Sold by: G2
G2 Starter helps small businesses grow their brand, generate authentic reviews, and attract in-market buyers on G2.com, the largest B2B software marketplace in the world. With tools for review generation, profile optimization, pay-per-click advertising, and G2 badges, Starter helps you stand out from the competition and get found by buyers who are ready to purchase.
4.8
Overview
G2 Starter helps small businesses with 1 to 50 employees grow and thrive on G2.com, the largest B2B software marketplace in the world. Designed for early-stage vendors, Starter bundles powerful tools to help you build your brand, generate authentic reviews, and attract in-market buyers.
Build Your Brand: Make a strong first impression with a branded profile banner, videos, demos, and downloadable content. Track your performance with G2 profile analytics and showcase your credibility with G2 badges on your site and profile.
Create Buyer Trust: Turn customers into advocates with automated email review campaigns, in-app review collection tools including widgets, banners, and pop-ups, and seamless review generation integrations. More reviews mean more visibility and a stronger presence in G2 Reports.
Turn G2 Visitors into Leads: Convert high-intent buyers into pipeline with G2 Clicks pay-per-click advertising, driving targeted traffic directly to your profile. Capture leads effortlessly with Monty, the AI SDR chatbot, and attract price-conscious buyers with G2 Deals.
Highlights
- G2 is the largest software marketplace in the world, with over 100 million visitors each year.
- G2 syndicates reviews and ratings into AWS Marketplace product pages, increasing trust and engagement. An internal analysis by AWS shows that G2 reviews increase Marketplace transactions by up to 13%.
- On average, upgraded G2 profiles see 17x more buyer traffic, 2000% monthly time on profile, and 4x more customer reviews.
Details
Sold by
Delivery method
Deployed on AWS
New
Introducing multi-product solutions
You can now purchase comprehensive solutions tailored to use cases and industries.
Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/month |
|---|---|---|
G2 Starter for 1-50 FTE Companies | Upgraded profile, unlimited admins, and review generation. | $299.00 |
Vendor refund policy
G2 Starter does not offer refunds post-purchase. However, G2 Starter plans purchased with month-to-month pricing may be cancelled at any time. Annual purchases require a one year commitment.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
G2 Starter offers scaled support from our team, as well as AI-powered chat support available through the G2 Support Portal. For assistance, customers can visit the G2 Support Portal at https://support.g2.com/s/ and use Chat Now to get instant answers, or reach the G2 support team by email at support@g2.com .
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Similar products
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G2 Review Managed Services (RMS) is a review collection platform that automates multi-channel outreach campaigns to help software companies consistently generate high-quality reviews. With automated campaign execution, performance monitoring, and custom reporting, RMS drives higher review volume and ROI, allowing G2 customers to maximize the value of their G2 investment with minimal effort.
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G2 AI Custom Research (AICR) delivers fast, fully tailored buyer and market insights by blending G2 proprietary market data with direct customer voice - all in approximately 10 business days. A faster, more affordable alternative to legacy analyst firms, AICR produces content-ready deliverables including branded research reports, case studies, and sales enablement assets.
Customer reviews
Kosal K.
Faster, Cleaner Data Workflows with Stronger Governance
Reviewed on May 04, 2026
Review provided by G2
What do you like best about the product?
Faster and cleaner data workflow. It help standardize messy data. Improve data governance.
What do you dislike about the product?
Data overlap with other tools. The intent data can be noisy. It’s also expensive especially for smaller teams.
What problems is the product solving and how is that benefiting you?
G2 data solutions doesn’t give me answers but it gives me signals and it’s up to me on how well I use them.
Design
Reliable User Reviews for Choosing New Software
Reviewed on Apr 20, 2026
Review provided by G2
What do you like best about the product?
knowing I can view reliable reviews from actual users when considering a new program or software
What do you dislike about the product?
not as many programs/softwares to review as I would like to see, there are some that we use within our company that I have not been able to find on there
What problems is the product solving and how is that benefiting you?
decision making toward a program/software that we are considering for our business
Ashley W.
Accurate, Reliable Data Insights That Boost Decision-Making
Reviewed on Apr 16, 2026
Review provided by G2
What do you like best about the product?
What I like best about G2 Data Solutions is its ability to provide accurate and reliable data insights that help support better decision-making and improve overall efficiency.
What do you dislike about the product?
One thing I dislike is that navigating the platform can sometimes feel a bit complex, especially when trying to locate specific data quickly. A more streamlined interface would improve usability.
What problems is the product solving and how is that benefiting you?
G2 Data Solutions helps solve the problem of managing and organizing large volumes of data by providing accurate and structured insights. This benefits me by making it easier to access reliable information and make more informed decisions.
Irfan A.
Game-Changer for Our Strategic Work
Reviewed on Apr 01, 2026
Review provided by G2
What do you like best about the product?
I like the interface of G2 Data Solutions and its ability to understand user needs. It helps individuals have more time for strategic work by reducing the need for manual documentation. The initial setup was very easy, which is a plus. It’s turning out to be a game changer for us.
What do you dislike about the product?
there is nothing to dislike about G2 for now its all fantastic
What problems is the product solving and how is that benefiting you?
G2 Data Solutions helps individuals by providing more time for strategic work and reducing the need for manual documentation with a user-friendly interface that understands user needs.
Kavana C.
Accurate Insights in an Easy-to-Use Platform
Reviewed on Mar 25, 2026
Review provided by G2
What do you like best about the product?
I like G2 data solotion for it’s accurate insights Easy to use platforms and help busbiness make smarter
What do you dislike about the product?
I feel that G2 Data Solutions could improve its user interface and make it more beginner-friendly, as it may be difficult for new users to navigate at first.”
What problems is the product solving and how is that benefiting you?
Lack of Peer Insights: Before G2, businesses often had to rely on biased marketing materials from vendors. G2 provides raw, verified feedback from actual users.