Serval is a unified help desk, access management, and automation platform with a built-in AI agent workforce. Deploy AI agents to automate the most challenging help desk requests, build enterprise-grade workflow automations, and surface actionable insights.
Serval is the AI platform for IT, combining an AI-native ITSM with integrated workflow automation, asset management, and access management. Serval automates help desk requests, just-in-time access, onboarding/offboarding, and more with AI-powered workflows that build themselves. We are the AI-native ITSM for modern teams. The world's most innovative organizations trust Serval to automate help desk requests with automations that build themselves.
For custom pricing, EULA, or a private contract, please contact support@serval.com, for a private offer.
Highlights
Help Desk Agent : Instantly resolve help desk requests, provision just-in-time access, and answer employee questions with information from your knowledge base.
Automation Agent : Say goodbye to frustrating drag-and-drop workflow builders. Describe your dream automations in natural language, and watch them come to life.
Insights Agent : Improve operations and tighten security with suggested workflows, updated knowledge base content, and configuration recommendations.
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Serval uses a contract pricing model built around a single platform fee. You subscribe to the Serval Enterprise Platform through a private offer, so pricing is negotiated directly with the vendor rather than shown as a fixed rate. There are no per-tier or per-size options to choose from. A separate line covers additional billing options for the contract, letting you adjust or extend billing terms within the same agreement. Because both dimensions are contract-based, you agree to scope and price with the vendor before deployment. Contact the vendor for a private offer to confirm your terms.
Top-of-mind questions for buyers
What does the Serval Enterprise Platform dimension include when I subscribe through a private offer?
The platform covers AI-native ticket resolution, help desk automation, access management, workflow building, and asset management in one system. You also get native integrations, API access, and deployment support. Scope and price are set with the vendor before your contract begins.
How does the additional billing options line combine with the Serval Enterprise Platform fee?
Both lines are contract-based and settle through the same agreement. The Serval Enterprise Platform fee covers the core subscription. The additional billing options line lets you adjust or extend billing terms within that contract. You negotiate how they combine with the vendor before deployment.
Which deployment options are covered under the platform contract?
You can choose cloud-hosted, hybrid, or fully self-hosted deployment to match your infrastructure and security needs. The platform contract covers the software regardless of deployment style. Confirm which deployment fits your terms with the vendor during the private offer discussion.
www.serval.com+1
Helpful?
Vendor refund policy
We do not offer refunds at this time.
How can we make this page better?
Tell us how we can improve this page, or report an issue with this product.
Give us feedbackReport a problem with this product or seller
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA).
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Coveo unifies your enterprise content into a single permission-aware AI index, then delivers search, recommendations and grounded generative answers across commerce, service, website and workplace experiences, and to the agents you build on AWS.
DDR integrates and enhances various tools to provide superior data security against internal vulnerabilities and widespread disclosure across the entire business ecosystem, outperforming standalone solutions.
Powerful Automation and Flexible Access, with Knowledge Base Gaps
Reviewed on Oct 25, 2026
Review provided by G2
What do you like best about the product?
I like Serval’s automation capabilities. I can take a user request all the way to a real action without IT Support having to interact, which is a game-changer for us. Serval can complete tasks that used to take significant time and resources on its own, freeing my human IT Support team to focus on harder troubleshooting and more meaningful work and giving us a chance to be proactive. That also helps HR: Serval can handle urgent termination requests, only lets HR submit them, and confirms the actions back to the person who made the request. I also value Serval’s more robust RBAC, which lets team managers administer their own spaces and queues when needed instead of relying on a central administrator. Serval can take actions in our environment rather than just trigger tickets for manual work, and it reduces the time we spend on routine tasks and troubleshooting. Even with our complicated environment, Serval made setup very easy. I can make most changes conversationally through the AI chat feature.
What do you dislike about the product?
One thing Serval can improve is its CMS capabilities. Its knowledge base is still immature and can’t host images, media, or documents, which is still a feature request. Setup also took us a while because our environment is pretty complicated, though Serval makes it very easy.
What problems is the product solving and how is that benefiting you?
With Serval, team managers can administer their spaces and queues when needed instead of relying on a single Zendesk administrator. Its more robust RBAC and ability to take actions in our environment, rather than just trigger tickets for manual work, reduce the time we spend on routine tasks and troubleshooting. Serval's AI assisted routing also reduces the time that human agents spend looking for and routing tickets.
Christian C.
Easy to Use and Great Onboarding Support
Reviewed on Oct 23, 2026
Review provided by G2
What do you like best about the product?
Ease of use / Help from Servals team on onboarding and further more support / integrations into our key tools
What do you dislike about the product?
Nothing at the moment - this feedback is more of our internal issue. I do see this being powerful when it connected with more higher level access with a lot of tools but due to our access controls it gets annoying personally for me to reconnect or try to figure other ways to connect with limited access.
What problems is the product solving and how is that benefiting you?
ticketing system / answering repetitive questions / information gathering (inside workflow) + workflow process
Jose C.
Great Self-Learning Enhancer with Strong Coaching and Engineer Code Examples
Reviewed on Oct 23, 2026
Review provided by G2
What do you like best about the product?
Self learning. enhancer. Great coaching with engineer codes.
What do you dislike about the product?
It's early too tell. Right now I am focus on automation. Security and compliance is a concern though.
What problems is the product solving and how is that benefiting you?
Onboarding/Offboarding Entra Actions - Add user, properties, memberships, applications, etc. It has become my coach. Easy to ask questions. Empowers my Helpdesk team Third party apps licensing
James F.
Automates IT Workflows and Onboarding, with Features Still Evolving
Reviewed on Oct 23, 2026
Review provided by G2
What do you like best about the product?
We use Serval to handle help desk tasks, onboarding and offboarding, and other workflows. I like that AI can take on simple tasks that would otherwise use our human agents’ time. Serval has made it much easier for us to use APIs for last-mile provisioning, and it has made RBAC simpler and easier to manage. Serval Journeys brings IT and HR efforts together in one place, giving us visibility and making it easier to intake new hires so they can hit the ground running on day one instead of waiting 3–5 days for tools and access. Catalyst has become a powerhouse for managing Serval, and I can have a full workflow, skill, or KB article drafted and published in minutes. The team has continued to iterate on Catalyst. Serval was pretty much ready out of the box, and the team’s pointers and the LLM made it very easy to customize to our needs. It’s even easier now with Catalyst.
What do you dislike about the product?
Early in our partnership, I found Serval lacked some features someone in IT would need, like a built-in way to create exception groups for approvals. Ad hoc approvals were introduced later, and we could use Catalyst workflows and skills to cover the gaps. Serval is gradually adding features that replace these workaround workflows.
What problems is the product solving and how is that benefiting you?
I use Serval to make last-mile provisioning through SaaS APIs easier and simplify RBAC management. Serval Journeys bring IT and HR together, giving us visibility and making new-hire intake easier so they can hit the ground running on day one instead of waiting 3–5 days for tools and access.
Simon A.
Dramatically Reduces IT Ticket Backlogs, Despite Occasional Guesswork
Reviewed on Sep 21, 2026
Review provided by G2
What do you like best about the product?
I brought Serval in to take triage resolution off our IT team’s plate, and it delivered. Our Linear backlog went from 700+ to 26 tickets in under a month. I have requests resolved by the agent without having to take action on every ticket coming in. I now have automations spanning other teams, which take a huge amount of stress from my job, and I have more time back in my day to focus. Since moving to EU hosting, I have had a smooth experience.
What do you dislike about the product?
The agent guesses at times and gives inaccurate responses. We were self-hosted at the start, and that experience could have been better.
What problems is the product solving and how is that benefiting you?
Automated tickets and allowed us to focus on building instead of firefighting problems.