, not custom audience building or data filtering. Custom audiences built from signals of your choosing and filtered data feeds are separate offerings. For those needs, contact the vendor directly.
www.sharethis.com
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